Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.

Universidade de São Paulo
Skills you'll gain: Network Analysis, Social Network Analysis, Data Visualization, Scientific Visualization, Graph Theory, Exploratory Data Analysis, Environmental Science, Data Analysis, R Programming, Data Science, Mathematical Modeling
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Data Import/Export, Data Analysis, Exploratory Data Analysis, Java, Data Processing, Data Manipulation, Java Programming, Statistics
Intermediate · Guided Project · Less Than 2 Hours

Johns Hopkins University
Skills you'll gain: Data Analysis, Analytical Skills, Data Management, Exploratory Data Analysis, Statistical Reporting, Data-Driven Decision-Making, Trend Analysis, Data Presentation, Data Collection, Statistical Modeling, Data Validation, Statistical Inference, Model Evaluation, Communication
Mixed · Course · 1 - 4 Weeks

AI CERTs
Skills you'll gain: Design Thinking, Responsible AI, Design, User Experience Design, Creative Design, Persona (User Experience), Design and Product, User Interface and User Experience (UI/UX) Design, Data Ethics, Artificial Intelligence, UI/UX Strategy, Innovation, Machine Learning
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Prompt Engineering, OpenAI API, Generative AI, Data Visualization, Data Visualization Software, ChatGPT, Matplotlib, Seaborn, Data Analysis, Pandas (Python Package), Python Programming, Data Manipulation, Natural Language Processing
Intermediate · Guided Project · Less Than 2 Hours

Alibaba Cloud Academy
Skills you'll gain: Data Visualization Software, Big Data, Apache Hadoop, Apache Spark, Apache Hive, Distributed Computing, Data Processing, Data Warehousing, Data Integration, Cloud Security, Cloud Technologies, Artificial Intelligence and Machine Learning (AI/ML), SQL
Intermediate · Course · 1 - 3 Months

Skills you'll gain: Vector Databases, MongoDB, NoSQL, Applied Machine Learning, Apache Cassandra, Text Mining, Image Analysis, Node.JS, Database Application
Intermediate · Course · 1 - 4 Weeks

Tencent Cloud
Skills you'll gain: Cloud Computing Architecture, Hybrid Cloud Computing, Cloud-Native Computing, Cloud Applications, Cloud Computing, Serverless Computing, Solution Architecture, Private Cloud, Cloud Infrastructure, Data Migration, Big Data, Cloud Security, Systems Architecture, Microservices, Distributed Denial-Of-Service (DDoS) Attacks, Scalability, Artificial Intelligence, DevOps, Disaster Recovery
Advanced · Course · 3 - 6 Months

Fundação Instituto de Administração
Skills you'll gain: Customer Success Management, Software As A Service, Customer Retention, Business Modeling, Customer experience strategy (CX), Customer Relationship Management, Business Transformation, Business Strategies, Technology Strategies, Revenue Management, Service Level Agreement, Cloud Services, Consumer Behaviour
Beginner · Course · 1 - 4 Weeks

Fundação Instituto de Administração
Skills you'll gain: Exploratory Data Analysis, Customer Analysis, Market Analysis, Marketing Analytics, Market Research, Customer Insights, Big Data, Analytics, Target Market, Data Analysis, Target Audience, R Programming, Unsupervised Learning, Data-Driven Decision-Making, Machine Learning Algorithms, Statistical Modeling, Consumer Behaviour, Data Visualization
Beginner · Course · 1 - 4 Weeks

Peking University
Skills you'll gain: Survey Creation, Interviewing Skills, Statistical Analysis, Data Quality, Research Methodologies, Research, Data Cleansing, Data Collection, Scientific Methods, Social Sciences, Case Studies, Data Mining, Quantitative Research, Qualitative Research, Big Data, Report Writing
Mixed · Course · 1 - 3 Months

Skills you'll gain: Facebook, Dashboard, Social Media Management, Business Management, Social Media, Account Management, User Accounts, Social Media Marketing
Beginner · Guided Project · Less Than 2 Hours