• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Marketing Strategy

Marketing Strategy Courses

Marketing strategy courses can help you learn customer segmentation, brand positioning, competitive analysis, and campaign planning. You can build skills in data interpretation, digital marketing tactics, and content creation strategies. Many courses introduce tools like Google Analytics, social media management platforms, and email marketing software, showing how these resources can enhance your marketing efforts and track performance effectively.


Popular Marketing Strategy Courses and Certifications


  • M

    Macquarie University

    Cyber Security: Data, Privacy and AI Security

    Skills you'll gain: AI Security, Information Privacy, Data Security, Responsible AI, Data Governance, Data Management, Cyber Risk, Data Sharing, Cyber Attacks, Cloud Security, Cyber Security Strategy, Data Loss Prevention, Cybersecurity, Data Integrity, Security Management, Security Controls, Security Awareness, Artificial Intelligence and Machine Learning (AI/ML), Cyber Operations, Data Science

    4.4
    Rating, 4.4 out of 5 stars
    ·
    25 reviews

    Beginner · Specialization · 3 - 6 Months

  • K

    Kennesaw State University

    Professional Selling: Step 1 - Think Like a High-Performer

    Skills you'll gain: Sales Process, Selling Techniques, Verbal Communication Skills, Sales, B2B Sales, Sales Strategy, Communication, Consumer Behaviour, Customer Relationship Building, Customer Analysis, Non-Verbal Communication, Target Audience

    4.8
    Rating, 4.8 out of 5 stars
    ·
    64 reviews

    Beginner · Course · 1 - 3 Months

  • V

    Vanderbilt University

    Generative AI Cybersecurity & Privacy for Leaders: A Primer

    Skills you'll gain: AI Security, Responsible AI, Generative AI, Data Ethics, Business Ethics, AI Personalization, Information Privacy, Threat Modeling, Personally Identifiable Information, Threat Detection, Cybersecurity, Law, Regulation, and Compliance, Fraud detection, Prompt Engineering, Public Affairs

    4.8
    Rating, 4.8 out of 5 stars
    ·
    76 reviews

    Beginner · Course · 1 - 3 Months

  • F

    Fundação Instituto de Administração

    Leadership for the future

    Skills you'll gain: Culture Transformation, Business Transformation, Employee Engagement, Delegation Skills, Stakeholder Communications, Corporate Communications, Process Management, Business Communication, Strategic Communication, Internal Communications, Professional Development, Mentorship, Leadership, Lifelong Learning, Organizational Change, Communication, Digital Transformation, Drive Engagement, Influencing, Team Leadership

    4.8
    Rating, 4.8 out of 5 stars
    ·
    291 reviews

    Beginner · Specialization · 3 - 6 Months

  • L

    London Business School

    New Ways of Working in an AI World

    Skills you'll gain: AI Enablement, Artificial Intelligence and Machine Learning (AI/ML), Leadership Studies, Organizational Leadership, Responsible AI, Business Transformation, Data Strategy, Communication, Stakeholder Communications, Technology Strategies, Business Strategy, Business Ethics, Case Studies, Decision Making

    4.6
    Rating, 4.6 out of 5 stars
    ·
    56 reviews

    Intermediate · Course · 1 - 3 Months

  • I

    IESE Business School

    Persuasive Communication

    Skills you'll gain: Persuasive Communication, Public Speaking, Storytelling, Verbal Communication Skills, Influencing, Communication, Leadership, Sales Presentations, Business Communication, Professional Development, Presentations, Trustworthiness, Emotional Intelligence, Target Audience

    4.8
    Rating, 4.8 out of 5 stars
    ·
    81 reviews

    Beginner · Course · 1 - 3 Months

  • C

    Coursera

    Using Video in Social Media Posts with Canva

    Skills you'll gain: Canva (Software), Photo/Video Production and Technology, Video Production, Content Creation, Social Media, User Accounts, Design, Creativity

    4.6
    Rating, 4.6 out of 5 stars
    ·
    192 reviews

    Beginner · Guided Project · Less Than 2 Hours

  • L

    LearnKartS

    Google Ads Mastery : Create & Optimize Winning Campaigns

    Skills you'll gain: Google Ads, Bidding, Advertising Campaigns, Pay Per Click Advertising, Search Engine Marketing, Online Advertising, Keyword Research, Performance marketing, Digital Advertising, Advertising, Campaign Management, Web Analytics, Target Audience, Merchant Services

    Beginner · Course · 1 - 3 Months

  • U

    University of North Texas

    Management Foundations in the Hospitality Industry

    Skills you'll gain: Hospitality Management, Hospitality, Employee Training, Human Resources Management and Planning, Performance Appraisal, Leadership and Management, Team Motivation, Training Programs, Human Resources, Customer experience improvement, Recruitment, Employee Performance Management, Human Resource Strategy, Legal Risk, Employee Onboarding, Talent Acquisition, Job Analysis, Interviewing Skills

    4.4
    Rating, 4.4 out of 5 stars
    ·
    85 reviews

    Beginner · Course · 1 - 4 Weeks

  • A

    Arizona State University

    Digital Safety and Security

    Skills you'll gain: Cyber Attacks, Data Security, Safety and Security, Cybersecurity, Computer Security Awareness Training, digital literacy, Information Systems Security, Security Strategy, Security Controls, Data Loss Prevention, Incident Response, Data Storage, Vulnerability Assessments, Patch Management

    4.6
    Rating, 4.6 out of 5 stars
    ·
    70 reviews

    Mixed · Course · 1 - 3 Months

  • C

    Coursera

    Crea Videos para Redes Sociales con PicsArt

    Skills you'll gain: Marketing Budgets, Social Media Content, Social Media Campaigns, Collaborative Software, Social Media Marketing, Content Creation, Video Editing, Marketing Materials, Marketing, Graphic Design, Photo Editing

    3.9
    Rating, 3.9 out of 5 stars
    ·
    17 reviews

    Intermediate · Guided Project · Less Than 2 Hours

  • U

    University of Illinois Urbana-Champaign

    Investment Banking: M&A and Initial Public Offerings

    Skills you'll gain: Mergers & Acquisitions, Investment Banking, Private Equity, Financial Analysis, Capital Markets, Financial Statement Analysis, Business Valuation, Financial Modeling, Due Diligence, Negotiation

    4.7
    Rating, 4.7 out of 5 stars
    ·
    95 reviews

    Intermediate · Course · 1 - 3 Months

Searches related to marketing strategy

marketing strategy specialization
marketing strategy for entrepreneurs
marketing strategy for engineers and technologists
marketing strategy and techniques
marketing strategy free
marketing strategy capstone project
marketing strategy specialist free
marketing strategy by ie business school
1…205206207…424

In summary, here are 10 of our most popular marketing strategy courses

  • Cyber Security: Data, Privacy and AI Security: Macquarie University
  • Professional Selling: Step 1 - Think Like a High-Performer: Kennesaw State University
  • Generative AI Cybersecurity & Privacy for Leaders: A Primer: Vanderbilt University
  • Leadership for the future: Fundação Instituto de Administração
  • New Ways of Working in an AI World: London Business School
  • Persuasive Communication: IESE Business School
  • Using Video in Social Media Posts with Canva: Coursera
  • Google Ads Mastery : Create & Optimize Winning Campaigns: LearnKartS
  • Management Foundations in the Hospitality Industry: University of North Texas
  • Digital Safety and Security: Arizona State University

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Accounting
  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • Human Resources (HR)
  • Microsoft Excel
  • Project Management
  • Python
  • SQL

Professional Certificates

  • Google AI Certificate
  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM AI Engineering Certificate
  • IBM AI Product Manager Certificate
  • IBM Data Science Certificate
  • Intuit Academy Bookkeeping Certificate

Courses & Specializations

  • AI Essentials Specialization
  • AI For Business Specialization
  • AI For Everyone Course
  • AI in Healthcare Specialization
  • Deep Learning Specialization
  • Excel Skills for Business Specialization
  • Financial Markets Course
  • Machine Learning Specialization
  • Prompt Engineering for ChatGPT Course
  • Python for Everybody Specialization

Career Resources

  • Career Aptitude Test
  • CAPM Certification Requirements
  • CompTIA A+ Certification Requirements
  • CompTIA Security+ Certification Requirements
  • Essential IT Certifications
  • Free IT Certifications and Courses
  • High-Income Skills to Learn
  • How to Learn Artificial Intelligence
  • PMP Certification Requirements
  • Popular Cybersecurity Certifications

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Share your Coursera learning story

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok