• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Social Media Marketing

Social Media Marketing Courses

Social media marketing courses can help you learn content creation, audience engagement strategies, analytics interpretation, and campaign management. You can build skills in crafting compelling posts, optimizing ad spend, and measuring ROI on various platforms. Many courses introduce tools like Hootsuite for scheduling, Google Analytics for tracking performance, and Canva for designing eye-catching visuals, showing how these skills are applied in real campaigns.


Popular Social Media Marketing Courses and Certifications


  • C

    Coursera

    Increasing Multiplication Mastery with Microsoft PowerPoint

    Skills you'll gain: Microsoft Office, Mathematics Education, Education Software and Technology, Arithmetic, Numerical Analysis

    4.7
    Rating, 4.7 out of 5 stars
    ·
    11 reviews

    Beginner · Guided Project · Less Than 2 Hours

  • I

    IBM

    Getting Started with Git and GitHub

    Skills you'll gain: Git (Version Control System), GitHub, Version Control, Collaborative Software, Web Applications, Open Source Technology, Command-Line Interface, DevOps

    4.6
    Rating, 4.6 out of 5 stars
    ·
    1.9K reviews

    Beginner · Course · 1 - 4 Weeks

  • S

    Skillshare

    UX for Augmented Reality: An Introduction for Designers

    Skills you'll gain: Augmented Reality, Augmented and Virtual Reality (AR/VR), User Experience Design, Experience Design, Usability, Virtual Environment, Interaction Design, User Interface (UI) Design, User Research

    Beginner · Course · 1 - 4 Weeks

  • H

    Harvard Business Review

    Leadership for Everyone

    Skills you'll gain: Diversity and Inclusion, Business Planning, Diversity Awareness, Strategic Thinking, Personal Integrity, Business Ethics, Operating Budget, Strategic Leadership, Budget Management, Workplace inclusivity, Marketing Planning, Customer experience strategy (CX), Strategic Decision-Making, Customer Insights, Planning, Growth Strategies, Financial Management, Ethical Standards And Conduct, Market Opportunities, Decision Making

    Intermediate · Specialization · 1 - 3 Months

  • C

    Coursera

    Communicate Status Clearly

    Skills you'll gain: Key Performance Indicators (KPIs), Stakeholder Communications, Concision, Stakeholder Management, User Feedback, Stakeholder Engagement, Performance Reporting, Jira (Software), Management Reporting, Constructive Feedback, Information Architecture, Data Storytelling, Prioritization, Communication, Communication Strategies, Collaborative Software

    Intermediate · Course · 1 - 4 Weeks

  • K

    Kennesaw State University

    Growing the Core Business in a Competitive Marketplace

    Skills you'll gain: Customer Service, Business Strategy, Competitive Analysis, Service Design, Hospitality Services, Service Recovery, Personalized Service, Brand Loyalty, Market Dynamics, Corporate Strategy, Market Analysis, Product Strategy, Growth Strategies, Product Improvement, Market Share, Product Lifecycle Management, Product Management, Market Opportunities, Business Development, Innovation

    Beginner · Specialization · 1 - 3 Months

  • C

    Coursera

    Craft and Audit Content

    Skills you'll gain: Blogs, Content Creation, Content Performance Analysis, Content Strategy, Web Content, Digital Content, Content Marketing, Search Engine Optimization, Web Analytics and SEO, Keyword Research, Google Analytics, Content Management, Marketing Analytics, Brand Strategy, Writing, Data Analysis, Key Performance Indicators (KPIs), Audit Planning, Strategic Decision-Making, Safety Audits

    Intermediate · Course · 1 - 4 Weeks

  • C

    Coursera

    Healthcare Career Explorer: Nursing Professions

    Skills you'll gain: Medication Administration, Basic Patient Care, Direct Patient Care, Patient Communication, Smart Goals, Nursing and Patient Care, Pharmacology, Clinical Nursing, Professional Development, Nursing Basics, Nursing Administration, Basic Nursing Skills, Care Coordination, Nursing Process, Nursing, Communication, Patient Advocacy, Nursing Care, Teamwork, Nursing Practices

    Beginner · Specialization · 1 - 3 Months

  • U

    Universidad de Palermo

    Dirección y Gestión de Negocios

    Skills you'll gain: Human Capital, Human Resource Strategy, Human Resources Management and Planning, Business Process Management, IT Management, Marketing, Talent Management, Brand Management, Business Process Improvement, Technical Management, Business Economics, Brand Strategy, Strategic Marketing, Operations Management, Leadership Development, Continuous Improvement Process, Value Propositions, Market Dynamics, Economics, Economic Development

    4.8
    Rating, 4.8 out of 5 stars
    ·
    3.1K reviews

    Beginner · Specialization · 1 - 3 Months

  • É

    École normale supérieure

    Transição energética e ecológica em países do sul

    Skills you'll gain: Sustainable Development, Economic Development, Natural Resource Management, Socioeconomics, Environment, Environmental Resource Management, Climate Change Mitigation, Climate Change Adaptation, Governance, International Relations, Environmental Policy, Finance, Public Policies

    4.5
    Rating, 4.5 out of 5 stars
    ·
    17 reviews

    Mixed · Course · 1 - 3 Months

  • P

    PracticalGrowth

    Lean Management & Process Flow for Knowledge Work

    Skills you'll gain: Workflow Management, Kanban Principles, Process Mapping, Lean Methodologies, Business Process, Standard Operating Procedure, Process Analysis, Continuous Improvement Process, Process Improvement, Operational Efficiency, Service Level, Performance Metric, Waste Minimization

    Intermediate · Course · 1 - 4 Weeks

  • S

    Salesforce

    Salesforce Sales Operations

    Skills you'll gain: Sales Pipelines, Sales Process, Sales Operations, Customer Success Management, Order Management, Sales Management, Salesforce, Sales Support, Dashboard, Sales, Sales Development, Closing (Sales), Lead Generation, Request For Quotation (RFQ), Customer Relationship Management, Product Knowledge, B2B Sales, Customer Relationship Management (CRM) Software, Campaign Management, Data Visualization

    Build toward a degree

    4.6
    Rating, 4.6 out of 5 stars
    ·
    2.1K reviews

    Beginner · Professional Certificate · 3 - 6 Months

1…160161162…504

In summary, here are 10 of our most popular social media marketing courses

  • Increasing Multiplication Mastery with Microsoft PowerPoint: Coursera
  • Getting Started with Git and GitHub: IBM
  • UX for Augmented Reality: An Introduction for Designers: Skillshare
  • Leadership for Everyone: Harvard Business Review
  • Communicate Status Clearly: Coursera
  • Growing the Core Business in a Competitive Marketplace: Kennesaw State University
  • Craft and Audit Content: Coursera
  • Healthcare Career Explorer: Nursing Professions: Coursera
  • Dirección y Gestión de Negocios: Universidad de Palermo
  • Transição energética e ecológica em países do sul: École normale supérieure

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Accounting
  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • Human Resources (HR)
  • Microsoft Excel
  • Project Management
  • Python
  • SQL

Professional Certificates

  • Google AI Certificate
  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM AI Engineering Certificate
  • IBM AI Product Manager Certificate
  • IBM Data Science Certificate
  • Intuit Academy Bookkeeping Certificate

Courses & Specializations

  • AI Essentials Specialization
  • AI For Business Specialization
  • AI For Everyone Course
  • AI in Healthcare Specialization
  • Deep Learning Specialization
  • Excel Skills for Business Specialization
  • Financial Markets Course
  • Machine Learning Specialization
  • Prompt Engineering for ChatGPT Course
  • Python for Everybody Specialization

Career Resources

  • Career Aptitude Test
  • CAPM Certification Requirements
  • CompTIA A+ Certification Requirements
  • CompTIA Security+ Certification Requirements
  • Essential IT Certifications
  • Free IT Certifications and Courses
  • High-Income Skills to Learn
  • How to Learn Artificial Intelligence
  • PMP Certification Requirements
  • Popular Cybersecurity Certifications

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Share your Coursera learning story

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok