Content marketing courses can help you learn SEO strategies, audience engagement techniques, content creation, and analytics. You can build skills in crafting compelling narratives, optimizing content for search engines, and measuring campaign effectiveness. Many courses introduce tools like Google Analytics, HubSpot, and social media management platforms, showing how these resources can enhance your content strategy and track performance.

Arizona State University
Skills you'll gain: Program Implementation, Plan Execution, Sustainable Development, Business Planning, Data Analysis, Sustainability Reporting, Spreadsheet Software, Contract Management, Waste Minimization, Marketing and Public Relations, Analysis, Sustainability Standards, Policy Development, Annual Reports, Interactive Learning, Sustainable Business, Vendor Contracts, Goal Setting, Business Writing, Project Management
Beginner · Specialization · 3 - 6 Months

Skills you'll gain: Facebook, Target Audience, Customer Insights, Social Media Campaigns, Marketing Analytics, Social Media Marketing, Social Media, Marketing, Marketing Budgets, Advertising
Intermediate · Guided Project · Less Than 2 Hours

Coursera
Skills you'll gain: Customer Retention, Loyalty Programs, Customer Relationship Management, Brand Loyalty, Customer experience improvement, Customer Engagement, Customer Service, Consumer Behaviour, User Feedback, Customer Analysis, Marketing Strategies, Service Improvement, Personalized Service
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Digital Advertising, Online Advertising, Campaign Management, Advertising, Advertising Campaigns, Marketing, Social Media Campaigns, Marketing Management, Generative AI Agents, Budget Management, Target Audience
Beginner · Guided Project · Less Than 2 Hours

University of Colorado Boulder
Skills you'll gain: Global Marketing, Export Control, International Finance, Mergers & Acquisitions, Risk Management, Business Development, Market Analysis, Franchising, Target Market, Cultural Sensitivity, Business Strategy, Intellectual Property
Beginner · Course · 1 - 3 Months

Skills you'll gain: Technical Analysis, Google Sheets, Market Data, Data Visualization, Trend Analysis, Web Scraping, Data Visualization Software
Beginner · Guided Project · Less Than 2 Hours

Skills you'll gain: Extensible Markup Language (XML), Extensible Languages and XML, Cascading Style Sheets (CSS), HTML and CSS, Data Validation, Data Import/Export, Data Mapping, Data Sharing, Javascript, Document Management, Hypertext Markup Language (HTML), Technical Documentation, Interoperability, Data Integrity, Information Architecture, Web Development Tools, Data Management, Scripting, Web Content Accessibility Guidelines
Beginner · Specialization · 3 - 6 Months

Coursera
Skills you'll gain: Graphic and Visual Design Software, Marketing Design, Graphic and Visual Design, Graphic Design, Design, Infographics, Presentations, Advertising, Marketing, Project Design, User Accounts, Data Sharing
Beginner · Guided Project · Less Than 2 Hours

Skills you'll gain: Azure Active Directory, Active Directory, Microsoft Azure, Multi-Factor Authentication, Authentications, User Accounts, Security Engineering, Authorization (Computing), Identity and Access Management, User Provisioning, Single Sign-On (SSO), Hybrid Cloud Computing, Self Service Technologies
Intermediate · Course · 1 - 4 Weeks
University of Illinois Urbana-Champaign
Skills you'll gain: Property Accounting, Depreciation, Income Tax, Tax Laws, Tax Compliance, Corporate Tax, Specialized Accounting, Capital Expenditure
Build toward a degree
Intermediate · Course · 1 - 3 Months

Skills you'll gain: Instagram, Content Creation, Social Media Content, Social Media Marketing, Social Media, Graphic and Visual Design Software, Facebook, Graphic Design, Storytelling
Beginner · Guided Project · Less Than 2 Hours

University of Maryland, College Park
Skills you'll gain: Commercialization, Product Planning, Innovation, New Product Development, Product Development, Team Building, Product Strategy, Entrepreneurship, Design Thinking, Product Testing, Customer Insights, Business Strategies, Team Motivation, Market Opportunities, User Research, Market Research, Team Management, Business Modeling, Technology Strategies, Value Propositions
Mixed · Course · 1 - 3 Months