• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Social Media Marketing

Social Media Marketing Courses

Social media marketing courses can help you learn content creation, audience engagement strategies, analytics interpretation, and campaign management. You can build skills in crafting compelling posts, optimizing ad spend, and measuring ROI on various platforms. Many courses introduce tools like Hootsuite for scheduling, Google Analytics for tracking performance, and Canva for designing eye-catching visuals, showing how these skills are applied in real campaigns.


Popular Social Media Marketing Courses and Certifications


  • R

    Rutgers the State University of New Jersey

    Advanced Global Procurement and Sourcing

    Skills you'll gain: Supplier Quality Management, Procurement, Strategic Sourcing, Enterprise Resource Planning, Purchasing, Environmental Social And Corporate Governance (ESG), Strategic Partnership, Business Risk Management, Key Performance Indicators (KPIs), Supplier Relationship Management, Supply Chain, Risk Management, Derivatives, Organizational Structure, Consolidation, Target Audience, Talent Management, Quality Management, Robotic Process Automation, Supply Chain Management

    4.6
    Rating, 4.6 out of 5 stars
    ·
    107 reviews

    Intermediate · Specialization · 3 - 6 Months

  • U

    University of Maryland, College Park

    Interview Research and Preparation

    Skills you'll gain: Presentations, Oral Expression, Professional Development, Interviewing Skills, English Language, Verbal Communication Skills, Adaptability, Communication, Self-Awareness, Personal Development, Language Learning

    4.5
    Rating, 4.5 out of 5 stars
    ·
    271 reviews

    Intermediate · Course · 1 - 3 Months

  • U

    University of Pennsylvania

    비즈니스와 사회의 글로벌 트렌드

    Skills you'll gain: Demography, International Relations, Political Sciences, Market Trend, Socioeconomics, Trend Analysis, Economics, Policy, and Social Studies, World History, Social Sciences, Cultural Diversity, Economic Development, Sociology, Consumer Behaviour, Financial Systems, Economics, Business, Business Economics, Analysis, Governance

    Mixed · Course · 1 - 4 Weeks

  • U

    University of Michigan

    High Stakes Leadership: Leading in Times of Crisis

    Skills you'll gain: Crisis Management, Leadership, Strategic Communication, Resilience, Organizational Leadership, Stakeholder Management, Business Continuity, Organizational Change, Dealing With Ambiguity, Proactivity, Communication Strategies, Business Risk Management, Adaptability, Change Management, Communication

    4.7
    Rating, 4.7 out of 5 stars
    ·
    444 reviews

    Intermediate · Course · 1 - 4 Weeks

  • U

    University of Manchester

    Managing Responsibly: Practicing Sustainability, Responsibility and Ethics

    Skills you'll gain: Sustainable Business, Corporate Sustainability, Business Ethics, Environmental Social And Corporate Governance (ESG), Sustainable Development, Intercultural Competence, Ethical Standards And Conduct, Team Oriented, Decision Making, Cultural Diversity, Systems Thinking, Stakeholder Management

    4.8
    Rating, 4.8 out of 5 stars
    ·
    685 reviews

    Mixed · Course · 1 - 3 Months

  • U

    Universidad de Palermo

    Historia del Arte: Del Barroco al Arte Posmoderno

    Skills you'll gain: Art History, Aesthetics, Timelines, World History, Culture, European History, Design Elements And Principles

    4.6
    Rating, 4.6 out of 5 stars
    ·
    195 reviews

    Beginner · Course · 1 - 4 Weeks

  • C

    CVS Health

    Introduction to Customer Service

    Skills you'll gain: Active Listening, De-escalation Techniques, Customer Service, Empathy, Transaction Processing, Cash Register Operation, Customer Complaint Resolution, Retail Store Operations, Problem Solving, Time Management, Conflict Management, Root Cause Analysis, Non-Verbal Communication, Communication

    4.6
    Rating, 4.6 out of 5 stars
    ·
    349 reviews

    Beginner · Course · 1 - 4 Weeks

  • U

    University of Colorado Boulder

    Storying the Self for Leadership and Creativity

    Skills you'll gain: Constructive Feedback, Storytelling, Active Listening, Empathy, Social Skills, Relationship Building, Creativity, Oral Expression, Emotional Intelligence, Self-Awareness, Cognitive flexibility, Initiative and Leadership, Leadership, Writing and Editing, Public Speaking, Social Justice, Cultural Diversity, Personal Development, Media and Communications, Communication

    3.7
    Rating, 3.7 out of 5 stars
    ·
    11 reviews

    Beginner · Specialization · 1 - 3 Months

  • C

    Coursera

    دليل استخدام كانفا للمبتدئين

    Skills you'll gain: Canva (Software), Graphic Design, User Accounts, Design Software, Shared Media, Presentations, Organizational Skills, Account Management, Content Creation, Marketing

    4.6
    Rating, 4.6 out of 5 stars
    ·
    121 reviews

    Beginner · Guided Project · Less Than 2 Hours

  • U

    University of Pennsylvania

    Single Variable Calculus

    Skills you'll gain: Calculus, Numerical Analysis, Applied Mathematics, Engineering Calculations, Integral Calculus, Engineering Analysis, Differential Equations, Mathematical Theory & Analysis, Advanced Mathematics, Estimation, Derivatives

    4.6
    Rating, 4.6 out of 5 stars
    ·
    463 reviews

    Mixed · Course · 1 - 3 Months

  • U

    University of Minnesota

    Introduction to Human Behavioral Genetics

    Skills you'll gain: Human Development, Healthcare Ethics, Social Studies, Psychology, Medical Science and Research, Molecular Biology, Research Methodologies, Research Design, Biology, Mental Health Diseases and Disorders

    4.8
    Rating, 4.8 out of 5 stars
    ·
    605 reviews

    Mixed · Course · 1 - 3 Months

  • G

    GRAMMY GO

    Strategies for Audience Growth and Promoting Music Brands

    Skills you'll gain: Marketing Budgets, Digital Media Strategy, Media Strategy, Content Strategy, Promotional Strategies, Marketing Analytics, Customer Engagement, Content Marketing, Brand Awareness, Marketing Strategies, Trend Analysis, Brand Strategy, Social Media Strategy, Data-Driven Decision-Making, Campaign Management, Social Media, Key Performance Indicators (KPIs), Strategic Partnership

    4.9
    Rating, 4.9 out of 5 stars
    ·
    7 reviews

    Beginner · Course · 1 - 4 Weeks

1…244245246…507

In summary, here are 10 of our most popular social media marketing courses

  • Advanced Global Procurement and Sourcing: Rutgers the State University of New Jersey
  • Interview Research and Preparation: University of Maryland, College Park
  • 비즈니스와 사회의 글로벌 트렌드: University of Pennsylvania
  • High Stakes Leadership: Leading in Times of Crisis: University of Michigan
  • Managing Responsibly: Practicing Sustainability, Responsibility and Ethics: University of Manchester
  • Historia del Arte: Del Barroco al Arte Posmoderno: Universidad de Palermo
  • Introduction to Customer Service: CVS Health
  • Storying the Self for Leadership and Creativity: University of Colorado Boulder
  • دليل استخدام كانفا للمبتدئين: Coursera
  • Single Variable Calculus: University of Pennsylvania

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Accounting
  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • Human Resources (HR)
  • Microsoft Excel
  • Project Management
  • Python
  • SQL

Professional Certificates

  • Google AI Certificate
  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM AI Engineering Certificate
  • IBM AI Product Manager Certificate
  • IBM Data Science Certificate
  • Intuit Academy Bookkeeping Certificate

Courses & Specializations

  • AI Essentials Specialization
  • AI For Business Specialization
  • AI For Everyone Course
  • AI in Healthcare Specialization
  • Deep Learning Specialization
  • Excel Skills for Business Specialization
  • Financial Markets Course
  • Machine Learning Specialization
  • Prompt Engineering for ChatGPT Course
  • Python for Everybody Specialization

Career Resources

  • Career Aptitude Test
  • CAPM Certification Requirements
  • CompTIA A+ Certification Requirements
  • CompTIA Security+ Certification Requirements
  • Essential IT Certifications
  • Free IT Certifications and Courses
  • High-Income Skills to Learn
  • How to Learn Artificial Intelligence
  • PMP Certification Requirements
  • Popular Cybersecurity Certifications

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Share your Coursera learning story

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok