Social media marketing courses can help you learn content creation, audience engagement strategies, analytics interpretation, and campaign management. You can build skills in crafting compelling posts, optimizing ad spend, and measuring ROI on various platforms. Many courses introduce tools like Hootsuite for scheduling, Google Analytics for tracking performance, and Canva for designing eye-catching visuals, showing how these skills are applied in real campaigns.

Rutgers the State University of New Jersey
Skills you'll gain: Negotiation, Contract Negotiation, Procurement, Strategic Sourcing, Goal Setting, Communication, Business Research, Stakeholder Communications
Beginner · Course · 1 - 4 Weeks

Arizona State University
Skills you'll gain: Public Speaking, Presentations, Storytelling, Communication, Verbal Communication Skills, Communication Strategies, Verbal Strategic Communication, Concision, Goal-Oriented, Planning
Beginner · Course · 1 - 3 Months

Universitat de Barcelona
Skills you'll gain: World History, Art History, Culture, European History, Political Sciences, Cultural Diversity, Economics, International Relations, Sociology
Mixed · Course · 1 - 3 Months

Rice University
Skills you'll gain: Conflict Management, Professional Networking, Meeting Facilitation, Relationship Management, Relationship Building, Communication, Mentorship, Active Listening, People Management, Constructive Feedback, Influencing, Coaching, Stakeholder Management, Leadership
Advanced · Course · 1 - 3 Months

Skills you'll gain: Competitive Analysis, Business Strategy, Market Analysis, Market Opportunities, Business Modeling, Entrepreneurship, Market Research, New Product Development, Innovation
Beginner · Guided Project · Less Than 2 Hours

Fundação Instituto de Administração
Skills you'll gain: Business Strategy, Business Management, Corporate Finance, Organizational Structure, People Management, Human Resource Strategy, Financial Analysis, Organizational Effectiveness, Competitive Analysis, Marketing, Customer Retention, Branding, Go To Market Strategy
Beginner · Course · 1 - 3 Months

Skills you'll gain: Presentations, Customer Analysis, Target Market, Marketing Materials, Target Audience, Market Analysis, Marketing, Design
Beginner · Guided Project · Less Than 2 Hours

Skills you'll gain: Animations, Storyboarding, Multimedia, Content Creation, Editing, User Accounts, Marketing
Beginner · Guided Project · Less Than 2 Hours

Universidad Nacional Autónoma de México
Skills you'll gain: Overcoming Objections, Negotiation, Active Listening, Communication, Relationship Building, Persuasive Communication, Customer Insights, Verbal Communication Skills, Empathy, Needs Assessment
Mixed · Course · 1 - 3 Months

28DIGITAL
Skills you'll gain: Real-Time Operating Systems, Embedded Systems, Embedded Software, Programming Principles, Computer Programming, C (Programming Language), System Design and Implementation, OS Process Management, System Requirements, Computer Architecture, Algorithms
Intermediate · Course · 1 - 3 Months

Michigan State University
Skills you'll gain: Journalism, Multimedia, Media and Communications, Storytelling, Content Creation, Report Writing, Driving engagement, Interviewing Skills, Oral Expression, Photo/Video Production and Technology, Video Production, Writing, Research, Ethical Standards And Conduct
Intermediate · Course · 1 - 3 Months

Skills you'll gain: Google Analytics, Web Analytics, Benchmarking, Content Performance Analysis, Customer Engagement, Customer Analysis, Performance Analysis, Management Reporting, Customer Retention, User Research, Real Time Data, Marketing
Intermediate · Guided Project · Less Than 2 Hours