• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Brand Management

Brand Management Courses

Brand management courses can help you learn brand positioning, consumer behavior analysis, brand equity measurement, and strategic marketing planning. You can build skills in crafting compelling brand narratives, managing brand portfolios, and conducting competitive analysis. Many courses introduce tools like SWOT analysis, brand tracking software, and social media analytics, that support monitoring brand performance and engaging with target audiences effectively.


Popular Brand Management Courses and Certifications


  • U

    University of Colorado Boulder

    The Structured Query Language (SQL)

    Skills you'll gain: SQL, Database Systems, Database Theory, Database Management, Query Languages, Database Design, Relational Databases, Database Administration, Database Application, Data Access, Data Science, Data Analysis, Data Manipulation, Data Modeling, Data Integrity

    Build toward a degree

    4.7
    Rating, 4.7 out of 5 stars
    ·
    1.1K reviews

    Beginner · Course · 1 - 3 Months

  • U

    University of California, Davis

    Creating Dashboards and Storytelling with Tableau

    Skills you'll gain: Data Storytelling, Data Presentation, Dashboard, Data Visualization, Stakeholder Analysis, Tableau Software, Data Visualization Software, Requirements Analysis, Stakeholder Management, Data Cleansing, Storyboarding, Data Manipulation, Data Quality, Data Preprocessing

    4.6
    Rating, 4.6 out of 5 stars
    ·
    1.1K reviews

    Beginner · Course · 1 - 4 Weeks

  • G

    Google Cloud

    Preparing for your Professional Cloud Architect Journey

    Skills you'll gain: Cloud Computing Architecture, Network Planning And Design, Cloud Infrastructure, Cloud Solutions, Solution Architecture, Process Optimization, Google Cloud Platform, Cloud Computing, Configuration Management, Cloud Security, Cloud Deployment, Key Performance Indicators (KPIs), Scalability, Cost Reduction, Business Requirements

    4.7
    Rating, 4.7 out of 5 stars
    ·
    1.4K reviews

    Advanced · Course · 1 - 3 Months

  • E

    Emory University

    Foundations of Marketing Analytics

    Skills you'll gain: Pivot Tables And Charts, Customer Analysis, Probability Distribution, Customer Demand Planning, Marketing Analytics, Forecasting, Consumer Behaviour, Descriptive Statistics, Social Media Marketing, Exploratory Data Analysis, Probability, Statistical Analysis, Target Market, Marketing Effectiveness, Social Media, Model Evaluation, Business Analysis, Time Series Analysis and Forecasting, Microsoft Excel, Marketing

    4.3
    Rating, 4.3 out of 5 stars
    ·
    530 reviews

    Intermediate · Specialization · 3 - 6 Months

  • U

    University of Michigan

    Data Science Ethics

    Skills you'll gain: Data Ethics, Data Analysis, Bayesian Statistics, Policy Analysis

    4.7
    Rating, 4.7 out of 5 stars
    ·
    1.3K reviews

    Beginner · Course · 1 - 3 Months

  • M

    Microsoft

    Artificial Intelligence on Microsoft Azure

    Skills you'll gain: Responsible AI, Anomaly Detection, Microsoft Azure, Artificial Intelligence, Image Analysis, Computer Vision, Artificial Intelligence and Machine Learning (AI/ML), AI Security, Natural Language Processing, Machine Learning, Text Mining

    4.5
    Rating, 4.5 out of 5 stars
    ·
    1K reviews

    Beginner · Course · 1 - 4 Weeks

  • E

    EDUCBA

    Retail Management Mastery: Strategy, Analysis & Success

    Skills you'll gain: Retail Management, Retail Store Operations, Merchandising, Revenue Management, Customer Analysis, Market Intelligence, Business Strategies, Competitive Analysis, Business Management, Organizational Strategy, Consumer Behaviour, Inventory Management System, Market Analysis, Case Studies, Market Share, Strategic Decision-Making, Sustainable Business, Intellectual Property, Financial Analysis, Geographic Information Systems

    5
    Rating, 5 out of 5 stars
    ·
    27 reviews

    Beginner · Specialization · 1 - 3 Months

  • J

    Johns Hopkins University

    Data Science in Real Life

    Skills you'll gain: Data Quality, Data Management, Technical Communication, Data Analysis, Data-Driven Decision-Making, Statistical Analysis, Data Science, Statistical Machine Learning, Statistical Inference, Statistics, A/B Testing, Statistical Modeling

    4.5
    Rating, 4.5 out of 5 stars
    ·
    2.4K reviews

    Mixed · Course · 1 - 4 Weeks

  • T

    Tableau Learning Partner

    Introduction to Business Analytics

    Skills you'll gain: Data Literacy, Tableau Software, Business Analysis, Business Process, Analytics, Business Analytics, Business Intelligence, Data Analysis, Data-Driven Decision-Making, Project Management, Data Presentation, Descriptive Analytics, Predictive Analytics

    4.7
    Rating, 4.7 out of 5 stars
    ·
    496 reviews

    Beginner · Course · 1 - 4 Weeks

  • G

    Google

    Google Advanced Data Analytics Capstone

    Skills you'll gain: Data Visualization, Data Presentation, Regression Analysis, Advanced Analytics, Statistical Analysis, Data Analysis, Data Science, Project Design, Predictive Modeling, Machine Learning Methods, Artificial Intelligence, Python Programming, Machine Learning, Portfolio Management

    4.8
    Rating, 4.8 out of 5 stars
    ·
    1.4K reviews

    Advanced · Course · 1 - 4 Weeks

  • U

    University of California, Irvine

    Types of Conflict

    Skills you'll gain: Conflict Management, Mediation, Teamwork, Leadership, Interpersonal Communications, Communication Strategies, Employee Engagement, Assertiveness, Problem Solving, Active Listening, Communication, Decision Making

    4.5
    Rating, 4.5 out of 5 stars
    ·
    1.3K reviews

    Mixed · Course · 1 - 3 Months

  • J

    Johns Hopkins University

    The Unix Workbench

    Skills you'll gain: GitHub, Unix, Git (Version Control System), Unix Commands, Version Control, Bash (Scripting Language), Ubuntu, Command-Line Interface, Cloud Computing, Shell Script, Linux, Mac OS, Scripting, Scripting Languages, Programming Principles, File Management

    4.7
    Rating, 4.7 out of 5 stars
    ·
    1.4K reviews

    Beginner · Course · 1 - 3 Months

1…185186187…834

In summary, here are 10 of our most popular brand management courses

  • The Structured Query Language (SQL): University of Colorado Boulder
  • Creating Dashboards and Storytelling with Tableau: University of California, Davis
  • Preparing for your Professional Cloud Architect Journey: Google Cloud
  • Foundations of Marketing Analytics: Emory University
  • Data Science Ethics: University of Michigan
  • Artificial Intelligence on Microsoft Azure: Microsoft
  • Retail Management Mastery: Strategy, Analysis & Success: EDUCBA
  • Data Science in Real Life: Johns Hopkins University
  • Introduction to Business Analytics: Tableau Learning Partner
  • Google Advanced Data Analytics Capstone: Google

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Accounting
  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • Human Resources (HR)
  • Microsoft Excel
  • Project Management
  • Python
  • SQL

Professional Certificates

  • Google AI Certificate
  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM AI Engineering Certificate
  • IBM AI Product Manager Certificate
  • IBM Data Science Certificate
  • Intuit Academy Bookkeeping Certificate

Courses & Specializations

  • AI Essentials Specialization
  • AI For Business Specialization
  • AI For Everyone Course
  • AI in Healthcare Specialization
  • Deep Learning Specialization
  • Excel Skills for Business Specialization
  • Financial Markets Course
  • Machine Learning Specialization
  • Prompt Engineering for ChatGPT Course
  • Python for Everybody Specialization

Career Resources

  • Career Aptitude Test
  • CAPM Certification Requirements
  • CompTIA A+ Certification Requirements
  • CompTIA Security+ Certification Requirements
  • Essential IT Certifications
  • Free IT Certifications and Courses
  • High-Income Skills to Learn
  • How to Learn Artificial Intelligence
  • PMP Certification Requirements
  • Popular Cybersecurity Certifications

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Share your Coursera learning story

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok