• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Coursera
  • Online Degrees
  • Careers
  • Log In
  • Join for Free
    Coursera
    • Browse
    • Social Media Marketing

    Social Media Marketing Courses

    Social media marketing courses can help you learn how to build brand presence, engage audiences, and drive results across platforms like Instagram, LinkedIn, and TikTok.

    Skip to search results

    Filter by

    Subject
    Required
     *

    Language
    Required
     *

    The language used throughout the course, in both instruction and assessments.

    Learning Product
    Required
     *

    Level
    Required
     *

    Duration
    Required
     *

    Skills
    Required
     *

    Subtitles
    Required
     *

    Educator
    Required
     *

    Find the Best Social Media Marketing Course for Your Goals

    • Status: New
      New
      Status: Free Trial
      Free Trial
      M

      Microsoft

      Market Research and Competitive Analysis

      Skills you'll gain: Competitive Analysis, Market Research, Persona Development, Market Analysis, Market Opportunities, Business Research, Consumer Behaviour, Target Market, Customer Insights, Data-Driven Decision-Making, Product Development, Product Strategy, Data Analysis, AI Personalization, Innovation, Regulatory Compliance

      4.9
      Rating, 4.9 out of 5 stars
      ·
      8 reviews

      Beginner · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      I

      Imperial College London

      Global Health Challenges and Governance

      Skills you'll gain: Health Policy, Advocacy, Health Disparities, Health Equity, Community Health, Public Health, Policy Analysis, Health Systems, Environment, Environmental Policy, Health Care, Immigration Law, International Relations, Socioeconomics, Social Sciences, Governance, Environmental Science, Political Sciences, Public Policies, Mitigation

      4.9
      Rating, 4.9 out of 5 stars
      ·
      19 reviews

      Beginner · Specialization · 3 - 6 Months

    • Status: Free Trial
      Free Trial
      U

      University of Colorado Boulder

      Embedded Interface Design

      Skills you'll gain: User Research, User Experience Design, User Experience, User Interface and User Experience (UI/UX) Design, Usability, Verification And Validation, UI/UX Research, Persona (User Experience), Usability Testing, User Centered Design, Internet Of Things, User Interface (UI), Cloud Computing Architecture, Amazon Web Services, Embedded Systems, Human Computer Interaction, Prototyping, Application Security, Application Programming Interface (API), Microservices

      Build toward a degree

      4.5
      Rating, 4.5 out of 5 stars
      ·
      142 reviews

      Intermediate · Specialization · 3 - 6 Months

    • Status: Free Trial
      Free Trial
      O

      O.P. Jindal Global University

      American Politics, Foreign Policy, and US-India Ties

      Skills you'll gain: Social Studies, Political Sciences, International Relations, Diversity Awareness, Social Justice, Public Policies, Culture, Social Sciences, Cultural Diversity, Diplomacy, Immigration Law, Economics, World History, Strategic Partnership, Economics, Policy, and Social Studies, Higher Education, Policy Analysis, Technology Strategies, Public Safety and National Security, Governance

      4.3
      Rating, 4.3 out of 5 stars
      ·
      19 reviews

      Beginner · Specialization · 3 - 6 Months

    • C

      Coursera Project Network

      Promptly for Beginners: Build a Generative AI App

      Skills you'll gain: Generative AI, Prompt Engineering, Artificial Intelligence, Application Development, Social Media Campaigns, Marketing Automation, Application Deployment, Content Development and Management, Content Creation, Usability, User Feedback

      4.5
      Rating, 4.5 out of 5 stars
      ·
      15 reviews

      Beginner · Guided Project · Less Than 2 Hours

    • T

      Technical University of Munich (TUM)

      From Zero to Hero - Digital Product Development From Scratch

      Skills you'll gain: MLOps (Machine Learning Operations), Amazon Web Services, Generative AI, Product Development, New Product Development, Innovation, User Centered Design, Machine Learning, User Research, Problem Management, Design Thinking, Risk Management, Prototyping, Market Research

      4.6
      Rating, 4.6 out of 5 stars
      ·
      37 reviews

      Beginner · Course · 1 - 3 Months

    • U

      University of Illinois Urbana-Champaign

      Customer Insights: New Product Development Orientation

      Skills you'll gain: Customer Insights, Design Thinking, New Product Development, Customer experience strategy (CX), Customer experience improvement, Product Development, Customer Analysis, Consumer Behaviour, Business Research, User Research, Persona Development, Product Management, Process Mapping, Analysis, Needs Assessment

      4.4
      Rating, 4.4 out of 5 stars
      ·
      103 reviews

      Beginner · Course · 1 - 3 Months

    • U

      Universidad Nacional Autónoma de México

      Colaboración dinámica

      Skills you'll gain: Collaboration, Team Management, Risk Management, Planning, Leadership, Strategic Communication, Communication, Adaptability, Technology Solutions, Problem Solving

      4.8
      Rating, 4.8 out of 5 stars
      ·
      270 reviews

      Beginner · Course · 1 - 4 Weeks

    • T

      The State University of New York

      Global Health Diplomacy

      Skills you'll gain: Diplomacy, International Relations, Health Policy, Governance, Public Health, International Finance, Policty Analysis, Research, and Development, Health Care, Public Safety and National Security, Philanthropy

      4.6
      Rating, 4.6 out of 5 stars
      ·
      124 reviews

      Beginner · Course · 1 - 3 Months

    • U

      Universidad de los Andes

      Los Objetivos de Desarrollo Sostenible para las empresas

      Skills you'll gain: Stakeholder Engagement, Corporate Sustainability, Environmental Social And Corporate Governance (ESG), Strategic Communication, Business Strategies, Business Analysis, Business Priorities, Corporate Communications, Action Oriented, Communication Strategies, Strategic Prioritization

      4.9
      Rating, 4.9 out of 5 stars
      ·
      212 reviews

      Beginner · Course · 1 - 3 Months

    • Status: Free Trial
      Free Trial
      T

      Tecnológico de Monterrey

      Liderazgo y comportamiento organizacional

      Skills you'll gain: Influencing, Organizational Leadership, Leadership, Industrial and Organizational Psychology, Leadership and Management, Team Motivation, Leadership Development, Business Leadership, Psychology, Executive Presence, Staff Management, Organizational Effectiveness, Employee Engagement

      4.7
      Rating, 4.7 out of 5 stars
      ·
      239 reviews

      Intermediate · Course · 1 - 4 Weeks

    • U

      Universidad de Palermo

      Plan de Negocios

      Skills you'll gain: Business Planning, Market Analysis, Value Propositions, Project Planning, Business Strategy, Market Opportunities, Risk Analysis, Financial Forecasting, Revenue Forecasting, Competitive Analysis, Project Risk Management, Financial Analysis, Business Modeling, Strategic Decision-Making

      4.6
      Rating, 4.6 out of 5 stars
      ·
      139 reviews

      Beginner · Course · 1 - 4 Weeks

    Searches related to social media marketing

    meta social media marketing
    introduction to social media marketing
    meta social media marketing capstone
    social media marketing in practice
    genai in social media marketing
    meta social media marketing professional certificate
    social media marketing and brand advocacy
    genai for social media marketing specialists
    1…171172173…373

    In summary, here are 10 of our most popular social media marketing courses

    • Market Research and Competitive Analysis: Microsoft
    • Global Health Challenges and Governance: Imperial College London
    • Embedded Interface Design: University of Colorado Boulder
    • American Politics, Foreign Policy, and US-India Ties: O.P. Jindal Global University
    • Promptly for Beginners: Build a Generative AI App: Coursera Project Network
    • From Zero to Hero - Digital Product Development From Scratch: Technical University of Munich (TUM)
    • Customer Insights: New Product Development Orientation: University of Illinois Urbana-Champaign
    • Colaboración dinámica: Universidad Nacional Autónoma de México
    • Global Health Diplomacy: The State University of New York
    • Los Objetivos de Desarrollo Sostenible para las empresas: Universidad de los Andes

    Why Learn Social Media Marketing?

    Social media marketing is the strategy of using platforms like Instagram, LinkedIn, TikTok, and others to connect with audiences, build brands, and drive engagement. It’s a critical skill in today’s digital economy, where businesses rely on social channels for visibility and growth. Learning social media marketing empowers you to create content, analyze performance, and grow a presence that makes an impact.

    Skills you can learn in Marketing

    Market (economics) (28)
    Social Media (15)
    Marketing Strategy (14)
    Analytics (13)
    Brand (13)
    Digital Marketing (13)
    Marketing Analytics (11)
    Plan (11)
    Advertising (9)
    Modeling (9)
    Social Media Marketing (9)
    Brand Management (7)

    Other topics to explore

    Arts and Humanities
    338 courses
    Business
    1095 courses
    Computer Science
    668 courses
    Data Science
    425 courses
    Information Technology
    145 courses
    Health
    471 courses
    Math and Logic
    70 courses
    Personal Development
    137 courses
    Physical Science and Engineering
    413 courses
    Social Sciences
    401 courses
    Language Learning
    150 courses

    Coursera Footer

    Technical Skills

    • ChatGPT
    • Coding
    • Computer Science
    • Cybersecurity
    • DevOps
    • Ethical Hacking
    • Generative AI
    • Java Programming
    • Python
    • Web Development

    Analytical Skills

    • Artificial Intelligence
    • Big Data
    • Business Analysis
    • Data Analytics
    • Data Science
    • Financial Modeling
    • Machine Learning
    • Microsoft Excel
    • Microsoft Power BI
    • SQL

    Business Skills

    • Accounting
    • Digital Marketing
    • E-commerce
    • Finance
    • Google
    • Graphic Design
    • IBM
    • Marketing
    • Project Management
    • Social Media Marketing

    Career Resources

    • Essential IT Certifications
    • High-Income Skills to Learn
    • How to Get a PMP Certification
    • How to Learn Artificial Intelligence
    • Popular Cybersecurity Certifications
    • Popular Data Analytics Certifications
    • What Does a Data Analyst Do?
    • Career Development Resources
    • Career Aptitude Test
    • Share your Coursera Learning Story

    Coursera

    • About
    • What We Offer
    • Leadership
    • Careers
    • Catalog
    • Coursera Plus
    • Professional Certificates
    • MasterTrack® Certificates
    • Degrees
    • For Enterprise
    • For Government
    • For Campus
    • Become a Partner
    • Social Impact
    • Free Courses
    • ECTS Credit Recommendations

    Community

    • Learners
    • Partners
    • Beta Testers
    • Blog
    • The Coursera Podcast
    • Tech Blog

    More

    • Press
    • Investors
    • Terms
    • Privacy
    • Help
    • Accessibility
    • Contact
    • Articles
    • Directory
    • Affiliates
    • Modern Slavery Statement
    • Do Not Sell/Share
    Learn Anywhere
    Download on the App Store
    Get it on Google Play
    Logo of Certified B Corporation
    © 2025 Coursera Inc. All rights reserved.
    • Coursera Facebook
    • Coursera Linkedin
    • Coursera Twitter
    • Coursera YouTube
    • Coursera Instagram
    • Coursera TikTok