• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Social Media Marketing

Social Media Marketing Courses

Social media marketing courses can help you learn content creation, audience engagement strategies, analytics interpretation, and campaign management. You can build skills in crafting compelling posts, optimizing ad spend, and measuring ROI on various platforms. Many courses introduce tools like Hootsuite for scheduling, Google Analytics for tracking performance, and Canva for designing eye-catching visuals, showing how these skills are applied in real campaigns.


Popular Social Media Marketing Courses and Certifications


  • C

    Coursera

    Collaborate Seamlessly

    Skills you'll gain: Collaboration, Team Building, Project Coordination, Teamwork, Team Management, Workflow Management, Internal Communications, Delegation Skills, Communication Strategies, Resource Allocation

    Beginner · Course · 1 - 4 Weeks

  • C

    Coursera

    ManyChat for Beginners: Automate Instagram Lead Generation

    Skills you'll gain: Instagram, Email Marketing, Email Automation, Lead Generation, Marketing Automation, Google Sheets, Social Media, Social Media Marketing, Digital Marketing, Gmail

    Beginner · Guided Project · Less Than 2 Hours

  • P

    Politecnico di Milano

    Designing Learning Innovation: an introduction

    Skills you'll gain: Pedagogy, Instructional Design, Innovation, Education Software and Technology, Learning Theory, Creativity, Critical Thinking, Problem Solving

    4.9
    Rating, 4.9 out of 5 stars
    ·
    12 reviews

    Beginner · Course · 1 - 4 Weeks

  • J

    John Wiley & Sons

    The 5 Voices: Effectively Communicate with Everyone You Lead

    Skills you'll gain: Team Leadership, Team Building, Leadership, Management Training And Development, Collaboration, Conflict Management, Interpersonal Communications, Emotional Intelligence, Self-Awareness, Communication, Empathy, Change Management, Innovation, Decision Making

    Beginner · Course · 3 - 6 Months

  • C

    Coursera

    Psychology in the Age of GenAI: The Human Mind and Behavior

    Skills you'll gain: Empathy, ChatGPT, Active Listening, Data Ethics, Decision Making, Stress Management, Mindfulness, Consumer Behaviour, Responsible AI, Emotional Intelligence, Goal Setting, Prompt Engineering, Health And Wellness Coaching, Human Computer Interaction, Artificial Intelligence, Critical Thinking, Data Analysis, Communication, Psychology, Generative AI

    Beginner · Specialization · 3 - 6 Months

  • C

    Coursera

    Create Quick Surveys

    Skills you'll gain: Market Intelligence, Survey Creation, Market Research, Business Research, Research Methodologies, Customer Insights, User Feedback, Target Audience, Qualitative Research, Target Market, Quantitative Research, Data Collection, Case Studies, Data Analysis

    Intermediate · Course · 1 - 4 Weeks

  • J

    John Wiley & Sons

    Communication Skills: How to Succeed with People

    Skills you'll gain: Change Management, Interpersonal Communications, Team Management, Empathy, Leadership Studies, Self-Awareness, Conflict Management, Emotional Intelligence, Leadership, Communication, Expectation Management, Constructive Feedback, Personal Development, Cultural Sensitivity, Active Listening, Adaptability, Decision Making, Psychology

    Beginner · Course · 3 - 6 Months

  • H

    Harvard Business Review

    Manage Challenges with Resilience

    Skills you'll gain: Conflict Management, Stress Management, Employee Coaching, Teamwork, Resilience, Relationship Management, Interpersonal Communications, Emotional Intelligence, Communication, Communication Strategies, Active Listening, Mindfulness, Relationship Building, Adaptability

    Intermediate · Course · 1 - 4 Weeks

  • T

    The Museum of Modern Art

    Teaching with Art: Using Inquiry, Activities, and Themes

    Skills you'll gain: Design Thinking, Art History, Liberal Arts, Lesson Planning, Literacy, Creative Thinking, Aesthetics, Learning Styles, Teaching, Learning Strategies, Social Studies, Empathy, Emotional Intelligence, Creativity, Instructional Strategies, Student Engagement, Curriculum Planning, Self-Awareness, Curriculum Development, Student-Centred Learning

    4.8
    Rating, 4.8 out of 5 stars
    ·
    2.1K reviews

    Intermediate · Specialization · 3 - 6 Months

  • T

    The University of Sydney

    محو الأمية المعلوماتية والرقمية لتحقيق النجاح في الجامعة

    Skills you'll gain: Critical Thinking, digital literacy, Information Management, Professionalism, Research, Communication, Personal Integrity, Ethical Standards And Conduct, Digital Communications, Organizational Skills

    4.9
    Rating, 4.9 out of 5 stars
    ·
    10 reviews

    Beginner · Course · 1 - 3 Months

  • A

    Alex Genadinik

    Converting Users Into Brand Advocates And Champions

    Skills you'll gain: Customer Advocacy, Brand Loyalty, Competitive Analysis, Loyalty Programs, Customer Engagement, Advocacy, Brand Awareness, Thought Leadership, Shared Media, Promotional Strategies, Customer experience strategy (CX), Company, Product, and Service Knowledge

    Mixed · Course · 1 - 3 Months

  • C

    Coursera

    Supplier Sourcing and RFI/RFQ/RFP Execution

    Skills you'll gain: Request for Proposal, Document Management, Procurement, Strategic Sourcing, Supplier Relationship Management, Purchasing, Supplier Management, Proposal Development, Vendor Management, Market Research, Business Writing, Data-Driven Decision-Making, Keyword Research

    Beginner · Course · 1 - 4 Weeks

1…168169170…504

In summary, here are 10 of our most popular social media marketing courses

  • Collaborate Seamlessly: Coursera
  • ManyChat for Beginners: Automate Instagram Lead Generation: Coursera
  • Designing Learning Innovation: an introduction: Politecnico di Milano
  • The 5 Voices: Effectively Communicate with Everyone You Lead: John Wiley & Sons
  • Psychology in the Age of GenAI: The Human Mind and Behavior: Coursera
  • Create Quick Surveys: Coursera
  • Communication Skills: How to Succeed with People: John Wiley & Sons
  • Manage Challenges with Resilience: Harvard Business Review
  • Teaching with Art: Using Inquiry, Activities, and Themes: The Museum of Modern Art
  • محو الأمية المعلوماتية والرقمية لتحقيق النجاح في الجامعة: The University of Sydney

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Accounting
  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • Human Resources (HR)
  • Microsoft Excel
  • Project Management
  • Python
  • SQL

Professional Certificates

  • Google AI Certificate
  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM AI Engineering Certificate
  • IBM AI Product Manager Certificate
  • IBM Data Science Certificate
  • Intuit Academy Bookkeeping Certificate

Courses & Specializations

  • AI Essentials Specialization
  • AI For Business Specialization
  • AI For Everyone Course
  • AI in Healthcare Specialization
  • Deep Learning Specialization
  • Excel Skills for Business Specialization
  • Financial Markets Course
  • Machine Learning Specialization
  • Prompt Engineering for ChatGPT Course
  • Python for Everybody Specialization

Career Resources

  • Career Aptitude Test
  • CAPM Certification Requirements
  • CompTIA A+ Certification Requirements
  • CompTIA Security+ Certification Requirements
  • Essential IT Certifications
  • Free IT Certifications and Courses
  • High-Income Skills to Learn
  • How to Learn Artificial Intelligence
  • PMP Certification Requirements
  • Popular Cybersecurity Certifications

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Share your Coursera learning story

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok