• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
Log In
Join for Free
  • Browse
  • Social Media Marketing

Social Media Marketing Courses

Social media marketing courses can help you learn content creation, audience engagement strategies, analytics interpretation, and campaign management. You can build skills in crafting compelling posts, optimizing ad spend, and measuring ROI on various platforms. Many courses introduce tools like Hootsuite for scheduling, Google Analytics for tracking performance, and Canva for designing eye-catching visuals, showing how these skills are applied in real campaigns.


Popular Social Media Marketing Courses and Certifications


  • Status: Free Trial
    Free Trial
    U

    University of Illinois Urbana-Champaign

    Professional IQ: Preventing and Solving Problems at Work

    Skills you'll gain: Active Listening, Influencing, Negotiation, Leadership, Professional Development, Social Skills, Personal Development, Conflict Management, Decision Making, Persuasive Communication, Relationship Building, Business Ethics, Professionalism, Leadership Development, Communication, Ethical Standards And Conduct, Interpersonal Communications, Empathy, Business Leadership, Initiative and Leadership

    4.6
    Rating, 4.6 out of 5 stars
    ·
    139 reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    U

    University of Pennsylvania

    Influence

    Skills you'll gain: Influencing, Relationship Building, Professional Networking, Persuasive Communication, Leadership, Organizational Effectiveness, Initiative and Leadership, Organizational Structure, Business Ethics, Collaboration, Stakeholder Analysis, Decision Making, Social Network Analysis, Self-Awareness

    4.7
    Rating, 4.7 out of 5 stars
    ·
    343 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    U

    Universidad de Palermo

    Historia del Arte: Del Arte Prehistórico al Renacimiento

    Skills you'll gain: Art History, Ancient History, Aesthetics, Culture, World History, Anthropology, European History, Timelines, Design Elements And Principles

    4.7
    Rating, 4.7 out of 5 stars
    ·
    571 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    University of Toronto

    Gender Analytics for Innovation

    Skills you'll gain: Diversity Awareness, Diversity and Inclusion, Innovation, Business Analytics, Analysis, Sociology, Diversity Equity and Inclusion Initiatives, Social Justice, Case Studies, Human Centered Design, Leadership Development, Product Development, Risk Mitigation

    4.8
    Rating, 4.8 out of 5 stars
    ·
    323 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    E

    ESSEC Business School

    L'avenir de la décision : connaître et agir en complexité

    Skills you'll gain: Decision Making, Complex Problem Solving, Systems Thinking, Analysis, Business Management, Economics, Policy, and Social Studies, Strategic Decision-Making, Risk Management, Cultural Diversity, Business, Governance, Organizational Structure, Corporate Strategy, Sociology, Leadership, Organizational Strategy, Innovation, Psychology

    4.7
    Rating, 4.7 out of 5 stars
    ·
    385 reviews

    Mixed · Course · 1 - 3 Months

  • C

    Coursera

    Create a Target Market Presentation using Canva

    Skills you'll gain: Canva (Software), Presentations, Sales Presentation, Marketing Design, Target Market, Marketing Collateral, Graphic and Visual Design, Marketing, Design Elements And Principles

    4.5
    Rating, 4.5 out of 5 stars
    ·
    25 reviews

    Beginner · Guided Project · Less Than 2 Hours

  • Status: Preview
    Preview
    U

    Universidad de los Andes

    Diseño de proyectos para promover el bienestar

    Skills you'll gain: Planning, Social Impact, Research Design, Program Evaluation, Constructive Feedback, Strategic Planning, Collaboration, Needs Assessment, Social Determinants Of Health, Goal Setting, Problem Solving

    4.7
    Rating, 4.7 out of 5 stars
    ·
    423 reviews

    Intermediate · Course · 1 - 3 Months

  • Status: Preview
    Preview
    U

    University of Michigan

    AIDS: Fear and Hope

    Skills you'll gain: Infectious Diseases, Patient Treatment, Diagnostic Tests, Health Disparities, Health Education, Public Health, Patient Education And Counseling, Mental Health Diseases and Disorders, Health Policy, Social Sciences, Cultural Diversity, Community Health

    4.8
    Rating, 4.8 out of 5 stars
    ·
    426 reviews

    Beginner · Course · 1 - 3 Months

  • U

    University of Illinois Urbana-Champaign

    Customer Insights: Quantitative Techniques

    Skills you'll gain: New Product Development, Product Development, Design Thinking, Market Research, Quantitative Research, Product Management, Customer Insights, Consumer Behaviour, Market Analysis, Target Market, Forecasting, Innovation, Needs Assessment, Analysis, Data Collection, Technology Solutions

    3.7
    Rating, 3.7 out of 5 stars
    ·
    32 reviews

    Mixed · Course · 1 - 3 Months

  • C

    Coursera

    Analyze Website Visitors with Google Analytics Segments

    Skills you'll gain: Google Analytics, Web Analytics, Marketing Analytics, Customer Insights, Analysis, Target Audience, Marketing

    4.5
    Rating, 4.5 out of 5 stars
    ·
    124 reviews

    Intermediate · Guided Project · Less Than 2 Hours

  • Status: Free Trial
    Free Trial
    A

    Arizona State University

    Chino básico: Lenguaje y cultura empresarial

    Skills you'll gain: Peer Review, Language Learning, Oral Expression, Presentations, Telephone Skills, Video Production, Cultural Sensitivity, Travel Arrangements, Hotels and Accommodations, Greeting Customers, Business Correspondence, Business Communication, Scheduling, Oral Comprehension, Vocabulary, Rapport Building, Verbal Communication Skills, Hospitality, Professional Networking, Communication

    4.5
    Rating, 4.5 out of 5 stars
    ·
    515 reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    U

    University of Washington

    Business English: Capstone Project

    Skills you'll gain: Verbal Communication Skills, Persuasive Communication, Presentations, Business Writing, Peer Review, Business Communication, Public Speaking, Business Planning, Marketing, English Language, Business Marketing, Vocabulary, Grammar

    4.8
    Rating, 4.8 out of 5 stars
    ·
    192 reviews

    Intermediate · Course · 1 - 3 Months

Searches related to social media marketing

meta social media marketing
social media marketing analytics
introduction to social media marketing
genai in social media marketing
social media marketing in practice
meta social media marketing capstone
meta social media marketing professional certificate
social media marketing and brand advocacy
1…219220221…442

In summary, here are 10 of our most popular social media marketing courses

  • Professional IQ: Preventing and Solving Problems at Work: University of Illinois Urbana-Champaign
  • Influence: University of Pennsylvania
  • Historia del Arte: Del Arte Prehistórico al Renacimiento: Universidad de Palermo
  • Gender Analytics for Innovation: University of Toronto
  • L'avenir de la décision : connaître et agir en complexité: ESSEC Business School
  • Create a Target Market Presentation using Canva: Coursera
  • Diseño de proyectos para promover el bienestar: Universidad de los Andes
  • AIDS: Fear and Hope: University of Michigan
  • Customer Insights: Quantitative Techniques: University of Illinois Urbana-Champaign
  • Analyze Website Visitors with Google Analytics Segments: Coursera

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • English Speaking
  • Generative AI (GenAI)
  • Microsoft Excel
  • Microsoft Power BI
  • Project Management
  • Python

Certificates & Programs

  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM Data Analyst Certificate
  • IBM Data Science Certificate
  • Machine Learning Certificate
  • Microsoft Power BI Data Analyst Certificate
  • UI / UX Design Certificate

Industries & Careers

  • Business
  • Computer Science
  • Data Science
  • Education & Teaching
  • Engineering
  • Finance
  • Healthcare
  • Human Resources (HR)
  • Information Technology (IT)
  • Marketing

Career Resources

  • Career Aptitude Test
  • Examples of Strengths and Weaknesses for Job Interviews
  • High-Income Skills to Learn
  • How Does Cryptocurrency Work?
  • How to Highlight Duplicates in Google Sheets
  • How to Learn Artificial Intelligence
  • Popular Cybersecurity Certifications
  • Preparing for the PMP Certification
  • Signs You Will Get the Job After an Interview
  • What Is Artificial Intelligence?

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Share your Coursera learning story

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2025 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok