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  • Social Media Marketing

Social Media Marketing Courses

Social media marketing courses can help you learn content creation, audience engagement strategies, analytics interpretation, and campaign management. You can build skills in crafting compelling posts, optimizing ad spend, and measuring ROI on various platforms. Many courses introduce tools like Hootsuite for scheduling, Google Analytics for tracking performance, and Canva for designing eye-catching visuals, showing how these skills are applied in real campaigns.


Popular Social Media Marketing Courses and Certifications


  • C

    Coursera

    Cómo Configurar una Campaña en Facebook Ads

    Skills you'll gain: Target Audience, Facebook, Advertising Campaigns, Instagram, Social Media Campaigns, Goal Setting, Social Media, Digital Advertising, Paid media, Social Media Marketing, Marketing Strategy and Techniques, Social Media Content, Content Creation

    5
    Rating, 5 out of 5 stars
    ·
    8 reviews

    Intermediate · Guided Project · Less Than 2 Hours

  • Status: Free Trial
    Free Trial
    U

    University of Michigan

    Data Collection: Online, Telephone and Face-to-face

    Skills you'll gain: Surveys, Interviewing Skills, Data Collection, Sampling (Statistics), Unstructured Data, Research Methodologies, Qualitative Research, Data Validation, Data Quality, Text Mining

    4.6
    Rating, 4.6 out of 5 stars
    ·
    353 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    U

    Universitat Autònoma de Barcelona

    Enseignement supérieur et entrepreneuriat

    Skills you'll gain: Creativity, Innovation, Higher Education, Student-Centred Learning, Entrepreneurship, Professional Development, Training and Development, Training Programs, Collaboration, Project Design, Problem Solving, New Business Development, Adaptability, Social Impact

    Beginner · Course · 1 - 4 Weeks

  • U

    University of Illinois Urbana-Champaign

    Global Impact: Cultural Psychology

    Skills you'll gain: Brand Strategy, Global Marketing, Marketing Psychology, Consumer Behaviour, Brand Management, Cultural Diversity, Brand Awareness, Cultural Sensitivity, Culture, Intercultural Competence, Marketing Strategies, Marketing

    4.7
    Rating, 4.7 out of 5 stars
    ·
    178 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    U

    University of Michigan

    Personnes, technologie et futur de la mobilité

    Skills you'll gain: Automation, Augmented and Virtual Reality (AR/VR), Electric Power Systems, Sustainable Technologies, Social Impact, Social Sciences, Economics, Policy, and Social Studies, Emerging Technologies, Transportation Operations, Sustainable Development, Health Equity, Climate Change Mitigation

    Beginner · Course · 1 - 3 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    C

    Coursera

    Boost Engagement: Optimize AI Content Performance

    Skills you'll gain: Content Performance Analysis, Social Media Marketing, Content Development and Management, Content Creation, Web Analytics, Social Media Management, Content Strategy, AI Personalization, Web Analytics and SEO, Market Analysis, Data-Driven Decision-Making

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    Universidad Nacional Autónoma de México

    Sesenta años de inteligencia artificial

    Skills you'll gain: Artificial Intelligence, Artificial Intelligence and Machine Learning (AI/ML), Responsible AI, Data Ethics, Liberal Arts, Social Sciences, Social Impact, Emerging Technologies, Human Computer Interaction

    4.7
    Rating, 4.7 out of 5 stars
    ·
    484 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    C

    California Institute of the Arts

    Building Your Freelancing Career

    Skills you'll gain: Intellectual Property, Business Planning, Competitive Analysis, Financial Data, Business Risk Management, Financial Acumen, Tax Preparation, Business Process Automation, Budget Management, Business Strategy, Contract Management, Peer Review, Process Improvement, Financial Analysis, Financial Forecasting, Small Business Accounting, Client Services, Entrepreneurship, Marketing, Leadership and Management

    4.7
    Rating, 4.7 out of 5 stars
    ·
    438 reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    M

    Microsoft

    Smarter Content Creation with Microsoft Copilot

    Skills you'll gain: Content Performance Analysis, Microsoft Copilot, Content Marketing, Content Creation, Generative AI Agents, Marketing Materials, Ideation, Social Media Content, Content Strategy, Personalized Service, Brainstorming, Search Engine Optimization

    5
    Rating, 5 out of 5 stars
    ·
    11 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    S

    SkillUp

    Project Management Communication, Stakeholders & Leadership

    Skills you'll gain: Stakeholder Engagement, Resource Management, Stakeholder Management, Project Schedules, Project Management Institute (PMI) Methodology, Negotiation, Project Management, Leadership and Management, Leadership, Scheduling, Team Leadership, Emotional Intelligence, Communication Planning, Communication

    4.6
    Rating, 4.6 out of 5 stars
    ·
    190 reviews

    Intermediate · Course · 1 - 3 Months

  • Status: New
    New
    Status: Preview
    Preview
    U

    University of Geneva

    Negociations climatiques

    Skills you'll gain: Climate Change Adaptation, Climate Change Mitigation, Environmental Policy, Diplomacy, International Relations, Environment, Sustainable Development, Policy Development, Policy Analysis, Environmental Regulations, Science and Research

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    U

    Universidad Nacional Autónoma de México

    Introducción al mercado

    Skills you'll gain: Strategic Marketing, Marketing, Marketing Planning, Market Research, Target Market, Marketing Strategies, Go To Market Strategy, Business Analytics, Product Promotion, Market Analysis, Product Development, Consumer Behaviour, Entrepreneurship, New Business Development, Budgeting

    4.7
    Rating, 4.7 out of 5 stars
    ·
    277 reviews

    Mixed · Course · 1 - 3 Months

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In summary, here are 10 of our most popular social media marketing courses

  • Cómo Configurar una Campaña en Facebook Ads : Coursera
  • Data Collection: Online, Telephone and Face-to-face: University of Michigan
  • Enseignement supérieur et entrepreneuriat: Universitat Autònoma de Barcelona
  • Global Impact: Cultural Psychology: University of Illinois Urbana-Champaign
  • Personnes, technologie et futur de la mobilité: University of Michigan
  • Boost Engagement: Optimize AI Content Performance: Coursera
  • Sesenta años de inteligencia artificial: Universidad Nacional Autónoma de México
  • Building Your Freelancing Career: California Institute of the Arts
  • Smarter Content Creation with Microsoft Copilot: Microsoft
  • Project Management Communication, Stakeholders & Leadership : SkillUp

Skills you can learn in Marketing

Market (economics) (28)
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Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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