Social media marketing courses can help you learn content creation, audience engagement strategies, analytics interpretation, and campaign management. You can build skills in crafting compelling posts, optimizing ad spend, and measuring ROI on various platforms. Many courses introduce tools like Hootsuite for scheduling, Google Analytics for tracking performance, and Canva for designing eye-catching visuals, showing how these skills are applied in real campaigns.
University of Illinois Urbana-Champaign
Skills you'll gain: Innovation, Marketing, Digital Advertising, Marketing Strategies, New Product Development, Digital Marketing, Consumer Behaviour, MarTech, Marketing Channel, Product Promotion, Digital Transformation, Customer Engagement, Branding, Price Negotiation
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Scope Management, Project Scoping, Stakeholder Management, Project Management, Expectation Management, Project Estimation, Conflict Management, Resource Management, Team Leadership, Verbal Communication Skills, Communication, Project Planning, Change Orders, Work Breakdown Structure, Team Management, Agile Methodology
Beginner · Course · 1 - 3 Months

University of Pennsylvania
Skills you'll gain: Environmental Social And Corporate Governance (ESG), Risk Analysis, Risk Management, Portfolio Risk, Case Studies, Business Risk Management, Stakeholder Management, Corporate Sustainability, Governance, Investment Management, Portfolio Management, Diversity and Inclusion, Stakeholder Analysis, Corporate Strategy, Waste Minimization, Sustainable Business, Investments, Climate Change Adaptation, Equities, Finance
Beginner · Specialization · 3 - 6 Months

ESSEC Business School
Skills you'll gain: Socioeconomics, Complex Problem Solving, Organizational Change, Social Sciences, Organizational Strategy, Economics, Policy, and Social Studies, Systems Thinking, International Relations, Strategic Decision-Making, Education and Training, Global Marketing, Decision Making, Analysis, Psychology, digital literacy, Digital Transformation, Innovation
Mixed · Course · 1 - 3 Months

Skills you'll gain: Diversity and Inclusion, Organizational Leadership, Data Storytelling, Leadership, Leadership Development, Leadership and Management, Strategic Leadership, Team Management, Performance Review, People Management, Team Building, Workplace inclusivity, User Experience Design, Systems Thinking, Design Reviews, Influencing, Recruitment, Design, Talent Recruitment, UI/UX Strategy
Intermediate · Course · 3 - 6 Months

Duke University
Skills you'll gain: Financial Modeling, Entrepreneurial Finance, Due Diligence, Financial Forecasting, Capital Budgeting, Social Impact, Investments, Contract Negotiation, Entrepreneurship, Environmental Social And Corporate Governance (ESG), Investment Management, Fundraising, Negotiation, Business Modeling, Finance, Strategic Partnership, Capital Markets, Performance Measurement, Business Strategy, Growth Strategies
Beginner · Specialization · 1 - 3 Months

Skills you'll gain: Barcoding, LinkedIn, Presentations, Facebook, Cloud Applications, Social Media, Content Creation
Beginner · Guided Project · Less Than 2 Hours

The State University of New York
Skills you'll gain: Cyber Threat Intelligence, Cyber Security Policies, Cybersecurity, International Relations, Cyber Governance, Network Infrastructure, Conflict Management, Security Management, Political Sciences, Media and Communications, Psychology
Mixed · Course · 1 - 3 Months

Skills you'll gain: Canva (Software), Layout Design, Process Design, Design Elements And Principles, Workflow Management, Digital Design, Marketing Collateral, Graphic Design, Marketing Materials, Color Theory, Portfolio Management, Brand Awareness
Advanced · Guided Project · Less Than 2 Hours

Skills you'll gain: Data Ethics, Data-Driven Decision-Making, Data Analysis, Analytical Skills, Business Analytics, Data Storytelling, Data Science, Communication, Stakeholder Communications, Workflow Management, Project Management, Machine Learning
Advanced · Course · 1 - 3 Months

Imperial College London
Skills you'll gain: Epidemiology, Public Health, Infectious Diseases, Community Health, Economics, Policy, and Social Studies, Health Systems, Socioeconomics, Health Policy, Emergency Response, Patient Evaluation, Immunology, Diagnostic Tests, Microbiology, Media and Communications, Molecular Biology, Pathology
Beginner · Course · 1 - 3 Months

Starweaver
Skills you'll gain: Loyalty Programs, Customer Relationship Management (CRM) Software, Customer Retention, Customer Success Management, Sales Management, Marketing Automation, Marketing Strategies, Business Development, Performance Management, Performance Measurement, Data-Driven Decision-Making, Predictive Modeling
Beginner · Course · 1 - 4 Weeks