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Marketing Analytics Courses

Master marketing analytics for data-driven decision-making. Learn to analyze marketing data, measure performance, and optimize campaigns.

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Find the best Marketing Analytics course for your goals

  • Status: Preview
    Preview
    U

    Universidad de Palermo

    Marketing digital para E-commerce

    Skills you'll gain: Marketing Effectiveness, Performance Measurement, Marketing Analytics, Digital Media Strategy, Marketing Strategies, Target Audience, Marketing Planning, Key Performance Indicators (KPIs), Digital Marketing, E-Commerce, Analysis, Entrepreneurship, Goal Setting

    4.8
    Rating, 4.8 out of 5 stars
    ·
    234 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free
    Free
    C

    Coursera Project Network

    Marketing Automation with AI and HubSpot: Plan to Execution

    Skills you'll gain: Lead Generation, Marketing Automation, HubSpot CRM, Prompt Engineering, Email Automation, ChatGPT, Dashboard, Email Marketing, Marketing Strategies, Marketing Analytics, Customer Relationship Management (CRM) Software, Customer Engagement, Key Performance Indicators (KPIs)

    4.8
    Rating, 4.8 out of 5 stars
    ·
    10 reviews

    Intermediate · Guided Project · Less Than 2 Hours

  • Status: Free Trial
    Free Trial
    I

    IBM

    IBM Data Analytics with Excel and R

    Skills you'll gain: Data Storytelling, Interactive Data Visualization, Data Visualization Software, Data Visualization, Database Design, Shiny (R Package), Data Wrangling, Exploratory Data Analysis, Relational Databases, Big Data, Ggplot2, Data Analysis, IBM Cognos Analytics, Data Presentation, Data Mining, Dashboard, Excel Formulas, Data Manipulation, Web Scraping, Microsoft Excel

    Build toward a degree

    4.7
    Rating, 4.7 out of 5 stars
    ·
    30K reviews

    Beginner · Professional Certificate · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    U

    Unilever

    Supply Chain Management and Analytics

    Skills you'll gain: Demand Planning, Supply Chain Management, Supply Chain Planning, Process Improvement, Transportation, Supply Chain, and Logistics, Capacity Planning, Supplier Management, Logistics, Analytics, Corporate Sustainability, Scheduling, Inventory Management System, Forecasting, Data Analysis, Sustainability Standards, Security Management, Risk Management, Data Visualization, Problem Solving

    4.8
    Rating, 4.8 out of 5 stars
    ·
    478 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Preview
    Preview
    N

    Northeastern University

    Analytics in Healthcare Management and Administration

    Skills you'll gain: Performance Improvement, Health Care Administration, Process Mapping, Health Systems, Business Analytics, Clinical Trials, Systems Thinking, Quality Improvement, Change Management, Analytics, Patient-centered Care, Health Care, Care Coordination, AI Personalization, Precision Medicine, Complex Problem Solving, Data Analysis, Strategic Thinking, Decision Making, Leadership

    4.7
    Rating, 4.7 out of 5 stars
    ·
    35 reviews

    Mixed · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    J

    Johns Hopkins University

    Business Analytics with Excel: Elementary to Advanced

    Skills you'll gain: Risk Modeling, Operations Research, Regression Analysis, Microsoft Excel, Business Analytics, Risk Analysis, Business Process Modeling, Business Modeling, Data Modeling, Resource Allocation, Analysis, Statistical Analysis, Mathematical Modeling, Process Optimization, Financial Analysis, Statistical Methods, Predictive Analytics, Transportation Operations, Complex Problem Solving, Linear Algebra

    4.8
    Rating, 4.8 out of 5 stars
    ·
    4K reviews

    Intermediate · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    M

    Macquarie University

    Excel Skills for Data Analytics and Visualization

    Skills you'll gain: Pivot Tables And Charts, Data Storytelling, Power BI, Excel Formulas, Data Analysis Expressions (DAX), Data Visualization Software, Data Visualization, Interactive Data Visualization, Microsoft Excel, Dashboard, Data Modeling, Data Cleansing, Data Transformation, Data Manipulation, Excel Macros, Infographics, Spreadsheet Software, Data Analysis Software, Data Validation, Data Analysis

    4.8
    Rating, 4.8 out of 5 stars
    ·
    5.9K reviews

    Intermediate · Specialization · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    I

    IBM

    IBM Business Analyst with Excel, SQL & Cognos Analytics

    Skills you'll gain: Data Storytelling, Risk Mitigation, Business Analysis, Business Process Modeling, Risk Analysis, Project Scoping, Process Flow Diagrams, Stakeholder Analysis, Process Optimization, Data Visualization, Requirements Management, Prompt Engineering, Risk Management, Stakeholder Management, Digital Transformation, Responsible AI, Excel Formulas, Microsoft Excel, Business Analytics, Business Requirements

    4.7
    Rating, 4.7 out of 5 stars
    ·
    13K reviews

    Beginner · Professional Certificate · 3 - 6 Months

  • C

    Coursera Project Network

    Organic Marketing: Facebook Groups For Small Businesses

    Skills you'll gain: Persona Development, Prospecting and Qualification, Target Audience, Facebook, Social Media Marketing, Social Media, Business Marketing, Drive Engagement, Marketing, Marketing Planning, Content Creation

    4.6
    Rating, 4.6 out of 5 stars
    ·
    753 reviews

    Intermediate · Guided Project · Less Than 2 Hours

  • Status: Free Trial
    Free Trial
    U

    University of Pennsylvania

    AI Applications in Marketing and Finance

    Skills you'll gain: AI Personalization, Fraud detection, Big Data, Credit Risk, Risk Management, Artificial Intelligence and Machine Learning (AI/ML), Digital Transformation, Customer Insights, Machine Learning, Marketing Analytics, Data Mining, Customer Engagement, Advanced Analytics, Driving engagement, Data-Driven Decision-Making, Anomaly Detection, Applied Machine Learning, Customer experience improvement, Artificial Intelligence, Analytics

    4.6
    Rating, 4.6 out of 5 stars
    ·
    463 reviews

    Mixed · Course · 1 - 4 Weeks

  • Status: New
    New
    I

    Illinois Tech

    Predictive Analytics

    Skills you'll gain: Machine Learning Algorithms, Predictive Analytics, Data Cleansing, Unsupervised Learning, Data Analysis, Statistical Machine Learning, Data Mining, Supervised Learning, Machine Learning, Artificial Neural Networks

    Intermediate · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    R

    Rutgers the State University of New Jersey

    Inventory Analytics

    Skills you'll gain: Inventory Control, Inventory Accounting, Materials Management, Supply Chain, Financial Statement Analysis, Data Analysis, Case Studies

    4.6
    Rating, 4.6 out of 5 stars
    ·
    254 reviews

    Beginner · Course · 1 - 4 Weeks

Marketing Analytics learners also search

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1…181920…371

In summary, here are 10 of our most popular marketing analytics courses

  • Marketing digital para E-commerce: Universidad de Palermo
  • Marketing Automation with AI and HubSpot: Plan to Execution: Coursera Project Network
  • IBM Data Analytics with Excel and R: IBM
  • Supply Chain Management and Analytics: Unilever
  • Analytics in Healthcare Management and Administration: Northeastern University
  • Business Analytics with Excel: Elementary to Advanced: Johns Hopkins University
  • Excel Skills for Data Analytics and Visualization: Macquarie University
  • IBM Business Analyst with Excel, SQL & Cognos Analytics: IBM
  • Organic Marketing: Facebook Groups For Small Businesses: Coursera Project Network
  • AI Applications in Marketing and Finance: University of Pennsylvania

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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