• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Social Media Marketing

Social Media Marketing Courses

Social media marketing courses can help you learn content creation, audience engagement strategies, analytics interpretation, and campaign management. You can build skills in crafting compelling posts, optimizing ad spend, and measuring ROI on various platforms. Many courses introduce tools like Hootsuite for scheduling, Google Analytics for tracking performance, and Canva for designing eye-catching visuals, showing how these skills are applied in real campaigns.

Popular Social Media Marketing Courses and Certifications


  • Status: New
    New
    Status: Free Trial
    Free Trial
    S

    Sage Publications

    Foundations of Ethical Selling and Strategic Preparation

    Skills you'll gain: Sales Prospecting, Sales Process, Customer Acquisition Management, Sales, Prospecting and Qualification, Account Strategy, Sales Strategy, Customer Analysis, Lead Generation, Value Propositions, General Sales Practices, Selling Techniques, Sales Management, Customer Insights, Business Research, Customer Relationship Management, Strategic Marketing, Negotiation, Planning, Ethical Standards And Conduct

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    M

    Macquarie University

    Storytelling and influencing: Communicate with impact

    Skills you'll gain: Persuasive Communication, Storytelling, Influencing, Communication, Leadership, Verbal Communication Skills, Stakeholder Communications, Public Speaking, Communication Strategies, Interpersonal Communications, Meeting Facilitation, Strategic Communication, Discussion Facilitation, Team Leadership, Trustworthiness

    4.8
    Rating, 4.8 out of 5 stars
    ·
    2.5K reviews

    Mixed · Course · 1 - 3 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    E

    EDUCBA

    Market Research Methodology and Sampling

    Skills you'll gain: Market Research, Report Writing, Business Research, Sampling (Statistics), Research Reports, Quantitative Research, Data Processing, Market Analysis, Research Methodologies, Marketing, Data Presentation, Data Analysis, Data Collection, Presentations, Research Design, Data Transformation, Sample Size Determination, Business Analysis, Statistical Analysis

    Mixed · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    I

    IBM

    Getting Started with Git and GitHub

    Skills you'll gain: Git (Version Control System), GitHub, Version Control, Collaborative Software, Software Versioning, Open Source Technology, Command-Line Interface, DevOps

    4.6
    Rating, 4.6 out of 5 stars
    ·
    1.9K reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Preview
    Preview
    S

    SkillsBooster Academy

    AI for Sales

    Skills you'll gain: Overcoming Objections, Sales Prospecting, Prospecting and Qualification, Sales Presentation, Sales, Sales Process, Closing (Sales), Cold Calling, Sales Operations, Outbound Calls, Anthropic Claude, Google Gemini, Microsoft Copilot, Negotiation, Generative AI, ChatGPT, Value Propositions, Research, Responsible AI, Communication

    Beginner · Course · 1 - 3 Months

  • Status: Preview
    Preview
    Y

    Yale University

    Essentials of Global Health

    Skills you'll gain: Health Disparities, Public Health and Disease Prevention, Health Systems, Public Health, Epidemiology, Social Determinants Of Health, Health Equity, Infectious Diseases, Chronic Diseases, Health Policy, Medical Science and Research, Nutrition and Diet, Demography

    4.8
    Rating, 4.8 out of 5 stars
    ·
    2.2K reviews

    Mixed · Course · 1 - 3 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    S

    SkillsBooster Academy

    AI-Powered Design & Creative Tools

    Skills you'll gain: Adobe Firefly, Prompt Engineering, Prompt Patterns, Anthropic Claude, Figma (Design Software), UI/UX Strategy, User Interface and User Experience (UI/UX) Design, AI Product Strategy, Generative AI, Design, AI Workflows, Canva (Software), Visual Design, Web Design, Artificial Intelligence, Adobe Photoshop, Design Thinking, Interaction Design, Project Design, Content Creation

    4.4
    Rating, 4.4 out of 5 stars
    ·
    27 reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    U

    Universidad de Palermo

    Economía y bienestar: decisiones que mejoran tu calidad de vida

    Skills you'll gain: Psychology

    4.1
    Rating, 4.1 out of 5 stars
    ·
    7 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    B

    Berklee

    The Technology of Music Production

    Skills you'll gain: Music, Media Production, Post-Production, Collaborative Software, Digital Signal Processing, Computer Hardware, Editing

    4.8
    Rating, 4.8 out of 5 stars
    ·
    1.1K reviews

    Beginner · Course · 1 - 3 Months

  • Status: Preview
    Preview
    Y

    Yale University

    Understanding Medical Research: Your Facebook Friend is Wrong

    Skills you'll gain: Statistical Methods, Data Literacy, Statistics, Descriptive Statistics, Medical Science and Research, Research Design, Scientific Methods, Research, Science and Research, Analysis, Clinical Research, Biostatistics, Clinical Trials, Healthcare Ethics, Research Methodologies, Risk Analysis, Medical Terminology, Fraud detection

    4.9
    Rating, 4.9 out of 5 stars
    ·
    2.2K reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free
    Free
    C

    Coursera

    Inspire Student Learning with Showbie

    Skills you'll gain: Education Software and Technology, Collaborative Software, Digital pedagogy, Learning Management Systems, Content Management

    Beginner · Guided Project · Less Than 2 Hours

  • Status: New
    New
    Status: Free Trial
    Free Trial
    C

    Coursera

    Forecasting Techniques

    Skills you'll gain: Marketing Budgets, Data-Driven Marketing, Demand Planning, Campaign Planning, Performance marketing, Budget Management, Promotions and Campaigns, Trend Analysis, Spreadsheet Software, Budgeting, Excel Formulas, Predictive Modeling, Predictive Analytics, Performance Analysis, Promotional Strategies, Anomaly Detection, Statistical Methods, Data Analysis, Regression Analysis, Data Cleansing

    Beginner · Course · 1 - 4 Weeks

1…164165166…581

In summary, here are 10 of our most popular social media marketing courses

  • Foundations of Ethical Selling and Strategic Preparation: Sage Publications
  • Storytelling and influencing: Communicate with impact: Macquarie University
  • Market Research Methodology and Sampling: EDUCBA
  • Getting Started with Git and GitHub: IBM
  • AI for Sales: SkillsBooster Academy
  • Essentials of Global Health: Yale University
  • AI-Powered Design & Creative Tools: SkillsBooster Academy
  • Economía y bienestar: decisiones que mejoran tu calidad de vida: Universidad de Palermo
  • The Technology of Music Production: Berklee
  • Understanding Medical Research: Your Facebook Friend is Wrong: Yale University

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Accounting
  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • Human Resources (HR)
  • Microsoft Excel
  • Project Management
  • Python
  • SQL

Professional Certificates

  • Google AI Certificate
  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM AI Engineering Certificate
  • IBM AI Product Manager Certificate
  • IBM Data Science Certificate
  • Intuit Academy Bookkeeping Certificate

Courses & Specializations

  • AI Essentials Specialization
  • AI For Business Specialization
  • AI For Everyone Course
  • AI in Healthcare Specialization
  • Deep Learning Specialization
  • Excel Skills for Business Specialization
  • Financial Markets Course
  • Machine Learning Specialization
  • Prompt Engineering for ChatGPT Course
  • Python for Everybody Specialization

Career Resources

  • Career Aptitude Test
  • CAPM Certification Requirements
  • CompTIA A+ Certification Requirements
  • CompTIA Security+ Certification Requirements
  • Essential IT Certifications
  • High-Income Skills to Learn
  • How to Learn Artificial Intelligence
  • PMP Certification Requirements
  • Popular Cybersecurity Certifications
  • Share your Coursera learning story

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Udemy

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok