• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Marketing Strategy

Marketing Strategy Courses

Marketing strategy courses can help you learn customer segmentation, brand positioning, competitive analysis, and campaign planning. You can build skills in data interpretation, digital marketing tactics, and content creation strategies. Many courses introduce tools like Google Analytics, social media management platforms, and email marketing software, showing how these resources can enhance your marketing efforts and track performance effectively.


More to explore:

Popular Marketing Strategy Courses and Certifications


  • C

    Coursera

    Strategic AI Governance

    Skills you'll gain: Responsible AI, Threat Modeling, MLOps (Machine Learning Operations), Security Testing, Secure Coding, Cost Management, Data Ethics, Data Governance, Experimentation, Prompt Engineering, Application Security, CI/CD, Automation, Financial Forecasting, Compliance Management, Governance, Technical Documentation, Vulnerability Assessments, Risk Management, Stakeholder Communications

    Intermediate · Specialization · 3 - 6 Months

  • G

    Google

    Always Remember the Stakeholder

    Skills you'll gain: Team Building, Team Management, Stakeholder Analysis, Internal Communications

    Beginner · Course · 1 - 4 Weeks

  • C

    Coursera

    GenAI for Healthcare Automation

    Skills you'll gain: Responsible AI, Generative AI Agents, Data Ethics, Healthcare Industry Knowledge, Healthcare Project Management, Clinical Documentation, Automation, Health Informatics, Artificial Intelligence, Predictive Modeling, Innovation, Health Technology, Healthcare Ethics, System Implementation

    Beginner · Course · 1 - 4 Weeks

  • A

    Automatic Data Processing, Inc. (ADP)

    Effective Onboarding

    Skills you'll gain: Employee Onboarding, Employee Retention, Talent Acquisition, New Hire Orientations, Continuous Improvement Process, Process Development, Relationship Building, Performance Metric, Drive Engagement, Performance Management, Internal Communications, Communication, Leadership Development

    4.5
    Rating, 4.5 out of 5 stars
    ·
    15 reviews

    Intermediate · Course · 1 - 4 Weeks

  • G

    Google Cloud

    IA generativa: explora el panorama

    Skills you'll gain: Responsible AI, Google Gemini, Generative AI, Google Cloud Platform, AI Product Strategy, AI Enablement, Cloud Platforms, Artificial Intelligence, No-Code Development, MLOps (Machine Learning Operations), Business Requirements

    4.8
    Rating, 4.8 out of 5 stars
    ·
    6 reviews

    Beginner · Course · 1 - 3 Months

  • F

    Fundação Instituto de Administração

    System Dynamics

    Skills you'll gain: Systems Thinking, Simulations, Simulation and Simulation Software, Process Flow Diagrams, Systems Analysis, Complex Problem Solving, Diagram Design, Growth Strategies, Market Dynamics, Business Modeling, Decision Making

    4.3
    Rating, 4.3 out of 5 stars
    ·
    10 reviews

    Advanced · Course · 1 - 3 Months

  • U

    University of Colorado Boulder

    Managing the New Product Development Process

    Skills you'll gain: New Product Development, Product Development, Product Design, Design Thinking, Persona Development, Innovation, Prototyping, Market Research, Ideation, Target Market, Product Requirements, Wireframing, Customer Insights

    Build toward a degree

    4.8
    Rating, 4.8 out of 5 stars
    ·
    12 reviews

    Beginner · Course · 1 - 3 Months

  • A

    Arizona State University

    Putting it All Together: Problem-Solve Like an Entrepreneur

    Skills you'll gain: Lean Methodologies, Design Thinking, Innovation, Entrepreneurship, Customer Analysis, Solution Design, Customer Insights, Brainstorming, Market Research, User Feedback, Business Modeling, Presentations

    4.7
    Rating, 4.7 out of 5 stars
    ·
    19 reviews

    Beginner · Course · 1 - 3 Months

  • C

    Coursera

    تصميم مجموعة ترحيب العميل باستخدام كانفا

    Skills you'll gain: Canva (Software), Workflow Management, Brochures, Marketing Design, Marketing Materials, Design, Digital Design, Graphic Design, Layout Design, File Management

    Intermediate · Guided Project · Less Than 2 Hours

  • L

    LearnQuest

    Designing Information System Security Architectures

    Skills you'll gain: Threat Modeling, Incident Response, IT Security Architecture, Secure Coding, Application Security, Identity and Access Management, Information Systems Security Assessment Framework (ISSAF), Security Testing, Continuous Monitoring, Information Systems Security, Network Security, Security Strategy, Zero Trust Network Access, Security Awareness, Security Information and Event Management (SIEM), Risk Management Framework, Disaster Recovery, Security Requirements Analysis, Cybersecurity, Enterprise Architecture

    4.1
    Rating, 4.1 out of 5 stars
    ·
    7 reviews

    Beginner · Specialization · 1 - 3 Months

  • U

    University of Houston

    Value-Based Care: Quality Improvement in Organizations

    Skills you'll gain: Value-Based Care, Continuous Quality Improvement (CQI), Continuous Improvement Process, Quality Improvement, Care Management, Organizational Leadership, Health Care Administration, Organizational Change, Teamwork, Process Improvement, Diversity Awareness, Health Care, Health Education, Public Health

    4.7
    Rating, 4.7 out of 5 stars
    ·
    32 reviews

    Beginner · Course · 1 - 4 Weeks

  • O

    O.P. Jindal Global University

    The Making of US Foreign Policy

    Skills you'll gain: International Relations, Public Policies, Political Sciences, Diplomacy, Economics, World History, Economic Development, Policy Development, Policy Analysis, Public Affairs, Technology Strategies, Public Safety and National Security, Governance, Security Strategy, Strategic Partnership

    4.5
    Rating, 4.5 out of 5 stars
    ·
    10 reviews

    Beginner · Course · 1 - 3 Months

1…276277278…421

In summary, here are 10 of our most popular marketing strategy courses

  • Strategic AI Governance: Coursera
  • Always Remember the Stakeholder: Google
  • GenAI for Healthcare Automation: Coursera
  • Effective Onboarding: Automatic Data Processing, Inc. (ADP)
  • IA generativa: explora el panorama: Google Cloud
  • System Dynamics: Fundação Instituto de Administração
  • Managing the New Product Development Process: University of Colorado Boulder
  • Putting it All Together: Problem-Solve Like an Entrepreneur: Arizona State University
  • تصميم مجموعة ترحيب العميل باستخدام كانفا: Coursera
  • Designing Information System Security Architectures: LearnQuest

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Accounting
  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • Human Resources (HR)
  • Microsoft Excel
  • Project Management
  • Python
  • SQL

Professional Certificates

  • Google AI Certificate
  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM AI Engineering Certificate
  • IBM AI Product Manager Certificate
  • IBM Data Science Certificate
  • Intuit Academy Bookkeeping Certificate

Courses & Specializations

  • AI Essentials Specialization
  • AI For Business Specialization
  • AI For Everyone Course
  • AI in Healthcare Specialization
  • Deep Learning Specialization
  • Excel Skills for Business Specialization
  • Financial Markets Course
  • Machine Learning Specialization
  • Prompt Engineering for ChatGPT Course
  • Python for Everybody Specialization

Career Resources

  • Career Aptitude Test
  • CAPM Certification Requirements
  • CompTIA A+ Certification Requirements
  • CompTIA Security+ Certification Requirements
  • Essential IT Certifications
  • Free IT Certifications and Courses
  • High-Income Skills to Learn
  • How to Learn Artificial Intelligence
  • PMP Certification Requirements
  • Popular Cybersecurity Certifications

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Share your Coursera learning story

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok