• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Coursera
  • Online Degrees
  • Careers
  • Log In
  • Join for Free
    Coursera
    • Browse
    • Market Research

    Market Research Courses Online

    Learn market research techniques for business strategy. Understand how to gather, analyze, and interpret market data for informed decision-making.

    Skip to search results

    Filter by

    Subject
    Required
     *

    Language
    Required
     *

    The language used throughout the course, in both instruction and assessments.

    Learning Product
    Required
     *

    Build job-relevant skills in under 2 hours with hands-on tutorials.
    Learn from top instructors with graded assignments, videos, and discussion forums.
    Learn a new tool or skill in an interactive, hands-on environment.
    Get in-depth knowledge of a subject by completing a series of courses and projects.
    Earn career credentials from industry leaders that demonstrate your expertise.
    Earn career credentials while taking courses that count towards your Master’s degree.
    Earn your Bachelor’s or Master’s degree online for a fraction of the cost of in-person learning.
    Earn a university-issued career credential in a flexible, interactive format.
    Graduate level learning within reach.

    Level
    Required
     *

    Duration
    Required
     *

    Skills
    Required
     *

    Subtitles
    Required
     *

    Educator
    Required
     *

    Explore the Market Research Course Catalog

    • Status: Free Trial
      Free Trial
      G

      Google

      Create High-Fidelity Designs and Prototypes in Figma

      Skills you'll gain: Figma (Design Software), User Experience Design, Mockups, Usability Testing, User Interface (UI) Design, Design Elements And Principles, Design Reviews, Prototyping, Technical Communication, Typography, Design Research, Animations, Color Theory

      4.8
      Rating, 4.8 out of 5 stars
      ·
      4.7K reviews

      Beginner · Course · 1 - 3 Months

    • Status: Free Trial
      Free Trial
      C

      Coursera Instructor Network

      GenAI for Legal Research

      Skills you'll gain: Legal Strategy, Legal Technology, Legal Research, Generative AI, Data Ethics, Responsible AI, ChatGPT, Legal Writing, Artificial Intelligence, Automation, Predictive Modeling, Document Management, Ethical Standards And Conduct

      4
      Rating, 4 out of 5 stars
      ·
      7 reviews

      Beginner · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      Status: AI skills
      AI skills
      I

      IBM

      IBM Deep Learning with PyTorch, Keras and Tensorflow

      Skills you'll gain: PyTorch (Machine Learning Library), Keras (Neural Network Library), Reinforcement Learning, Deep Learning, Unsupervised Learning, Machine Learning Methods, Generative AI, Artificial Neural Networks, Tensorflow, Artificial Intelligence and Machine Learning (AI/ML), Image Analysis, Computer Vision, Artificial Intelligence, Machine Learning, Natural Language Processing, Predictive Modeling, Machine Learning Algorithms, Probability & Statistics, Network Architecture, Supervised Learning

      4.5
      Rating, 4.5 out of 5 stars
      ·
      4K reviews

      Intermediate · Professional Certificate · 3 - 6 Months

    • Status: Free Trial
      Free Trial
      I

      IE Business School

      Marketing Mix Implementation

      Skills you'll gain: Product Lifecycle Management, Marketing Communications, Integrated Marketing Communications, Advertising, Marketing, Brand Strategy, Marketing Budgets, Strategic Decision-Making, Brand Management, Brand Marketing, Customer experience strategy (CX), Price Negotiation, Product Management, Marketing Strategies, Retail Management, Marketing Channel, Strategic Marketing, Product Strategy, Merchandising, Communication

      4.7
      Rating, 4.7 out of 5 stars
      ·
      6K reviews

      Beginner · Specialization · 3 - 6 Months

    • Status: New
      New
      Status: Free Trial
      Free Trial
      I

      IBM

      IBM UI/UX Designer

      Skills you'll gain: Information Architecture, UI/UX Research, User Research, Agile Software Development, User Interface and User Experience (UI/UX) Design, Design Thinking, User Experience, User Centered Design, Usability, Design Research, Usability Testing, Responsive Web Design, Agile Methodology, Kanban Principles, User Flows, User Interface (UI) Design, User Interface (UI), Figma (Design Software), Wireframing, Prototyping

      4.9
      Rating, 4.9 out of 5 stars
      ·
      2.6K reviews

      Beginner · Professional Certificate · 3 - 6 Months

    • Status: Free Trial
      Free Trial
      I

      IESE Business School

      Marketing: Customer Needs and Wants

      Skills you'll gain: Value Propositions, Marketing, Branding, Marketing Strategies, Strategic Marketing, Product Strategy, Digital Marketing, Brand Strategy, Target Audience, Marketing Communications, Marketing Analytics, Customer Insights, Marketing Channel, Market Analysis, Consumer Behaviour, Demand Planning

      4.5
      Rating, 4.5 out of 5 stars
      ·
      486 reviews

      Mixed · Course · 1 - 4 Weeks

    • Status: Preview
      Preview
      T

      Technical University of Denmark (DTU)

      Wind Energy

      Skills you'll gain: Sustainable Engineering, Forecasting, Financial Forecasting, Mechanical Engineering, Engineering Calculations, Engineering, High Voltage, Systems Engineering, Materials science, Energy and Utilities, Electrical Power, Structural Analysis, Financial Analysis, Environmental Monitoring, Failure Analysis

      4.7
      Rating, 4.7 out of 5 stars
      ·
      7.3K reviews

      Mixed · Course · 3 - 6 Months

    • C

      Coursera Project Network

      Building Candlestick Charts with Google Sheets

      Skills you'll gain: Technical Analysis, Google Sheets, Market Data, Data Visualization, Trend Analysis, Web Scraping, Data Visualization Software

      4.3
      Rating, 4.3 out of 5 stars
      ·
      295 reviews

      Beginner · Guided Project · Less Than 2 Hours

    • Status: Free Trial
      Free Trial
      U

      University of Virginia

      Design Thinking for Innovation

      Skills you'll gain: Design Thinking, Creative Problem-Solving, Ideation, Innovation, Creativity, Strategic Thinking, Case Studies, Market Opportunities, Human Centered Design, Curiosity, Storytelling, Growth Mindedness, Business Modeling

      4.7
      Rating, 4.7 out of 5 stars
      ·
      9.1K reviews

      Beginner · Course · 1 - 3 Months

    • Status: Preview
      Preview
      D

      Duke University

      Oil & Gas Industry Operations and Markets

      Skills you'll gain: Oil and Gas, Market Dynamics, Energy and Utilities, Transportation Operations, Operations, Production Process, Market Trend, Cost Estimation, Market Analysis, Natural Resource Management

      4.8
      Rating, 4.8 out of 5 stars
      ·
      6.4K reviews

      Mixed · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      U

      University of Washington

      Dynamic Public Speaking

      Skills you'll gain: Public Speaking, Persuasive Communication, Presentations, Verbal Communication Skills, Microsoft PowerPoint, Communication, Storytelling, Motivational Skills, Constructive Feedback, Driving engagement, Performing Arts, Concision, Drive Engagement, Action Oriented, Communication Strategies, Target Audience, Writing, Non-Verbal Communication, Composure, Leadership

      4.7
      Rating, 4.7 out of 5 stars
      ·
      2.7K reviews

      Beginner · Specialization · 3 - 6 Months

    • Status: Free Trial
      Free Trial
      N

      Northwestern University

      Social Media Marketing

      Skills you'll gain: Marketing Budgets, Blogs, Social Media Marketing, Integrated Marketing Communications, Social Media, Peer Review, Key Performance Indicators (KPIs), Social Media Strategy, Real Time Data, Marketing Effectiveness, Content Marketing, Strategic Marketing, Marketing Strategies, Social Media Content, Marketing, Target Audience, Digital Transformation, Analytics, Digital Marketing, ChatGPT

      4.6
      Rating, 4.6 out of 5 stars
      ·
      5.5K reviews

      Beginner · Specialization · 3 - 6 Months

    Market Research learners also search

    Business Analysis
    Market Structure
    Marketing Analytics
    Business Statistics
    Economic Policy
    Business English
    Economics
    Strategy
    1…161718…321

    In summary, here are 10 of our most popular market research courses

    • Create High-Fidelity Designs and Prototypes in Figma: Google
    • GenAI for Legal Research: Coursera Instructor Network
    • IBM Deep Learning with PyTorch, Keras and Tensorflow: IBM
    • Marketing Mix Implementation: IE Business School
    • IBM UI/UX Designer: IBM
    • Marketing: Customer Needs and Wants: IESE Business School
    • Wind Energy: Technical University of Denmark (DTU)
    • Building Candlestick Charts with Google Sheets: Coursera Project Network
    • Design Thinking for Innovation: University of Virginia
    • Oil & Gas Industry Operations and Markets : Duke University

    Skills you can learn in Marketing

    Market (economics) (28)
    Social Media (15)
    Marketing Strategy (14)
    Analytics (13)
    Brand (13)
    Digital Marketing (13)
    Marketing Analytics (11)
    Plan (11)
    Advertising (9)
    Modeling (9)
    Social Media Marketing (9)
    Brand Management (7)

    Other topics to explore

    Arts and Humanities
    338 courses
    Business
    1095 courses
    Computer Science
    668 courses
    Data Science
    425 courses
    Information Technology
    145 courses
    Health
    471 courses
    Math and Logic
    70 courses
    Personal Development
    137 courses
    Physical Science and Engineering
    413 courses
    Social Sciences
    401 courses
    Language Learning
    150 courses

    Coursera Footer

    Skills

    • Artificial Intelligence (AI)
    • Cybersecurity
    • Data Analytics
    • Digital Marketing
    • English Speaking
    • Generative AI (GenAI)
    • Generative AI
    • Microsoft Excel
    • Microsoft Power BI
    • Project Management
    • Python

    Certificates & Programs

    • Google Cybersecurity Certificate
    • Google Data Analytics Certificate
    • Google IT Support Certificate
    • Google Project Management Certificate
    • Google UX Design Certificate
    • IBM Data Analyst Certificate
    • IBM Data Science Certificate
    • Machine Learning Certificate
    • Microsoft Power BI Data Analyst Certificate
    • UI / UX Design Certificate

    Industries & Careers

    • Business
    • Computer Science
    • Data Science
    • Education & Teaching
    • Engineering
    • Finance
    • Healthcare
    • Human Resources (HR)
    • Information Technology (IT)
    • Marketing

    Career Resources

    • Career Aptitude Test
    • Examples of Strengths and Weaknesses for Job Interviews
    • High-Income Skills to Learn
    • How Does Cryptocurrency Work?
    • How to Highlight Duplicates in Google Sheets
    • How to Learn Artificial Intelligence
    • Popular Cybersecurity Certifications
    • Preparing for the PMP Certification
    • Signs You Will Get the Job After an Interview
    • What Is Artificial Intelligence?

    Coursera

    • About
    • What We Offer
    • Leadership
    • Careers
    • Catalog
    • Coursera Plus
    • Professional Certificates
    • MasterTrack® Certificates
    • Degrees
    • For Enterprise
    • For Government
    • For Campus
    • Become a Partner
    • Social Impact
    • Free Courses
    • ECTS Credit Recommendations

    Community

    • Learners
    • Partners
    • Beta Testers
    • Blog
    • The Coursera Podcast
    • Tech Blog

    More

    • Press
    • Investors
    • Terms
    • Privacy
    • Help
    • Accessibility
    • Contact
    • Articles
    • Directory
    • Affiliates
    • Modern Slavery Statement
    • Do Not Sell/Share
    Learn Anywhere
    Download on the App Store
    Get it on Google Play
    Logo of Certified B Corporation
    © 2025 Coursera Inc. All rights reserved.
    • Coursera Facebook
    • Coursera Linkedin
    • Coursera Twitter
    • Coursera YouTube
    • Coursera Instagram
    • Coursera TikTok