• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Social Media Marketing

Social Media Marketing Courses

Social media marketing courses can help you learn content creation, audience engagement strategies, analytics interpretation, and campaign management. You can build skills in crafting compelling posts, optimizing ad spend, and measuring ROI on various platforms. Many courses introduce tools like Hootsuite for scheduling, Google Analytics for tracking performance, and Canva for designing eye-catching visuals, showing how these skills are applied in real campaigns.

Popular Social Media Marketing Courses and Certifications


  • Status: Free
    Free
    C

    Coursera

    Cómo crear tu marca personal usando Canva

    Skills you'll gain: Canva (Software), Logo Design, Graphic Design, Driving engagement, Branding, Graphic and Visual Design Software, Content Creation, Target Audience, Presentations, Social Media Content, Brand Strategy, Brand Awareness, Creativity, Social Media, Social Media Marketing

    4.5
    Rating, 4.5 out of 5 stars
    ·
    45 reviews

    Beginner · Guided Project · Less Than 2 Hours

  • C

    Coursera

    Make.com for Beginners: LinkedIn Post Automation With GPT-4

    Skills you'll gain: Make.com, LinkedIn, Marketing Automation, Generative AI Agents, Digital Marketing Tools, Social Media Marketing, AI Integrations, Content Development and Management, Application Programming Interface (API), Generative AI, Content Creation, Automation, OpenAI API, Artificial Intelligence, Content Marketing

    3.2
    Rating, 3.2 out of 5 stars
    ·
    6 reviews

    Beginner · Guided Project · Less Than 2 Hours

  • Status: Free Trial
    Free Trial
    M

    Microsoft

    Microsoft Copilot: Your Everyday AI Companion

    Skills you'll gain: Prompt Engineering, Microsoft Copilot, Data Ethics, Law, Regulation, and Compliance, Generative AI, Responsible AI, Data Governance, Microsoft 365, Personalized Campaigns, AI powered creativity, Sales Enablement, Marketing Automation, Marketing Operations, Customer experience improvement, Regulatory Compliance, Business Process Automation, Compliance Management, AI literacy, AI Enablement, Critical Thinking

    4.4
    Rating, 4.4 out of 5 stars
    ·
    231 reviews

    Beginner · Specialization · 1 - 3 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    M

    Madecraft

    Applied Data Analytics

    Skills you'll gain: Data Storytelling, Dashboard, Dashboard Creation, Business Analytics, Analytics, Social Network Analysis, Fraud detection, Data Analysis, Data Presentation, Business Intelligence, Marketing Analytics, Pandas (Python Package), Analytical Skills, Network Analysis, Interactive Data Visualization, Power BI, Plot (Graphics), Exploratory Data Analysis, Data Visualization, Python Programming

    Beginner · Specialization · 3 - 6 Months

  • Status: Preview
    Preview
    K

    Kennesaw State University

    AI for Professional Communication

    Skills you'll gain: Prompt Engineering, Business Correspondence, Target Audience, Business Communication, AI literacy, Communication Planning, Strategic Communication, Business Writing, Social Media Content, Generative AI, Communication Strategies, Meeting Facilitation, Content Creation, Social Media, Artificial Intelligence

    4.8
    Rating, 4.8 out of 5 stars
    ·
    33 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    R

    Rice University

    Medical Terminology

    Skills you'll gain: Medical Terminology, Medical History Documentation, Pulmonology, Cardiology, Electronic Medical Record System, Medical Records, Endocrinology, Human Musculoskeletal System, Respiratory Care, Orthopedics, Obstetrics And Gynecology, Respiration, Neurology, Gynecology, Urology, Hematology, Health Information Management and Medical Records, Anatomy, Immunology, Communication

    4.9
    Rating, 4.9 out of 5 stars
    ·
    1K reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: Preview
    Preview
    U

    University of Pennsylvania

    Introduction to Ancient Egypt and Its Civilization

    Skills you'll gain: Ancient History, Art History, Anthropology, Social Studies, Timelines, World History, Public History, Liberal Arts, Writing

    4.6
    Rating, 4.6 out of 5 stars
    ·
    2.9K reviews

    Intermediate · Course · 1 - 3 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    A

    Arizona State University

    Learn English Now: Academic and Professional Analysis

    Skills you'll gain: Environment, Critical Thinking, Culture, English Language, AI literacy, Environmental Issue, Psychology, Intercultural Competence, Investigation, Cultural Sensitivity, Systems Thinking, Research, Sustainable Systems, Science and Research, Social Sciences, Language Competency, Language Learning, Vocabulary, Verbal Communication Skills, Communication

    Advanced · Specialization · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    U

    University of Michigan

    Envisioning Educational Transformation

    Skills you'll gain: Education and Training, International Relations, Systems Thinking, World History, Systems Analysis, Community Development, Leadership, Policy Analysis, Research, and Development, Intercultural Competence, Policy Analysis, Discussion Facilitation, Diversity Equity and Inclusion Initiatives

    4.8
    Rating, 4.8 out of 5 stars
    ·
    15 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    I

    IE Business School

    Pricing Strategy

    Skills you'll gain: Product Strategy, Market Dynamics, Revenue Management, Strategic Marketing, Marketing Psychology, Consumer Behaviour, Profit and Loss (P&L) Management, Cost Accounting, Market Research, Customer Analysis, Sales, Customer Insights, Competitive Analysis, Market Data

    4.7
    Rating, 4.7 out of 5 stars
    ·
    1.1K reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    U

    Universidades Anáhuac

    Colaboración intergeneracional en las organizaciones

    Skills you'll gain: Empathy, Social Skills, Organizational Leadership, Team Building, Team Motivation, Team Management, Workplace inclusivity, Collaboration, Motivational Skills, Leadership, People Management, Diversity and Inclusion, Interpersonal Communications, Knowledge Transfer, Diversity Awareness, Employee Retention

    Beginner · Course · 1 - 3 Months

  • Status: Free
    Free
    C

    Coursera

    Support Interactive Learning with Genially

    Skills you'll gain: Interactive Learning, Education Software and Technology, End User Training and Support

    4.9
    Rating, 4.9 out of 5 stars
    ·
    19 reviews

    Beginner · Guided Project · Less Than 2 Hours

1…167168169…581

In summary, here are 10 of our most popular social media marketing courses

  • Cómo crear tu marca personal usando Canva: Coursera
  • Make.com for Beginners: LinkedIn Post Automation With GPT-4: Coursera
  • Microsoft Copilot: Your Everyday AI Companion: Microsoft
  • Applied Data Analytics: Madecraft
  • AI for Professional Communication: Kennesaw State University
  • Medical Terminology: Rice University
  • Introduction to Ancient Egypt and Its Civilization: University of Pennsylvania
  • Learn English Now: Academic and Professional Analysis: Arizona State University
  • Envisioning Educational Transformation: University of Michigan
  • Pricing Strategy: IE Business School

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Accounting
  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • Human Resources (HR)
  • Microsoft Excel
  • Project Management
  • Python
  • SQL

Professional Certificates

  • Google AI Certificate
  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM AI Engineering Certificate
  • IBM AI Product Manager Certificate
  • IBM Data Science Certificate
  • Intuit Academy Bookkeeping Certificate

Courses & Specializations

  • AI Essentials Specialization
  • AI For Business Specialization
  • AI For Everyone Course
  • AI in Healthcare Specialization
  • Deep Learning Specialization
  • Excel Skills for Business Specialization
  • Financial Markets Course
  • Machine Learning Specialization
  • Prompt Engineering for ChatGPT Course
  • Python for Everybody Specialization

Career Resources

  • Career Aptitude Test
  • CAPM Certification Requirements
  • CompTIA A+ Certification Requirements
  • CompTIA Security+ Certification Requirements
  • Essential IT Certifications
  • High-Income Skills to Learn
  • How to Learn Artificial Intelligence
  • PMP Certification Requirements
  • Popular Cybersecurity Certifications
  • Share your Coursera learning story

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Udemy

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok