Social media marketing courses can help you learn content creation, audience engagement strategies, analytics interpretation, and campaign management. You can build skills in crafting compelling posts, optimizing ad spend, and measuring ROI on various platforms. Many courses introduce tools like Hootsuite for scheduling, Google Analytics for tracking performance, and Canva for designing eye-catching visuals, showing how these skills are applied in real campaigns.
University of Illinois Urbana-Champaign
Skills you'll gain: New Product Development, Product Development, Design Thinking, Market Research, Quantitative Research, Product Management, Customer Insights, Consumer Behaviour, Market Analysis, Target Market, Forecasting, Innovation, Needs Assessment, Analysis, Data Collection, Technology Solutions
Mixed · Course · 1 - 3 Months
University of California San Diego
Skills you'll gain: Design Research, User Experience Design, User Research, Prototyping, User Centered Design, Persona (User Experience), Interaction Design, Usability Testing, Research Methodologies, Innovation, Creativity, Storyboarding, Interviewing Skills
Mixed · Course · 1 - 4 Weeks

Universidad de los Andes
Skills you'll gain: Strategic Partnership, Business Modeling, Value Propositions, Business Development, Resource Allocation, New Product Development, Target Market, Business Marketing, Performance Metric, Business Strategy, Market Opportunities, User Feedback, Innovation
Beginner · Course · 1 - 3 Months

Skills you'll gain: Interviewing Skills, Storytelling, Problem Solving, Professional Development, Initiative and Leadership, Concision, Verbal Communication Skills, Teamwork, Job Analysis, Communication, Business Writing
Beginner · Guided Project · Less Than 2 Hours

Johns Hopkins University
Skills you'll gain: Gerontology, Long Term Care, Caregiving, Geriatrics, Home Health Care and Assisted Living, Social Determinants Of Health, Community Development, Care Management, Patient-centered Care, Stress Management, Health Policy, Mental and Behavioral Health
Beginner · Course · 1 - 3 Months

IMD - International Institute for Management Development
Skills you'll gain: Environmental Social And Corporate Governance (ESG), Corporate Sustainability, Sustainable Business, Sustainable Development, Business Ethics, Compliance Management, Sustainability Reporting, Environmental Management Systems, Stakeholder Management, Governance, Stakeholder Engagement, Leadership, Social Impact, Stakeholder Communications, Risk Management, Business Strategy, Organizational Change
Beginner · Course · 1 - 3 Months

Coursera
Skills you'll gain: Pinterest, Professional Networking, Organizational Skills, User Accounts, Content Development and Management, Social Media, Collaboration, Project Portfolio Management, Driving engagement, Resourcefulness, Research
Beginner · Guided Project · Less Than 2 Hours

Skills you'll gain: Keyword Research, Search Engine Optimization, Target Audience, Blogs, Web Analytics and SEO, Content Strategy, Social Media Strategy, Content Creation, Web Content
Beginner · Course · 1 - 4 Weeks

University of Michigan
Skills you'll gain: Augmented and Virtual Reality (AR/VR), Augmented Reality, Virtual Reality, Web Content Accessibility Guidelines, Emerging Technologies, Virtual Environment, Display Devices, Design Strategies, Human Computer Interaction, User Experience Design, Information Privacy, Conceptual Design, Diversity Equity and Inclusion Initiatives, Innovation, Personally Identifiable Information, Safety and Security, Ethical Standards And Conduct
Beginner · Course · 1 - 4 Weeks

University of London
Skills you'll gain: Sustainable Business, Corporate Sustainability, Environmental Social And Corporate Governance (ESG), Reverse Logistics, Sustainable Development, Business Ethics, Sustainability Reporting, Environmental Laws, Environmental Issue, Business Management, Waste Minimization, Environmental Regulations, Logistics Management, Logistics, Business Strategies, Climate Change Mitigation
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Social Skills, Verbal Communication Skills, Interpersonal Communications, Professional Development, Vocabulary, English Language, Language Learning, Oral Comprehension, Education Software and Technology, Communication, Relationship Building, Grammar
Mixed · Course · 1 - 3 Months

IE Business School
Skills you'll gain: Product Lifecycle Management, Customer experience strategy (CX), Brand Strategy, Brand Management, Branding, Brand Awareness, Product Management, Product Strategy, Brand Loyalty, New Product Development, Product Improvement, Customer Engagement, Business Strategies, User Experience, Customer Insights, Consumer Behaviour, Portfolio Management, Competitive Analysis, Employee Engagement
Beginner · Course · 1 - 3 Months