• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Coursera
  • Online Degrees
  • Careers
  • Log In
  • Join for Free
    Coursera
    • Browse
    • Social Media Marketing

    Social Media Marketing Courses

    Social media marketing courses can help you learn how to build brand presence, engage audiences, and drive results across platforms like Instagram, LinkedIn, and TikTok.

    Skip to search results

    Filter by

    Subject
    Required
     *

    Language
    Required
     *

    The language used throughout the course, in both instruction and assessments.

    Learning Product
    Required
     *

    Level
    Required
     *

    Duration
    Required
     *

    Skills
    Required
     *

    Subtitles
    Required
     *

    Educator
    Required
     *

    Find the Best Social Media Marketing Course for Your Goals

    • Status: Free Trial
      Free Trial
      U

      University of Colorado Boulder

      American History Through Baseball

      Skills you'll gain: Labor Relations, Labor Law, Culture, Social Studies, World History, Cultural Diversity, Economic Development, Socioeconomics, Social Justice, Global Marketing, Anthropology, Business Economics, Demography, Social Sciences, Market Opportunities, Economics, Public Safety and National Security, International Relations, Trend Analysis, Political Sciences

      4.5
      Rating, 4.5 out of 5 stars
      ·
      14 reviews

      Beginner · Specialization · 3 - 6 Months

    • Status: Free Trial
      Free Trial
      F

      Fundação Instituto de Administração

      Roadmap para a Estratégia

      Skills you'll gain: Strategic Leadership, Strategic Marketing, Business Strategy, Marketing, Leadership, Organizational Leadership, Business Leadership, Business Modeling, Marketing Strategy and Techniques, Brand Strategy, Organizational Strategy, Business Ethics, Market Dynamics, Strategic Thinking, Corporate Strategy, Customer Insights, Market Analysis, Consumer Behaviour, Financial Analysis, Financial Management

      4.7
      Rating, 4.7 out of 5 stars
      ·
      53 reviews

      Beginner · Specialization · 3 - 6 Months

    • Status: Preview
      Preview
      U

      University of Michigan

      Learning Languages with AI

      Skills you'll gain: Prompt Engineering, Generative AI, AI Personalization, Language Competency, Language Learning, ChatGPT, Artificial Intelligence, Education Software and Technology, Data Ethics, Communication, Writing

      3.9
      Rating, 3.9 out of 5 stars
      ·
      8 reviews

      Beginner · Course · 1 - 3 Months

    • Status: Free Trial
      Free Trial
      E

      EDHEC Business School

      Climate Aware Investing

      Skills you'll gain: Environmental Social And Corporate Governance (ESG), Portfolio Management, Investment Management, Finance, Asset Management, Financial Market, Investments, Risk Management, Performance Analysis, Environmental Issue, Corporate Sustainability, Business Risk Management, Equities, Risk Analysis, Analysis

      4.6
      Rating, 4.6 out of 5 stars
      ·
      53 reviews

      Beginner · Course · 1 - 3 Months

    • Status: Preview
      Preview
      O

      O.P. Jindal Global University

      Principles of Management

      Skills you'll gain: Organizational Structure, Leadership and Management, Business Ethics, Business Management, Business Planning, Human Resources Management and Planning, Staff Management, Operations Management, Business Administration, Governance, Organizational Strategy, Decision Making, Leadership, Performance Measurement, Critical Thinking, Communication

      4.7
      Rating, 4.7 out of 5 stars
      ·
      27 reviews

      Beginner · Course · 1 - 3 Months

    • C

      Coursera Project Network

      A Start Guide: Product Marketing Using G Suite

      Skills you'll gain: Product Knowledge, Product Marketing, Product Management, Product Assortment, Product Strategy, Go To Market Strategy, Product Development, New Product Development, Performance Analysis

      4.3
      Rating, 4.3 out of 5 stars
      ·
      41 reviews

      Intermediate · Guided Project · Less Than 2 Hours

    • C

      Coursera Project Network

      Create an A/B web page marketing test with Google Optimize

      Skills you'll gain: A/B Testing, Google Analytics, Web Analytics, User Experience, Web Content, Target Audience, Marketing Effectiveness, Goal Setting, Marketing, Content Development and Management, Analytics

      4.4
      Rating, 4.4 out of 5 stars
      ·
      108 reviews

      Beginner · Guided Project · Less Than 2 Hours

    • Status: Preview
      Preview
      U

      University of Geneva

      Handicap visuel : comprendre et agir pour l'inclusion

      Skills you'll gain: Visual Impairment Education, Disabilities, Diversity Awareness, Empathy, Web Content Accessibility Guidelines, Diversity Equity and Inclusion Initiatives, Human Development, Social Skills, Activities of Daily Living (ADLs), Special Education, Working With Children, Child Development, Emotional Intelligence, Cognitive flexibility

      5
      Rating, 5 out of 5 stars
      ·
      23 reviews

      Beginner · Course · 1 - 3 Months

    • Status: Free Trial
      Free Trial
      S

      SAS

      The Power of Machine Learning: Boost Business, Accumulate Clicks, Fight Fraud, and Deny Deadbeats

      Skills you'll gain: Predictive Modeling, Predictive Analytics, Data Ethics, Data-Driven Decision-Making, Machine Learning, Applied Machine Learning, Business Ethics, Decision Tree Learning, Business Analytics, Artificial Intelligence, Performance Analysis, Data Science, Social Justice

      4.7
      Rating, 4.7 out of 5 stars
      ·
      149 reviews

      Beginner · Course · 1 - 3 Months

    • Status: Preview
      Preview
      U

      University of Copenhagen

      Business Models for Innovative Care for Older People

      Skills you'll gain: Gerontology, Competitive Analysis, Design Thinking, Innovation, Rehabilitation, Intellectual Property, Health Technology, Chronic Diseases, Health Systems, Health Care, Health Policy, Business Modeling, Project Management, Qualitative Research

      4.5
      Rating, 4.5 out of 5 stars
      ·
      230 reviews

      Intermediate · Course · 1 - 3 Months

    • Status: Free Trial
      Free Trial
      G

      Goodwill Industries International

      Career Support Community and Resources

      Skills you'll gain: Constructive Feedback, Coaching, Virtual Teams, Professional Development, Telecommuting, Adaptability, Stakeholder Engagement, Workforce Development, Strategic Partnership, Project Implementation, Technology Strategies, Emerging Technologies

      4.7
      Rating, 4.7 out of 5 stars
      ·
      37 reviews

      Beginner · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      I

      Illinois Tech

      Managerial Economics: Buyer and Seller Behavior

      Skills you'll gain: Market Dynamics, Supply And Demand, Game Theory, Economics, Market Trend, Business Economics, Market Analysis, Consumer Behaviour, Operating Cost, Business Strategy, Competitive Analysis, Cost Management, Strategic Decision-Making, Decision Making

      Build toward a degree

      4.5
      Rating, 4.5 out of 5 stars
      ·
      49 reviews

      Beginner · Course · 1 - 4 Weeks

    Searches related to social media marketing

    meta social media marketing
    social media marketing in practice
    introduction to social media marketing
    genai in social media marketing
    meta social media marketing capstone
    meta social media marketing professional certificate
    social media marketing and brand advocacy
    genai for social media marketing specialists
    1…193194195…398

    In summary, here are 10 of our most popular social media marketing courses

    • American History Through Baseball: University of Colorado Boulder
    • Roadmap para a Estratégia: Fundação Instituto de Administração
    • Learning Languages with AI: University of Michigan
    • Climate Aware Investing: EDHEC Business School
    • Principles of Management: O.P. Jindal Global University
    • A Start Guide: Product Marketing Using G Suite: Coursera Project Network
    • Create an A/B web page marketing test with Google Optimize: Coursera Project Network
    • Handicap visuel : comprendre et agir pour l'inclusion: University of Geneva
    • The Power of Machine Learning: Boost Business, Accumulate Clicks, Fight Fraud, and Deny Deadbeats: SAS
    • Business Models for Innovative Care for Older People: University of Copenhagen

    Why Learn Social Media Marketing?

    Social media marketing is the strategy of using platforms like Instagram, LinkedIn, TikTok, and others to connect with audiences, build brands, and drive engagement. It’s a critical skill in today’s digital economy, where businesses rely on social channels for visibility and growth. Learning social media marketing empowers you to create content, analyze performance, and grow a presence that makes an impact.

    Skills you can learn in Marketing

    Market (economics) (28)
    Social Media (15)
    Marketing Strategy (14)
    Analytics (13)
    Brand (13)
    Digital Marketing (13)
    Marketing Analytics (11)
    Plan (11)
    Advertising (9)
    Modeling (9)
    Social Media Marketing (9)
    Brand Management (7)

    Other topics to explore

    Arts and Humanities
    338 courses
    Business
    1095 courses
    Computer Science
    668 courses
    Data Science
    425 courses
    Information Technology
    145 courses
    Health
    471 courses
    Math and Logic
    70 courses
    Personal Development
    137 courses
    Physical Science and Engineering
    413 courses
    Social Sciences
    401 courses
    Language Learning
    150 courses

    Coursera Footer

    Technical Skills

    • ChatGPT
    • Coding
    • Computer Science
    • Cybersecurity
    • DevOps
    • Ethical Hacking
    • Generative AI
    • Java Programming
    • Python
    • Web Development

    Analytical Skills

    • Artificial Intelligence
    • Big Data
    • Business Analysis
    • Data Analytics
    • Data Science
    • Financial Modeling
    • Machine Learning
    • Microsoft Excel
    • Microsoft Power BI
    • SQL

    Business Skills

    • Accounting
    • Digital Marketing
    • E-commerce
    • Finance
    • Google
    • Graphic Design
    • IBM
    • Marketing
    • Project Management
    • Social Media Marketing

    Career Resources

    • Essential IT Certifications
    • High-Income Skills to Learn
    • How to Get a PMP Certification
    • How to Learn Artificial Intelligence
    • Popular Cybersecurity Certifications
    • Popular Data Analytics Certifications
    • What Does a Data Analyst Do?
    • Career Development Resources
    • Career Aptitude Test
    • Share your Coursera Learning Story

    Coursera

    • About
    • What We Offer
    • Leadership
    • Careers
    • Catalog
    • Coursera Plus
    • Professional Certificates
    • MasterTrack® Certificates
    • Degrees
    • For Enterprise
    • For Government
    • For Campus
    • Become a Partner
    • Social Impact
    • Free Courses
    • ECTS Credit Recommendations

    Community

    • Learners
    • Partners
    • Beta Testers
    • Blog
    • The Coursera Podcast
    • Tech Blog

    More

    • Press
    • Investors
    • Terms
    • Privacy
    • Help
    • Accessibility
    • Contact
    • Articles
    • Directory
    • Affiliates
    • Modern Slavery Statement
    • Do Not Sell/Share
    Learn Anywhere
    Download on the App Store
    Get it on Google Play
    Logo of Certified B Corporation
    © 2025 Coursera Inc. All rights reserved.
    • Coursera Facebook
    • Coursera Linkedin
    • Coursera Twitter
    • Coursera YouTube
    • Coursera Instagram
    • Coursera TikTok