• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Coursera
  • Online Degrees
  • Careers
  • Log In
  • Join for Free
    Coursera
    • Browse
    • Marketing Analytics

    Marketing Analytics Courses Online

    Master marketing analytics for data-driven decision-making. Learn to analyze marketing data, measure performance, and optimize campaigns.

    Skip to search results

    Filter by

    Subject
    Required
     *

    Language
    Required
     *

    The language used throughout the course, in both instruction and assessments.

    Learning Product
    Required
     *

    Level
    Required
     *

    Duration
    Required
     *

    Skills
    Required
     *

    Subtitles
    Required
     *

    Educator
    Required
     *

    Explore the Marketing Analytics Course Catalog

    • Status: Free Trial
      Free Trial
      L

      LearnQuest

      Fundamentals of Machine Learning for Supply Chain

      Skills you'll gain: Exploratory Data Analysis, Data Wrangling, Operations Research, NumPy, Data Manipulation, Supply Chain, Data Transformation, Pandas (Python Package), Data Analysis, Data Cleansing, Data Science, Programming Principles, Python Programming, Applied Machine Learning, Plot (Graphics), Computer Programming, Data Structures

      3.7
      Rating, 3.7 out of 5 stars
      ·
      37 reviews

      Beginner · Course · 1 - 4 Weeks

    • C

      Coursera Project Network

      Analyzing Macro-Environmental Factors Using Creately

      Skills you'll gain: Competitive Analysis, Market Opportunities, Strategic Thinking, Business Strategy, New Business Development, Market Analysis, Business Analysis, Entrepreneurship, Risk Analysis, Analysis, Innovation, Growth Strategies

      4.7
      Rating, 4.7 out of 5 stars
      ·
      107 reviews

      Intermediate · Guided Project · Less Than 2 Hours

    • Status: Free Trial
      Free Trial
      N

      Northeastern University

      Healthcare Consumerism and Implication for Care Delivery

      Skills you'll gain: Healthcare Industry Knowledge, Health Systems, Change Management, Health Care, Health Care Administration, Health Policy, Consumer Behaviour, Customer experience improvement, Data-Driven Decision-Making, Payment Systems, Innovation, Emerging Technologies

      4.5
      Rating, 4.5 out of 5 stars
      ·
      83 reviews

      Beginner · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      P

      Packt

      Data Analysts' Toolbox - Excel, Power BI, Python, & Tableau

      Skills you'll gain: Data Analysis Expressions (DAX), Power BI, Pivot Tables And Charts, Microsoft Excel, R Programming, Alteryx, Dashboard, Statistical Programming, Data Transformation, Tableau Software, Data Cleansing, Data Visualization Software, Interactive Data Visualization, Business Reporting, Debugging, Data Visualization, Automation, Python Programming, Data Structures, Statistical Analysis

      4.6
      Rating, 4.6 out of 5 stars
      ·
      12 reviews

      Intermediate · Specialization · 3 - 6 Months

    • Status: Free Trial
      Free Trial
      M

      Meta

      مطوّر الواجهة الأمامية من Meta

      Skills you'll gain: Usability Testing, Version Control, Responsive Web Design, Bootstrap (Front-End Framework), Jest (JavaScript Testing Framework), GitHub, React.js, Persona (User Experience), Git (Version Control System), HTML and CSS, User Interface and User Experience (UI/UX) Design, User Experience Design, Prototyping, Web Design, Front-End Web Development, Unit Testing, Pseudocode, Javascript, Cascading Style Sheets (CSS), Web Development Tools

      4.6
      Rating, 4.6 out of 5 stars
      ·
      20 reviews

      Beginner · Professional Certificate · 3 - 6 Months

    • C

      Coursera Project Network

      Create social media content with Prezi

      Skills you'll gain: Social Media Content, Social Media, Presentations, Social Media Marketing, Content Creation, Instagram, Social Media Strategy, Facebook, Content Marketing, LinkedIn, Digital Marketing, Graphic Design

      4.2
      Rating, 4.2 out of 5 stars
      ·
      39 reviews

      Beginner · Guided Project · Less Than 2 Hours

    • Status: Preview
      Preview
      N

      Nestlé

      Nestlé's Introduction to Marketing - with Abigail Laursen

      Skills you'll gain: Marketing Effectiveness, Global Marketing, New Product Development, Product Marketing, Brand Management, Market Analysis, Competitive Analysis, Marketing Analytics, Marketing Communications, Consumer Behaviour, Brand Strategy, Advertising, Marketing Strategy and Techniques, Media Planning, Market Research

      4.4
      Rating, 4.4 out of 5 stars
      ·
      12 reviews

      Beginner · Course · 1 - 3 Months

    • Status: Free Trial
      Free Trial
      D

      Duke University

      Data Science with R

      Skills you'll gain: Data Ethics, R Programming, Web Scraping, Data Visualization Software, Data Visualization, Data Science, Ggplot2, Data Wrangling, Data Analysis, Tidyverse (R Package), Data Manipulation, Statistical Programming, Data Integrity, Data Import/Export, Data Transformation, Exploratory Data Analysis, Data Collection, Data Cleansing, Data Quality, Version Control

      4.8
      Rating, 4.8 out of 5 stars
      ·
      17 reviews

      Beginner · Specialization · 1 - 3 Months

    • Status: Free
      Free
      C

      Coursera Project Network

      Data Science Coding Challenge: Loan Default Prediction

      Skills you'll gain: Applied Machine Learning, Jupyter, Data Processing, Predictive Modeling, Machine Learning, Predictive Analytics, Data Manipulation, Data Science, Data Analysis, Python Programming

      4.7
      Rating, 4.7 out of 5 stars
      ·
      99 reviews

      Intermediate · Guided Project · Less Than 2 Hours

    • Status: Free
      Free
      G

      Goldman Sachs

      Fundamentos de Vendas e Marketing com o 10,000 Women da Goldman Sachs

      Skills you'll gain: Target Market, Marketing, Marketing Effectiveness, Marketing Planning, Sales Process, Marketing Strategy and Techniques, Sales, Marketing Analytics, Brand Awareness, Business Metrics, Brand Management, Digital Marketing

      4.9
      Rating, 4.9 out of 5 stars
      ·
      65 reviews

      Mixed · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      G

      Google Cloud

      Serverless Data Processing with Dataflow: Foundations

      Skills you'll gain: Dataflow, Serverless Computing, Identity and Access Management, Data Pipelines, Google Cloud Platform, Cloud Security, Data Processing, Data Security, Data Storage Technologies, Containerization

      4.2
      Rating, 4.2 out of 5 stars
      ·
      91 reviews

      Intermediate · Course · 1 - 3 Months

    • C

      Coursera Project Network

      Medical Insurance Premium Prediction with Machine Learning

      Skills you'll gain: Data Visualization, Keras (Neural Network Library), Artificial Neural Networks, Interactive Data Visualization, Predictive Modeling, Tensorflow, Applied Machine Learning, Feature Engineering, Data Processing, Data Science, Predictive Analytics, Data Manipulation, Data Cleansing, Machine Learning, Regression Analysis, Python Programming

      4.7
      Rating, 4.7 out of 5 stars
      ·
      24 reviews

      Beginner · Guided Project · Less Than 2 Hours

    Marketing Analytics learners also search

    Business Analysis
    Market Research
    Customer Analytics
    Economic Policy
    Business Statistics
    Business English
    Business Calculus
    Business Skills
    1…172173174…352

    In summary, here are 10 of our most popular marketing analytics courses

    • Fundamentals of Machine Learning for Supply Chain: LearnQuest
    • Analyzing Macro-Environmental Factors Using Creately: Coursera Project Network
    • Healthcare Consumerism and Implication for Care Delivery : Northeastern University
    • Data Analysts' Toolbox - Excel, Power BI, Python, & Tableau: Packt
    • مطوّر الواجهة الأمامية من Meta: Meta
    • Create social media content with Prezi : Coursera Project Network
    • Nestlé's Introduction to Marketing - with Abigail Laursen: Nestlé
    • Data Science with R: Duke University
    • Data Science Coding Challenge: Loan Default Prediction: Coursera Project Network
    • Fundamentos de Vendas e Marketing com o 10,000 Women da Goldman Sachs: Goldman Sachs

    Skills you can learn in Marketing

    Market (economics) (28)
    Social Media (15)
    Marketing Strategy (14)
    Analytics (13)
    Brand (13)
    Digital Marketing (13)
    Marketing Analytics (11)
    Plan (11)
    Advertising (9)
    Modeling (9)
    Social Media Marketing (9)
    Brand Management (7)

    Other topics to explore

    Arts and Humanities
    338 courses
    Business
    1095 courses
    Computer Science
    668 courses
    Data Science
    425 courses
    Information Technology
    145 courses
    Health
    471 courses
    Math and Logic
    70 courses
    Personal Development
    137 courses
    Physical Science and Engineering
    413 courses
    Social Sciences
    401 courses
    Language Learning
    150 courses

    Coursera Footer

    Technical Skills

    • ChatGPT
    • Coding
    • Computer Science
    • Cybersecurity
    • DevOps
    • Ethical Hacking
    • Generative AI
    • Java Programming
    • Python
    • Web Development

    Analytical Skills

    • Artificial Intelligence
    • Big Data
    • Business Analysis
    • Data Analytics
    • Data Science
    • Financial Modeling
    • Machine Learning
    • Microsoft Excel
    • Microsoft Power BI
    • SQL

    Business Skills

    • Accounting
    • Digital Marketing
    • E-commerce
    • Finance
    • Google
    • Graphic Design
    • IBM
    • Marketing
    • Project Management
    • Social Media Marketing

    Career Resources

    • Essential IT Certifications
    • High-Income Skills to Learn
    • How to Get a PMP Certification
    • How to Learn Artificial Intelligence
    • Popular Cybersecurity Certifications
    • Popular Data Analytics Certifications
    • What Does a Data Analyst Do?
    • Career Development Resources
    • Career Aptitude Test
    • Share your Coursera Learning Story

    Coursera

    • About
    • What We Offer
    • Leadership
    • Careers
    • Catalog
    • Coursera Plus
    • Professional Certificates
    • MasterTrack® Certificates
    • Degrees
    • For Enterprise
    • For Government
    • For Campus
    • Become a Partner
    • Social Impact
    • Free Courses
    • ECTS Credit Recommendations

    Community

    • Learners
    • Partners
    • Beta Testers
    • Blog
    • The Coursera Podcast
    • Tech Blog

    More

    • Press
    • Investors
    • Terms
    • Privacy
    • Help
    • Accessibility
    • Contact
    • Articles
    • Directory
    • Affiliates
    • Modern Slavery Statement
    • Do Not Sell/Share
    Learn Anywhere
    Download on the App Store
    Get it on Google Play
    Logo of Certified B Corporation
    © 2025 Coursera Inc. All rights reserved.
    • Coursera Facebook
    • Coursera Linkedin
    • Coursera Twitter
    • Coursera YouTube
    • Coursera Instagram
    • Coursera TikTok