• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Market Research

Market Research Courses

Market research courses can help you learn data collection techniques, survey design, consumer behavior analysis, and competitive landscape assessment. You can build skills in interpreting market trends, segmenting target audiences, and conducting focus groups. Many courses introduce tools like SPSS, Tableau, and Google Analytics, that support analyzing data and visualizing insights to inform business strategies.

Popular Market Research Courses and Certifications


  • Status: Free Trial
    Free Trial
    C

    Coursera

    Fundamentals of Customer Acquisition Management

    Skills you'll gain: Customer Acquisition Management, Data-Driven Marketing, Marketing Analytics, Branding, Brand Management, Customer Engagement, Target Audience, Customer Insights, Marketing Channel, Customer Analysis, Marketing Effectiveness, Brand Loyalty, Brand Strategy, Customer Relationship Building, Marketing Strategies, Campaign Management, Performance Measurement

    4.7
    Rating, 4.7 out of 5 stars
    ·
    16 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
    Free Trial
    E

    EDUCBA

    Investment Banking Operations & Financial Markets

    Skills you'll gain: Investment Banking, Mergers & Acquisitions, Capital Markets, International Finance, Banking, Banking Services, Financial Trading, Reconciliation, Financial Market, Market Analysis, Corporate Finance, Financial Services, Financial Analysis, Underwriting, Market Research, Payment Systems, Risk Management Framework, Derivatives, Finance, Corporate Strategy

    5
    Rating, 5 out of 5 stars
    ·
    66 reviews

    Beginner · Specialization · 1 - 3 Months

  • Status: Free
    Free
    C

    Coursera

    Crea tu artículo científico con latex

    Skills you'll gain: Scientific Visualization, Research Reports, Technical Documentation, Technical Writing, Technical Communication

    4.6
    Rating, 4.6 out of 5 stars
    ·
    110 reviews

    Beginner · Guided Project · Less Than 2 Hours

  • Status: Free Trial
    Free Trial
    A

    Alex Genadinik

    Social Media Marketing: Funnels, Pixels, and Optimizations

    Skills you'll gain: Instagram, Facebook, TikTok, Meta Ads Manager, Copywriting, Social Media Marketing, Social Media, Social Media Strategy, Video Production, Social Media Content, Social Media Management, Search Engine Optimization, Paid media, Marketing, Google Ads, Keyword Research, Social Media Campaigns, Advertising, Driving engagement, Advertising Campaigns

    Beginner · Specialization · 3 - 6 Months

  • C

    Coursera

    Calculating Descriptive Statistics in R

    Skills you'll gain: Descriptive Statistics, Data Analysis, Exploratory Data Analysis, Quantitative Research, R Programming, Statistical Analysis, Histogram, R (Software), Statistical Methods, Statistical Programming, Probability & Statistics, Descriptive Analytics, Statistics, Statistical Software, Data Science

    4.8
    Rating, 4.8 out of 5 stars
    ·
    52 reviews

    Beginner · Guided Project · Less Than 2 Hours

  • Status: Free Trial
    Free Trial
    N

    Northwestern University

    Organizational Leadership Capstone

    Skills you'll gain: Data-Driven Decision-Making, Strategic Communication, Collaboration, Crisis Management, Team Leadership, Stakeholder Communications, Cross-Functional Team Leadership, Organizational Leadership, Market Opportunities, Customer experience improvement, Business Leadership, Culture Transformation, Initiative and Leadership, Strategic Decision-Making, Strategic Leadership, Leadership, Leadership Development, Case Studies, Design Thinking, Contingency Planning

    4.7
    Rating, 4.7 out of 5 stars
    ·
    113 reviews

    Mixed · Course · 1 - 3 Months

  • Status: Preview
    Preview
    T

    The University of Sydney

    The Place of Music in 21st Century Education

    Skills you'll gain: Music, Digital pedagogy, Musical Composition, World Music, Classical Music, Education Software and Technology, Instrumental Music, Formal Learning, Creativity, Childhood Education and Development, Electronic Media

    4.8
    Rating, 4.8 out of 5 stars
    ·
    71 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    U

    University of California, Davis

    Sensory Science: Measuring the Senses

    Skills you'll gain: Sensory Systems Analysis, Scientific Methods, Systems Of Measurement, Quantitative Research, Psychological Evaluations, Psychology, Research Methodologies, Mathematical Modeling, Neurology, Product Testing, Analytical Testing, Physiology

    4.1
    Rating, 4.1 out of 5 stars
    ·
    9 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    F

    Fundação Instituto de Administração

    Mercado de Capitais

    Skills you'll gain: Portfolio Risk, Portfolio Management, Risk Modeling, Financial Regulations, Investment Management, Capital Markets, Financial Systems, Financial Market, Credit Risk, Risk Management, Derivatives, Investments, Financial Industry Regulatory Authorities, Finance, Financial Regulation, Securities (Finance), Market Liquidity, Business Management, Tax, Financial Services

    4.9
    Rating, 4.9 out of 5 stars
    ·
    33 reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: Preview
    Preview
    B

    Banco Interamericano de Desarrollo

    Perspectivas en Transformación Digital: Agronegocios

    Skills you'll gain: Digital Transformation, Business Transformation, digital literacy, Technology Strategies, Sustainable Business, Benchmarking, Corporate Sustainability, Automation, Operational Efficiency, Market Opportunities, Emerging Technologies, Innovation, Market Trend

    4.8
    Rating, 4.8 out of 5 stars
    ·
    42 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    C

    Coursera

    Discovery and Low-Fidelity Design with Sketch and Miro

    Skills you'll gain: Wireframing, User Experience, Persona (User Experience), User Experience Design, User Centered Design, Design Reviews, User Research, Prototyping, User Flows, Collaborative Software, Peer Review, Design Software, Ideation

    4.3
    Rating, 4.3 out of 5 stars
    ·
    6 reviews

    Intermediate · Course · 1 - 3 Months

  • Status: Preview
    Preview
    U

    University of Geneva

    In the footsteps of Zika… approaching the unknown

    Skills you'll gain: Infectious Diseases, Epidemiology, Infection Control, Health Disparities, Public Health and Disease Prevention, Social Determinants Of Health, Socioeconomics, Public Health, Health Equity, Emergency Response, Environmental Issue, Climate Change Adaptation, Social Justice, Media and Communications, Neurology, Anthropology, Maternal Health, Diagnostic Tests, Research

    4.7
    Rating, 4.7 out of 5 stars
    ·
    115 reviews

    Intermediate · Course · 1 - 3 Months

1…250251252…448

In summary, here are 10 of our most popular market research courses

  • Fundamentals of Customer Acquisition Management: Coursera
  • Investment Banking Operations & Financial Markets: EDUCBA
  • Crea tu artículo científico con latex: Coursera
  • Social Media Marketing: Funnels, Pixels, and Optimizations: Alex Genadinik
  • Calculating Descriptive Statistics in R: Coursera
  • Organizational Leadership Capstone: Northwestern University
  • The Place of Music in 21st Century Education: The University of Sydney
  • Sensory Science: Measuring the Senses: University of California, Davis
  • Mercado de Capitais: Fundação Instituto de Administração
  • Perspectivas en Transformación Digital: Agronegocios: Banco Interamericano de Desarrollo

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Accounting
  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • Human Resources (HR)
  • Microsoft Excel
  • Project Management
  • Python
  • SQL

Professional Certificates

  • Google AI Certificate
  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM AI Engineering Certificate
  • IBM AI Product Manager Certificate
  • IBM Data Science Certificate
  • Intuit Academy Bookkeeping Certificate

Courses & Specializations

  • AI Essentials Specialization
  • AI For Business Specialization
  • AI For Everyone Course
  • AI in Healthcare Specialization
  • Deep Learning Specialization
  • Excel Skills for Business Specialization
  • Financial Markets Course
  • Machine Learning Specialization
  • Prompt Engineering for ChatGPT Course
  • Python for Everybody Specialization

Career Resources

  • Career Aptitude Test
  • CAPM Certification Requirements
  • CompTIA A+ Certification Requirements
  • CompTIA Security+ Certification Requirements
  • Essential IT Certifications
  • High-Income Skills to Learn
  • How to Learn Artificial Intelligence
  • PMP Certification Requirements
  • Popular Cybersecurity Certifications
  • Share your Coursera learning story

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Udemy

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok