Social media marketing courses can help you learn content creation, audience engagement strategies, analytics interpretation, and campaign management. You can build skills in crafting compelling posts, optimizing ad spend, and measuring ROI on various platforms. Many courses introduce tools like Hootsuite for scheduling, Google Analytics for tracking performance, and Canva for designing eye-catching visuals, showing how these skills are applied in real campaigns.

University of California, Irvine
Skills you'll gain: Negotiation, Emotional Intelligence, Relationship Building, Conflict Management, Communication, Leadership, Empowerment, Assertiveness, Planning, Adaptability
Mixed · Course · 1 - 4 Weeks
University of Michigan
Skills you'll gain: Public Speaking, Verbal Communication Skills, Non-Verbal Communication, Communication, Composure, Communication Strategies, Advocacy, Stress Management
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Instagram, Content Performance Analysis, Social Media Content, Social Media, Social Media Marketing, Marketing Analytics, Content Strategy, Strategic Decision-Making, Key Performance Indicators (KPIs), Brand Awareness, Competitive Analysis, Drive Engagement
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Pandas (Python Package), Data Analysis, Exploratory Data Analysis, Data Modeling, Data Manipulation, Jupyter, Matplotlib, Histogram, Scatter Plots, Data Visualization, Programming Principles, Data Cleansing, Data Visualization Software, Python Programming, Scripting
Beginner · Course · 1 - 3 Months

Interactive Brokers
Skills you'll gain: Financial Trading, International Finance, Financial Market, Securities Trading, Equities, Capital Markets, Market Data, Market Dynamics, Portfolio Risk, Market Trend, Market Analysis
Beginner · Course · 1 - 4 Weeks

Universidad Nacional Autónoma de México
Skills you'll gain: Systems Thinking, Systems Analysis, Critical Thinking and Problem Solving, Social Studies, Case Studies, Cognitive flexibility, Network Model, Control Systems
Mixed · Course · 1 - 4 Weeks

Arizona State University
Skills you'll gain: Purchasing, Meeting Facilitation, Business Writing, Active Listening, Business Correspondence, Marketing Materials, English Language, Business Communication, Verbal Communication Skills, Presentations, Marketing, Employee Coaching, Persuasive Communication, Advertising, Marketing Communications, Concision, Business Management, Influencing, Auditing, Management Reporting
Intermediate · Specialization · 3 - 6 Months

Universidad Nacional Autónoma de México
Skills you'll gain: Mitigation, Hazard Analysis, Vulnerability, Risk Control, Hydrology, Physical Science, Environmental Monitoring, Research, Social Sciences, Case Studies
Beginner · Course · 1 - 3 Months

University of Virginia
Skills you'll gain: Marketing Analytics, Marketing Effectiveness, Data-Driven Decision-Making, Marketing Strategies, Brand Management, Marketing, Regression Analysis, Analytics, Customer Retention, Consumer Behaviour, Return On Investment, Statistical Analysis, A/B Testing
Beginner · Course · 1 - 3 Months

University of Michigan
Skills you'll gain: Diversity and Inclusion, Workplace inclusivity, Diversity Equity and Inclusion Initiatives, Diversity Training, People Management, Growth Mindedness, Diversity Awareness, Team Management, Team Leadership, Organizational Leadership, Diversity Programs, Leadership, Open Mindset, Social Justice, Leadership Studies, Empowerment, Personal Development, Self-Awareness, Human Resource Policies, Organizational Change
Build toward a degree
Beginner · Course · 1 - 4 Weeks

The University of Edinburgh
Skills you'll gain: Educational Materials, Learning Strategies, Instructional Design, Web Content Accessibility Guidelines, Learning Management Systems, Web Content, Digital pedagogy, Education Software and Technology, Diversity Awareness, User Centered Design, Creative Thinking, Content Management, Cultural Responsiveness
Intermediate · Course · 1 - 4 Weeks

Yale University
Skills you'll gain: Liberal Arts, Environment, Culture, Biology, Creativity, Anthropology, Systems Thinking, Social Studies, Timelines, Environmental Science, Physics, Scientific Methods
Mixed · Course · 1 - 3 Months