• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Coursera
  • Online Degrees
  • Careers
  • Log In
  • Join for Free
    Coursera
    • Browse
    • Social Media Marketing

    Social Media Marketing Courses

    Social media marketing courses can help you learn how to build brand presence, engage audiences, and drive results across platforms like Instagram, LinkedIn, and TikTok.

    Skip to search results

    Filter by

    Subject
    Required
     *

    Language
    Required
     *

    The language used throughout the course, in both instruction and assessments.

    Learning Product
    Required
     *

    Level
    Required
     *

    Duration
    Required
     *

    Skills
    Required
     *

    Subtitles
    Required
     *

    Educator
    Required
     *

    Find the Best Social Media Marketing Course for Your Goals

    • Status: Free Trial
      Free Trial
      F

      Fundação Instituto de Administração

      Sales & Marketing Alignment

      Skills you'll gain: Sales Management, Sales Strategy, Sales, Conflict Management, Marketing, Marketing Planning, Strategic Marketing, Marketing Effectiveness, Organizational Strategy, Product Promotion, Cross-Functional Collaboration, Gap Analysis

      4.6
      Rating, 4.6 out of 5 stars
      ·
      81 reviews

      Intermediate · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      G

      Goodwill Industries International

      Supporting Clients

      Skills you'll gain: Interviewing Skills, Coaching, Employee Onboarding, Client Services, LinkedIn, Professional Networking, Branding, Negotiation, Business Writing, Goal Setting, Financial Planning

      4.6
      Rating, 4.6 out of 5 stars
      ·
      52 reviews

      Beginner · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      S

      Salesforce

      Practical Guide to Navigating Professional Relationships

      Skills you'll gain: Business Writing, Writing, Verbal Communication Skills, Cultural Diversity, Empathy, Professional Development, Active Listening, Business Communication, Constructive Feedback, Diversity and Inclusion, Communication, Relationship Building, Public Speaking, Proactivity

      4.6
      Rating, 4.6 out of 5 stars
      ·
      56 reviews

      Beginner · Course · 1 - 3 Months

    • Status: Free Trial
      Free Trial
      U

      University of Colorado Boulder

      Print and Digital Elements of Design: Branding and User Experience

      Skills you'll gain: Color Theory, Graphic Design, Typography, User Experience Design, Design, Digital Design, Design Elements And Principles, Graphics Software, Adobe InDesign, Design Software, Photo Editing, Web Design and Development, Adobe Photoshop

      4.8
      Rating, 4.8 out of 5 stars
      ·
      264 reviews

      Beginner · Course · 1 - 4 Weeks

    • Status: Preview
      Preview
      U

      Universitat de Barcelona

      Emprender la emprendeduría

      Skills you'll gain: Market Opportunities, Administrative Support, Entrepreneurship, Commercial Laws, Financial Analysis, New Business Development, Video Production, Media Production, Business Planning, Target Audience, Law, Regulation, and Compliance, Business Modeling

      4.4
      Rating, 4.4 out of 5 stars
      ·
      423 reviews

      Beginner · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      D

      Duke University

      Art of the MOOC: Experiments with Sound

      Skills you'll gain: World Music, Music History, Music, Musical Composition, Music Theory, Multimedia, Public Affairs, Performing Arts, Music Performance, Electronic Media, Liberal Arts, Experimentation, Creativity, Cultural Diversity, Research

      4.8
      Rating, 4.8 out of 5 stars
      ·
      76 reviews

      Beginner · Course · 1 - 3 Months

    • Status: Free Trial
      Free Trial
      U

      University of California, Davis

      Annual Campaigns: Building a Case for Support

      Skills you'll gain: Fundraising, Campaign Management, Direct Marketing, Target Audience, Email Marketing, Telemarketing, Lead Generation, Event Management, Relationship Building, Data-Driven Decision-Making, Cross-Channel Marketing, Communication Strategies

      4.2
      Rating, 4.2 out of 5 stars
      ·
      51 reviews

      Beginner · Course · 1 - 4 Weeks

    • C

      Coursera Project Network

      YouTube como un canal estrategico

      Skills you'll gain: Content Performance Analysis, Drive Engagement, Content Strategy, Web Analytics, Social Media Content, Customer Engagement, Content Creation, Strategic Communication, Branding, Marketing Analytics, Social Media Strategy, Social Media, Marketing Channel, Video Production, Digital Marketing

      4.6
      Rating, 4.6 out of 5 stars
      ·
      80 reviews

      Beginner · Guided Project · Less Than 2 Hours

    • Status: Preview
      Preview
      U

      University of Washington

      مقدمة عن مخاطبة الجمهور - باللغة العربية

      Skills you'll gain: Public Speaking, Persuasive Communication, Presentations, Verbal Communication Skills, Communication, Drive Engagement, Constructive Feedback, Communication Strategies, Stress Management, Leadership and Management, Human Learning

      4.7
      Rating, 4.7 out of 5 stars
      ·
      309 reviews

      Beginner · Course · 1 - 3 Months

    • Status: Preview
      Preview
      C

      Coursera Instructor Network

      Improving Customer Retention

      Skills you'll gain: Customer Retention, Loyalty Programs, Customer Relationship Management, Brand Loyalty, Customer experience improvement, Customer Engagement, Customer Service, Consumer Behaviour, User Feedback, Customer Analysis, Marketing Strategies, Service Improvement, Personalized Service

      4.6
      Rating, 4.6 out of 5 stars
      ·
      38 reviews

      Beginner · Course · 1 - 4 Weeks

    • C

      Coursera Project Network

      Advertise YouTube Videos with Zapier

      Skills you'll gain: Social Media Management, Social Media Content, Social Media, Marketing Automation, User Accounts, Facebook, Automation, Video Production, Digital Content, Advertising, Marketing, Branding

      4.4
      Rating, 4.4 out of 5 stars
      ·
      25 reviews

      Intermediate · Guided Project · Less Than 2 Hours

    • Status: Free Trial
      Free Trial
      S

      Salesforce

      Boosting Productivity through the Tech Stack

      Skills you'll gain: Customer Relationship Management, Salesforce, Sales Prospecting, Sales Development, Sales Enablement, Business Software, Sales Strategy, Sales Pipelines, LinkedIn, Productivity Software, Social Media, Video Production

      4.3
      Rating, 4.3 out of 5 stars
      ·
      34 reviews

      Beginner · Course · 1 - 3 Months

    Searches related to social media marketing

    meta social media marketing
    social media marketing in practice
    introduction to social media marketing
    genai in social media marketing
    meta social media marketing capstone
    meta social media marketing professional certificate
    social media marketing and brand advocacy
    genai for social media marketing specialists
    1…175176177…398

    In summary, here are 10 of our most popular social media marketing courses

    • Sales & Marketing Alignment: Fundação Instituto de Administração
    • Supporting Clients: Goodwill Industries International
    • Practical Guide to Navigating Professional Relationships: Salesforce
    • Print and Digital Elements of Design: Branding and User Experience: University of Colorado Boulder
    • Emprender la emprendeduría: Universitat de Barcelona
    • Art of the MOOC: Experiments with Sound: Duke University
    • Annual Campaigns: Building a Case for Support: University of California, Davis
    • YouTube como un canal estrategico: Coursera Project Network
    • مقدمة عن مخاطبة الجمهور - باللغة العربية: University of Washington
    • Improving Customer Retention: Coursera Instructor Network

    Why Learn Social Media Marketing?

    Social media marketing is the strategy of using platforms like Instagram, LinkedIn, TikTok, and others to connect with audiences, build brands, and drive engagement. It’s a critical skill in today’s digital economy, where businesses rely on social channels for visibility and growth. Learning social media marketing empowers you to create content, analyze performance, and grow a presence that makes an impact.

    Skills you can learn in Marketing

    Market (economics) (28)
    Social Media (15)
    Marketing Strategy (14)
    Analytics (13)
    Brand (13)
    Digital Marketing (13)
    Marketing Analytics (11)
    Plan (11)
    Advertising (9)
    Modeling (9)
    Social Media Marketing (9)
    Brand Management (7)

    Other topics to explore

    Arts and Humanities
    338 courses
    Business
    1095 courses
    Computer Science
    668 courses
    Data Science
    425 courses
    Information Technology
    145 courses
    Health
    471 courses
    Math and Logic
    70 courses
    Personal Development
    137 courses
    Physical Science and Engineering
    413 courses
    Social Sciences
    401 courses
    Language Learning
    150 courses

    Coursera Footer

    Technical Skills

    • ChatGPT
    • Coding
    • Computer Science
    • Cybersecurity
    • DevOps
    • Ethical Hacking
    • Generative AI
    • Java Programming
    • Python
    • Web Development

    Analytical Skills

    • Artificial Intelligence
    • Big Data
    • Business Analysis
    • Data Analytics
    • Data Science
    • Financial Modeling
    • Machine Learning
    • Microsoft Excel
    • Microsoft Power BI
    • SQL

    Business Skills

    • Accounting
    • Digital Marketing
    • E-commerce
    • Finance
    • Google
    • Graphic Design
    • IBM
    • Marketing
    • Project Management
    • Social Media Marketing

    Career Resources

    • Essential IT Certifications
    • High-Income Skills to Learn
    • How to Get a PMP Certification
    • How to Learn Artificial Intelligence
    • Popular Cybersecurity Certifications
    • Popular Data Analytics Certifications
    • What Does a Data Analyst Do?
    • Career Development Resources
    • Career Aptitude Test
    • Share your Coursera Learning Story

    Coursera

    • About
    • What We Offer
    • Leadership
    • Careers
    • Catalog
    • Coursera Plus
    • Professional Certificates
    • MasterTrack® Certificates
    • Degrees
    • For Enterprise
    • For Government
    • For Campus
    • Become a Partner
    • Social Impact
    • Free Courses
    • ECTS Credit Recommendations

    Community

    • Learners
    • Partners
    • Beta Testers
    • Blog
    • The Coursera Podcast
    • Tech Blog

    More

    • Press
    • Investors
    • Terms
    • Privacy
    • Help
    • Accessibility
    • Contact
    • Articles
    • Directory
    • Affiliates
    • Modern Slavery Statement
    • Do Not Sell/Share
    Learn Anywhere
    Download on the App Store
    Get it on Google Play
    Logo of Certified B Corporation
    © 2025 Coursera Inc. All rights reserved.
    • Coursera Facebook
    • Coursera Linkedin
    • Coursera Twitter
    • Coursera YouTube
    • Coursera Instagram
    • Coursera TikTok