• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Social Media Marketing

Social Media Marketing Courses

Social media marketing courses can help you learn content creation, audience engagement strategies, analytics interpretation, and campaign management. You can build skills in crafting compelling posts, optimizing ad spend, and measuring ROI on various platforms. Many courses introduce tools like Hootsuite for scheduling, Google Analytics for tracking performance, and Canva for designing eye-catching visuals, showing how these skills are applied in real campaigns.


Popular Social Media Marketing Courses and Certifications


  • U

    University of London

    Professional Skills for International Business

    Skills you'll gain: Professional Networking, Professionalism, Resource Allocation, Time Management, Prioritization, Organizational Skills, Verbal Communication Skills, Communication, LinkedIn, Stakeholder Management, Delegation Skills, Non-Verbal Communication, Business Relationship Management, Leadership, Personal Attributes, Branding, Social Media

    4.7
    Rating, 4.7 out of 5 stars
    ·
    1K reviews

    Mixed · Course · 1 - 4 Weeks

  • U

    University of Illinois at Urbana-Champaign

    CPA Pathways Graduate Certificate

    Skills you'll gain: Business Strategy, Data Visualization, Data Storytelling, Management Accounting, Model Evaluation, Fund Accounting, Operations Management, Organizational Change, Audit Planning, Mergers & Acquisitions, Financial Statement Analysis, Project Closure, Risk Management, Social Determinants Of Health, Revenue Recognition, Entrepreneurship, Data Governance, Financial Auditing, Generative AI, Supply And Demand

    Credit offered

    Graduate Certificate · 6 - 12 Months

  • U

    University of Washington

    Business English: Networking

    Skills you'll gain: Business Writing, Business Correspondence, Professional Networking, English Language, Oral Expression, Business Communication, Rapport Building, Telephone Skills, Language Competency, Presentations, Relationship Building, Verbal Communication Skills, Grammar, Vocabulary, Communication, Scheduling

    4.7
    Rating, 4.7 out of 5 stars
    ·
    3.5K reviews

    Intermediate · Course · 1 - 3 Months

  • C

    Coursera

    Create a Profile and Network on LinkedIn

    Skills you'll gain: LinkedIn, Professional Networking, Social Media, Social Media Content, Professional Development

    4.6
    Rating, 4.6 out of 5 stars
    ·
    885 reviews

    Beginner · Guided Project · Less Than 2 Hours

  • E

    EDUCBA

    Apply Power BI Projects for Data Analytics

    Skills you'll gain: Ad Hoc Reporting, Customer Analysis, Management Reporting, Real Time Data, Marketing Analytics, Trend Analysis, Performance Analysis

    Beginner · Course · 1 - 4 Weeks

  • A

    AI CERTs

    Product Management with AI

    Skills you'll gain: AI Product Strategy, Data Ethics, Responsible AI, Product Roadmaps, Forecasting, Agile Product Development, Product Management, AI Enablement, Collaborative Software, Cross-Functional Collaboration, Product Planning, Risk Analysis, AI Personalization, Performance Metric, Product Improvement, Product Marketing, Product Strategy, Product Knowledge, New Product Development, Generative AI Agents

    Intermediate · Course · 1 - 3 Months

  • A

    Arizona State University

    Professional Skills: Digital Fluency

    Beginner · Specialization · 3 - 6 Months

  • S

    Stanford University

    Stories of Infection

    Skills you'll gain: Infectious Diseases, Social Determinants Of Health, Public Health, Epidemiology, Patient-centered Care, Microbiology, Pathology, Infection Control, Immunology, Preventative Care, Clinical Assessment

    4.9
    Rating, 4.9 out of 5 stars
    ·
    1.9K reviews

    Intermediate · Course · 1 - 3 Months

  • P

    Packt

    Life Coach Certification

    Skills you'll gain: Performance Improvement, Customer Retention, Branding, Personal Development, Business, AI Enablement, Positivity, Growth Mindedness, Income Statement, Revenue Management

    Beginner · Course · 1 - 3 Months

  • U

    University of Colorado Boulder

    The Softer Side of Science Communication

    Skills you'll gain: Non-Verbal Communication, Storytelling, Conflict Management, Interpersonal Communications, Driving engagement, De-escalation Techniques, Rapport Building, Diversity Awareness, Workplace inclusivity, Cultural Responsiveness, Empathy & Emotional Intelligence, Ethical Standards And Conduct, Psychology, Vulnerability

    Beginner · Course · 1 - 4 Weeks

  • E

    EDUCBA

    Analyze Investment Banking & Financial Market Systems

    Skills you'll gain: Investments, Financial Analysis, Economic Development, Market Analysis, Securities Trading, Asset Management, Mergers & Acquisitions, Underwriting

    Beginner · Course · 1 - 4 Weeks

  • D

    Dubai College of Tourism

    Building a Career in Dubai's Event Industry

    Skills you'll gain: Event Planning, Event Management, Stakeholder Management, Professional Development, Hospitality, Corporate Sustainability, Marketing Strategy and Techniques, Coordination, Diversity and Inclusion, Technology Strategies, Branding, Customer experience improvement, Cultural Sensitivity

    Beginner · Course · 1 - 4 Weeks

1…163164165…504

In summary, here are 10 of our most popular social media marketing courses

  • Professional Skills for International Business: University of London
  • CPA Pathways Graduate Certificate: University of Illinois at Urbana-Champaign
  • Business English: Networking: University of Washington
  • Create a Profile and Network on LinkedIn: Coursera
  • Apply Power BI Projects for Data Analytics: EDUCBA
  • Product Management with AI: AI CERTs
  • Professional Skills: Digital Fluency: Arizona State University
  • Stories of Infection: Stanford University
  • Life Coach Certification: Packt
  • The Softer Side of Science Communication: University of Colorado Boulder

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Accounting
  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • Human Resources (HR)
  • Microsoft Excel
  • Project Management
  • Python
  • SQL

Professional Certificates

  • Google AI Certificate
  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM AI Engineering Certificate
  • IBM AI Product Manager Certificate
  • IBM Data Science Certificate
  • Intuit Academy Bookkeeping Certificate

Courses & Specializations

  • AI Essentials Specialization
  • AI For Business Specialization
  • AI For Everyone Course
  • AI in Healthcare Specialization
  • Deep Learning Specialization
  • Excel Skills for Business Specialization
  • Financial Markets Course
  • Machine Learning Specialization
  • Prompt Engineering for ChatGPT Course
  • Python for Everybody Specialization

Career Resources

  • Career Aptitude Test
  • CAPM Certification Requirements
  • CompTIA A+ Certification Requirements
  • CompTIA Security+ Certification Requirements
  • Essential IT Certifications
  • Free IT Certifications and Courses
  • High-Income Skills to Learn
  • How to Learn Artificial Intelligence
  • PMP Certification Requirements
  • Popular Cybersecurity Certifications

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Share your Coursera learning story

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok