• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
Log In
Join for Free
  • Browse
  • Market Research

Market Research Courses

Market research courses can help you learn data collection techniques, survey design, consumer behavior analysis, and competitive landscape assessment. You can build skills in interpreting market trends, segmenting target audiences, and conducting focus groups. Many courses introduce tools like SPSS, Tableau, and Google Analytics, that support analyzing data and visualizing insights to inform business strategies.


More to explore:

Popular Market Research Courses and Certifications


  • Status: Free Trial
    Free Trial
    U

    University of Colorado Boulder

    Sustainable and Resilient Operations Management

    Skills you'll gain: Sustainable Design, Sustainable Business, Sustainable Technologies, Operations Management, Manufacturing Operations, Environmental Engineering, Corporate Sustainability, Business Leadership, Industrial Engineering, Climate Change Mitigation, Product Design, Environmental Resource Management, Waste Minimization, Systems Thinking, Digital Transformation, Emerging Technologies

    Build toward a degree

    4.7
    Rating, 4.7 out of 5 stars
    ·
    22 reviews

    Beginner · Course · 1 - 4 Weeks

  • C

    Coursera

    إدارة مخاطر الاستثمار

    Skills you'll gain: Risk Management, Financial Trading, Financial Market, Business Risk Management, Risk Mitigation, Investments, Risk Analysis

    4.6
    Rating, 4.6 out of 5 stars
    ·
    85 reviews

    Beginner · Guided Project · Less Than 2 Hours

  • Status: Free Trial
    Free Trial
    U

    University of Illinois Urbana-Champaign

    Healthcare Innovation: Need/Opportunity Identification

    Skills you'll gain: Stakeholder Analysis, Decision Making, Innovation, Strategic Decision-Making, New Product Development, User Research, Organizational Strategy, Health Care Procedure and Regulation, Health Technology, Problem Solving, Process Analysis, Planning, Return On Investment

    Build toward a degree

    Beginner · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    B

    Board Infinity

    Writing Effective Technical Documentation

    Skills you'll gain: Layout Design, Target Audience, Design, Ethical Standards And Conduct, Professional Networking, Application Programming Interface (API)

    3.4
    Rating, 3.4 out of 5 stars
    ·
    7 reviews

    Beginner · Course · 1 - 4 Weeks

  • C

    Coursera

    Utilize CareerBuilder to Find Employment

    Skills you'll gain: Applicant Tracking Systems, Job Analysis, User Accounts, Target Audience, Goal Setting

    Beginner · Guided Project · Less Than 2 Hours

  • Status: New
    New
    Status: Preview
    Preview
    M

    Macquarie University

    Excel for Business with AI: Essentials

    Skills you'll gain: Data Visualization, Microsoft Excel, Interactive Data Visualization, Dashboard, Excel Formulas, Spreadsheet Software, Productivity Software, Data-Driven Decision-Making, Data Management, Microsoft 365, Microsoft Copilot, AI Enablement, Cloud Storage, Generative AI

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    A

    Arizona State University

    Digital Creativity

    Skills you'll gain: Intellectual Property, Research, Content Creation, digital literacy, Storytelling, Creativity, Web Content, Digital Design, Regulation and Legal Compliance, Electronic Media, Multimedia, Diversity Awareness

    4.7
    Rating, 4.7 out of 5 stars
    ·
    15 reviews

    Mixed · Course · 1 - 3 Months

  • Status: Preview
    Preview
    T

    The Hong Kong University of Science and Technology

    Search Engines for Web and Enterprise Data

    Skills you'll gain: Search Engine Optimization, Web Analytics, Semantic Web, Performance Metric, Digital Marketing, Algorithms, Personalized Service, Text Mining, User Feedback, Natural Language Processing, User Research, Data Structures

    5
    Rating, 5 out of 5 stars
    ·
    7 reviews

    Intermediate · Course · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    F

    Fundação Instituto de Administração

    Marketing e Data Science

    Skills you'll gain: Strategic Marketing, Marketing Analytics, Marketing Strategies, Digital Marketing, Consumer Behaviour, Data Visualization, Sales Strategy, Marketing, Performance marketing, Marketing Strategy and Techniques, Marketing Operations, Data-Driven Decision-Making, Digital Media Strategy, Data Visualization Software, Customer Analysis, Customer Engagement, Market Analysis, Key Performance Indicators (KPIs), Analytics, Data Analysis

    4.4
    Rating, 4.4 out of 5 stars
    ·
    8 reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    E

    EDUCBA

    Mastering Logistics & Supply Chain Management

    Skills you'll gain: Supply Chain, Logistics, Supply Chain Management, Supply Chain Planning, Performance Measurement, Transportation Management, Operational Efficiency, Operations Management, Business Operations, Corporate Sustainability, Customer Relationship Management, Procurement, Warehouse Management, Supplier Relationship Management, Enterprise Risk Management (ERM)

    4.7
    Rating, 4.7 out of 5 stars
    ·
    33 reviews

    Mixed · Course · 1 - 3 Months

  • Status: Free
    Free
    U

    Universitat Autònoma de Barcelona

    Archaeology and Heritage of Africa

    Skills you'll gain: Art History, Ancient History, Case Studies, Anthropology, Community Development, Sustainable Development, Surveys, Research, Research Methodologies, Social Sciences, Sustainable Systems, Scientific Methods, Cultural Responsiveness, Culture, Cultural Diversity, Environment

    4.7
    Rating, 4.7 out of 5 stars
    ·
    37 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free
    Free
    E

    Erasmus University Rotterdam

    Effective Engagement of Civil Society in Development

    Skills you'll gain: Community Development, Sustainable Development, Social Impact, Advocacy, Stakeholder Engagement, Public Policies, Fundraising, International Relations, Governance, Policty Analysis, Research, and Development, Policy Development, Law, Regulation, and Compliance, Strategic Partnership, Civil Law, Organizational Effectiveness, Program Evaluation, Accountability, Coordination

    4.7
    Rating, 4.7 out of 5 stars
    ·
    54 reviews

    Intermediate · Course · 1 - 3 Months

1…248249250…340

In summary, here are 10 of our most popular market research courses

  • Sustainable and Resilient Operations Management: University of Colorado Boulder
  • إدارة مخاطر الاستثمار: Coursera
  • Healthcare Innovation: Need/Opportunity Identification: University of Illinois Urbana-Champaign
  • Writing Effective Technical Documentation: Board Infinity
  • Utilize CareerBuilder to Find Employment: Coursera
  • Excel for Business with AI: Essentials: Macquarie University
  • Digital Creativity: Arizona State University
  • Search Engines for Web and Enterprise Data: The Hong Kong University of Science and Technology
  • Marketing e Data Science: Fundação Instituto de Administração
  • Mastering Logistics & Supply Chain Management: EDUCBA

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • English Speaking
  • Generative AI (GenAI)
  • Microsoft Excel
  • Microsoft Power BI
  • Project Management
  • Python

Certificates & Programs

  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM Data Analyst Certificate
  • IBM Data Science Certificate
  • Machine Learning Certificate
  • Microsoft Power BI Data Analyst Certificate
  • UI / UX Design Certificate

Industries & Careers

  • Business
  • Computer Science
  • Data Science
  • Education & Teaching
  • Engineering
  • Finance
  • Healthcare
  • Human Resources (HR)
  • Information Technology (IT)
  • Marketing

Career Resources

  • Career Aptitude Test
  • Examples of Strengths and Weaknesses for Job Interviews
  • High-Income Skills to Learn
  • How Does Cryptocurrency Work?
  • How to Highlight Duplicates in Google Sheets
  • How to Learn Artificial Intelligence
  • Popular Cybersecurity Certifications
  • Preparing for the PMP Certification
  • Signs You Will Get the Job After an Interview
  • What Is Artificial Intelligence?

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Share your Coursera learning story

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2025 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok