Social media marketing courses can help you learn content creation, audience engagement strategies, analytics interpretation, and campaign management. You can build skills in crafting compelling posts, optimizing ad spend, and measuring ROI on various platforms. Many courses introduce tools like Hootsuite for scheduling, Google Analytics for tracking performance, and Canva for designing eye-catching visuals, showing how these skills are applied in real campaigns.

Università di Napoli Federico II
Skills you'll gain: Vocabulary, Oral Expression, English Language, Language Competency, Writing, Grammar, Oral Comprehension, Liberal Arts, Media and Communications, Language Interpretation, Translation, and Studies, Environmental Issue, Music, Economics
Advanced · Course · 1 - 3 Months

Arizona State University
Skills you'll gain: Purchasing, Negotiation, Business Communication, Business Correspondence, English Language, Budgeting, Communication Strategies, Financial Acumen, Audit Working Papers, Financial Forecasting, Communication, Verbal Communication Skills, Influencing, Business Ethics, Presentations, Finance, Leadership
Intermediate · Course · 1 - 3 Months

Skills you'll gain: Facebook, Customer Analysis, Target Audience, Social Media, Social Media Marketing, Business Marketing, Social Media Management, Marketing Strategies, Content Creation, Drive Engagement, Business Planning
Beginner · Guided Project · Less Than 2 Hours

Coursera
Skills you'll gain: Interviewing Skills, Recruitment, Oral Expression, Follow Through, Communication, Business Writing
Beginner · Guided Project · Less Than 2 Hours

Salesforce
Skills you'll gain: Overcoming Objections, Prospecting and Qualification, Lead Generation, Sales Development, Sales Prospecting, Cold Calling, Emotional Intelligence, Consultative Selling, Phone Sales, Sales, Sales Strategy, Rapport Building, Empathy, Active Listening, Value Propositions, Persona Development
Beginner · Course · 1 - 3 Months

Royal Holloway, University of London
Skills you'll gain: Human Factors (Security), Cyber Threat Intelligence, Cybersecurity, Cyber Attacks, Cyber Risk, Security Awareness, Social Sciences, Culture, Psychology, Survey Creation, Research
Beginner · Course · 1 - 4 Weeks

The Museum of Modern Art
Skills you'll gain: Storytelling, Public History, Community Development, Social Justice, Cultural Responsiveness, Creativity, Art History, Design, Cultural Diversity, Photography
Beginner · Course · 1 - 3 Months

Skills you'll gain: Brand Awareness, Market Research, Strategic Marketing, Branding, Marketing Strategies, Marketing, Brand Management, Research, User Research
Beginner · Guided Project · Less Than 2 Hours
University of Illinois Urbana-Champaign
Skills you'll gain: Diversity Marketing, Cultural Diversity, Workplace inclusivity, Consumer Behaviour, Cultural Sensitivity, Global Marketing, Diversity Awareness, Cultural Responsiveness, Marketing, Advertising, Team Leadership, Target Market, Marketing Communications, Marketing Strategies, Branding, Communication Strategies
Build toward a degree
Beginner · Course · 1 - 4 Weeks

IIMA - IIM Ahmedabad
Skills you'll gain: Strategic Thinking, Game Theory, Behavioral Economics, Business Strategy, Strategic Decision-Making, Complex Problem Solving, Problem Solving, Strategic Leadership, Critical Thinking, Decision Making, Market Dynamics, Organizational Change, Business Analysis, Economics, Digital Media Strategy, Market Opportunities, Negotiation, Risk Management, Mergers & Acquisitions, Innovation
Intermediate · Course · 1 - 3 Months

Salesforce
Skills you'll gain: Sales Development, Salesforce, Lead Generation, Sales Support, Sales Pipelines, Campaign Management, Sales Process, Sales Operations, Customer Relationship Management (CRM) Software, Data Import/Export, Data Cleansing
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Relationship Management, Rapport Building, Business Development, Customer Retention, Communication, Business Communication, Stakeholder Engagement, Market Opportunities, Organizational Development, Upselling, Active Listening
Intermediate · Course · 1 - 4 Weeks