• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Social Media Marketing

Social Media Marketing Courses

Social media marketing courses can help you learn content creation, audience engagement strategies, analytics interpretation, and campaign management. You can build skills in crafting compelling posts, optimizing ad spend, and measuring ROI on various platforms. Many courses introduce tools like Hootsuite for scheduling, Google Analytics for tracking performance, and Canva for designing eye-catching visuals, showing how these skills are applied in real campaigns.


Popular Social Media Marketing Courses and Certifications


  • V

    Vanderbilt University

    ChatGPT Advanced Data Analysis

    Skills you'll gain: Prompt Engineering, Data Presentation, ChatGPT, Document Management, Artificial Intelligence, AI Enablement, Problem Solving, Data Analysis, Information Management, Creativity, Data Processing, Automation

    4.8
    Rating, 4.8 out of 5 stars
    ·
    964 reviews

    Beginner · Course · 1 - 3 Months

  • U

    University of Pennsylvania

    Intellectual Property Law

    Skills you'll gain: Intellectual Property, Brand Awareness, Legal Strategy, Brand Management, Asset Protection, Case Law, Regulation and Legal Compliance, Packaging and Labeling, Case Studies, Asset Management, Law, Regulation, and Compliance, Marketing, Innovation, Strategic Thinking, Business Strategy, Business Valuation, Creativity, Legal Risk, Strategic Planning, Planning

    4.8
    Rating, 4.8 out of 5 stars
    ·
    1.6K reviews

    Intermediate · Specialization · 3 - 6 Months

  • S

    Skillshare

    Design, Build, & Publish your Portfolio with Figma & Framer

    Skills you'll gain: Responsive Web Design, Content Management Systems, Figma (Design Software), Web Design, Layout Design, No-Code Development, Usability Testing, Animations, UI Components, Interaction Design, Application Deployment, Software Installation

    Beginner · Course · 1 - 4 Weeks

  • E

    EDUCBA

    Analyze and Predict Card Purchases Using R

    Skills you'll gain: Predictive Modeling, Model Evaluation, Predictive Analytics, Statistical Modeling, Risk Modeling, Decision Tree Learning, Data Analysis, R Programming, Logistic Regression, Feature Engineering, Model Deployment, Data Import/Export, Exploratory Data Analysis, Data Preprocessing

    Beginner · Course · 1 - 4 Weeks

  • C

    Coursera

    Advanced Survey Design & Statistical Analysis

    Skills you'll gain: Rmarkdown, Knitr, Surveys, Survey Creation, Data Quality, Sample Size Determination, Statistical Hypothesis Testing, Data Governance, Market Research, Regression Analysis, Predictive Modeling, Quantitative Research, Data Maintenance, Data Analysis, Statistical Analysis, R Programming, Excel Formulas, Business Intelligence, Data Visualization, Performance Metric

    Intermediate · Specialization · 3 - 6 Months

  • P

    Packt

    Peripherals, Operating Systems, and Display Technologies

    Skills you'll gain: Peripheral Devices, Network Troubleshooting, Desktop Support, Computer Displays, USB, TCP/IP, Virtual Local Area Network (VLAN), Operating System Administration, Hardware Troubleshooting, Mac OS, Microsoft Windows, General Networking, Technical Support, Network Infrastructure, System Support, Local Area Networks, Network Protocols, Network Routers, Computer Hardware, Operating Systems

    Intermediate · Course · 1 - 3 Months

  • P

    Packt

    Horizontal and Lateral Career Moves

    Skills you'll gain: Growth Mindedness, Professional Development, Lifelong Learning, Professional Networking, Adaptability, Willingness To Learn, Self-Motivation, Cognitive flexibility, Collaboration, Curiosity, Resourcefulness, Communication, Empowerment, Mentorship, Personal Development, Organizational Change, Strategic Decision-Making, Emerging Technologies, Planning

    Intermediate · Course · 1 - 3 Months

  • C

    Coursera

    Inspire Student Learning with Showbie

    Skills you'll gain: Education Software and Technology, Digital pedagogy, Content Management

    Beginner · Guided Project · Less Than 2 Hours

  • E

    EDUCBA

    Apply Generative AI for Leadership & Human-Centered Branding

    Skills you'll gain: Generative AI, AI Enablement, Performance Analysis, Strategic Leadership, Brand Awareness, LLM Application, Branding, Leadership, Cybersecurity, Threat Modeling, Strategic Thinking, Prompt Engineering, Data Ethics, Business Transformation, Responsible AI, Storytelling, AI Personalization, Content Development and Management, Multimedia, Business

    Beginner · Specialization · 1 - 3 Months

  • E

    EDUCBA

    Analyze Market Basket Data Using R

    Skills you'll gain: Data Mining, Data Cleansing, Transaction Processing, Predictive Analytics, Customer Analysis, Unsupervised Learning, Data Preprocessing, R Programming, Data Analysis, Market Analysis, Data Wrangling, Data Transformation, Data Manipulation, Interactive Data Visualization, Statistical Visualization, Consumer Behaviour, Performance Tuning, Cross Selling

    Beginner · Course · 1 - 4 Weeks

  • C

    Coursera

    Dashboard Win Drivers

    Skills you'll gain: Dashboard, Sales Strategy, Sales Process, Sales, Sales Management, Customer Relationship Management (CRM) Software, Data Transformation, Customer Insights, Customer Relationship Management, Data Presentation, Analytics, Performance Analysis, Pivot Tables And Charts, AI Personalization, Analysis, Power BI, Predictive Analytics, Advanced Analytics, Performance Metric, Visualization (Computer Graphics)

    Intermediate · Course · 1 - 4 Weeks

  • C

    Chris Croft Training

    Cost Reduction: Cut Costs and Maximise Profits

    Skills you'll gain: Cost Reduction, Cost Control, Operational Efficiency, Operating Cost, Customer Analysis, Cost Accounting, Cost Benefit Analysis, Expense Management, Cost Estimation, Gross Profit, Profit and Loss (P&L) Management, Cost Management, Inventory Control, Process Optimization, Marketing Budgets, Management Accounting, Lean Methodologies, Workforce Management, Organizational Effectiveness, Leadership

    Mixed · Course · 1 - 4 Weeks

1…161162163…504

In summary, here are 10 of our most popular social media marketing courses

  • ChatGPT Advanced Data Analysis: Vanderbilt University
  • Intellectual Property Law: University of Pennsylvania
  • Design, Build, & Publish your Portfolio with Figma & Framer: Skillshare
  • Analyze and Predict Card Purchases Using R: EDUCBA
  • Advanced Survey Design & Statistical Analysis: Coursera
  • Peripherals, Operating Systems, and Display Technologies: Packt
  • Horizontal and Lateral Career Moves: Packt
  • Inspire Student Learning with Showbie: Coursera
  • Apply Generative AI for Leadership & Human-Centered Branding: EDUCBA
  • Analyze Market Basket Data Using R: EDUCBA

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Accounting
  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • Human Resources (HR)
  • Microsoft Excel
  • Project Management
  • Python
  • SQL

Professional Certificates

  • Google AI Certificate
  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM AI Engineering Certificate
  • IBM AI Product Manager Certificate
  • IBM Data Science Certificate
  • Intuit Academy Bookkeeping Certificate

Courses & Specializations

  • AI Essentials Specialization
  • AI For Business Specialization
  • AI For Everyone Course
  • AI in Healthcare Specialization
  • Deep Learning Specialization
  • Excel Skills for Business Specialization
  • Financial Markets Course
  • Machine Learning Specialization
  • Prompt Engineering for ChatGPT Course
  • Python for Everybody Specialization

Career Resources

  • Career Aptitude Test
  • CAPM Certification Requirements
  • CompTIA A+ Certification Requirements
  • CompTIA Security+ Certification Requirements
  • Essential IT Certifications
  • Free IT Certifications and Courses
  • High-Income Skills to Learn
  • How to Learn Artificial Intelligence
  • PMP Certification Requirements
  • Popular Cybersecurity Certifications

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Share your Coursera learning story

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok