• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Marketing Strategy

Marketing Strategy Courses

Marketing strategy courses can help you learn customer segmentation, brand positioning, competitive analysis, and campaign planning. You can build skills in data interpretation, digital marketing tactics, and content creation strategies. Many courses introduce tools like Google Analytics, social media management platforms, and email marketing software, showing how these resources can enhance your marketing efforts and track performance effectively.


Popular Marketing Strategy Courses and Certifications


  • F

    FAIR Institute

    Advancing FAIR™ within Risk Management Programs

    Skills you'll gain: Cyber Risk, Threat Management, Continuous Monitoring, Cyber Security Strategy, Risk Management, Risk Appetite, Enterprise Risk Management (ERM), Governance Risk Management and Compliance, Cybersecurity, Business Risk Management, Risk Modeling, Risk Control, Risk Analysis, Governance, Program Implementation, Automation, Benchmarking

    Intermediate · Course · 1 - 4 Weeks

  • K

    Kennesaw State University

    Segmenting the Market with Jagdish Sheth

    Skills you'll gain: Target Market, Strategic Marketing, Product Marketing, Marketing Strategy and Techniques, Product Strategy, Market Research, Growth Strategies, Market Analysis, Marketing Psychology, Revenue Management, Promotional Strategies, Competitive Analysis, Consumer Behaviour

    Beginner · Course · 1 - 4 Weeks

  • J

    Johns Hopkins University

    Leadership in Action and Planning

    Skills you'll gain: Strategic Leadership, Strategic Planning, Leadership, Business Planning, Organizational Change, Business Strategy, Planning, Strategic Decision-Making, Collaboration, Organizational Leadership, Change Management, Relationship Building, Influencing

    4.7
    Rating, 4.7 out of 5 stars
    ·
    15 reviews

    Intermediate · Course · 1 - 4 Weeks

  • N

    Northeastern University

    Navigating Ethics in the Healthcare Workplace & Marketplace

    Skills you'll gain: Healthcare Ethics, Electronic Medical Record, Medical Privacy, Business Ethics, Hospice, Health Care Procedure and Regulation, Ethical Standards And Conduct, Health Care, Clinical Trials, Governance, Marketing Management, Decision Making, Patient-centered Care, Analysis, Critical Thinking

    Beginner · Course · 1 - 4 Weeks

  • U

    Universidad de Palermo

    Business Intelligence & Analytics

    Skills you'll gain: Business Intelligence, Data Governance, Data Storytelling, Business Analytics, Looker (Software), Performance Measurement, Data Visualization, Key Performance Indicators (KPIs), Business Metrics, Data Modeling, Data Warehousing, General Data Protection Regulation (GDPR), Digital Transformation, Emerging Technologies, Star Schema, Data Mart, Data Quality, Talent Management, Team Building, Data-Driven Decision-Making

    4.2
    Rating, 4.2 out of 5 stars
    ·
    9 reviews

    Beginner · Course · 1 - 4 Weeks

  • U

    Universidad Tecnológica Centroamericana

    Metodologías activas para el aprendizaje

    Skills you'll gain: Course Development, Program Evaluation, Business Strategy, Instructional Strategies, Teaching, Pedagogy, Train The Trainer, Digital pedagogy, Proposal Development, Classroom Management, Curriculum Planning, Student-Centred Learning, Entrepreneurship, Lesson Planning, Student Engagement, Project Design, Instructing, Instructional and Curriculum Design, Project Implementation, Instructional Design

    4.5
    Rating, 4.5 out of 5 stars
    ·
    32 reviews

    Intermediate · Specialization · 3 - 6 Months

  • A

    Arizona State University

    Resolving and Transforming Conflict

    Skills you'll gain: Conflict Management, Teamwork, Negotiation, Expectation Management, Collaboration, Brainstorming, Follow Through, Problem Solving, Honesty, Communication

    4.6
    Rating, 4.6 out of 5 stars
    ·
    14 reviews

    Beginner · Course · 1 - 3 Months

  • H

    Howard University

    Solving Business Problems with Spreadsheet Modeling

    Skills you'll gain: Correlation Analysis, Business Analysis, Spreadsheet Software, Analysis, Business Analytics, Microsoft Excel, Business Modeling, Risk Analysis, Complex Problem Solving, Data Analysis, Forecasting

    4.8
    Rating, 4.8 out of 5 stars
    ·
    10 reviews

    Mixed · Course · 1 - 4 Weeks

  • C

    Coursera

    Mastering HCM: Oracle Fusion & Dayforce Essentials

    Skills you'll gain: Dayforce (HCM Software), HR Tech, Human Resource Strategy, Human Resources Information System (HRIS), Role-Based Access Control (RBAC), Human Resources, Compliance Management, Compliance Reporting, Payroll, Data Architecture, Data Flow Diagrams (DFDs), Workforce Planning, Oracle Cloud Applications, Workforce Management, Benefits Administration, Enterprise Resource Planning, Workflow Management, Data Integration, Business Strategy, Analytics

    Intermediate · Course · 1 - 4 Weeks

  • U

    University of Colorado Boulder

    The North Awakens

    Skills you'll gain: Oil and Gas, Environment, Governance, Energy and Utilities, Environmental Science, International Relations, Environmental Policy, Socioeconomics, Natural Resource Management, Economics, Cultural Diversity, Transportation Operations, Climate Change Adaptation, Strategic Thinking, Demography, Public Safety and National Security

    4.6
    Rating, 4.6 out of 5 stars
    ·
    20 reviews

    Beginner · Course · 1 - 4 Weeks

  • L

    LearnKartS

    Google Analytics Course: Track, Analyze & Grow

    Skills you'll gain: Google Analytics, Web Analytics, Marketing Analytics, Looker (Software), Real Time Data, Analytics, Data Analysis, Customer Insights, Dashboard, Target Audience, Campaign Management, Customer Retention, E-Commerce

    Beginner · Course · 1 - 4 Weeks

  • C

    Coursera

    Créer une publicité Facebook à partir de votre page

    Skills you'll gain: Target Audience, Facebook, Marketing Budgets, Advertising Campaigns, Campaign Management, Budget Management, Advertising, Online Advertising, Digital Advertising, Paid media, Content Creation, Marketing, Social Media

    Intermediate · Guided Project · Less Than 2 Hours

Searches related to marketing strategy

marketing strategy specialization
marketing strategy for entrepreneurs
marketing strategy for engineers and technologists
marketing strategy and techniques
marketing strategy free
marketing strategy capstone project
marketing strategy specialist free
marketing strategy by ie business school
1…277278279…421

In summary, here are 10 of our most popular marketing strategy courses

  • Advancing FAIR™ within Risk Management Programs: FAIR Institute
  • Segmenting the Market with Jagdish Sheth: Kennesaw State University
  • Leadership in Action and Planning: Johns Hopkins University
  • Navigating Ethics in the Healthcare Workplace & Marketplace: Northeastern University
  • Business Intelligence & Analytics: Universidad de Palermo
  • Metodologías activas para el aprendizaje: Universidad Tecnológica Centroamericana
  • Resolving and Transforming Conflict : Arizona State University
  • Solving Business Problems with Spreadsheet Modeling: Howard University
  • Mastering HCM: Oracle Fusion & Dayforce Essentials: Coursera
  • The North Awakens: University of Colorado Boulder

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Accounting
  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • Human Resources (HR)
  • Microsoft Excel
  • Project Management
  • Python
  • SQL

Professional Certificates

  • Google AI Certificate
  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM AI Engineering Certificate
  • IBM AI Product Manager Certificate
  • IBM Data Science Certificate
  • Intuit Academy Bookkeeping Certificate

Courses & Specializations

  • AI Essentials Specialization
  • AI For Business Specialization
  • AI For Everyone Course
  • AI in Healthcare Specialization
  • Deep Learning Specialization
  • Excel Skills for Business Specialization
  • Financial Markets Course
  • Machine Learning Specialization
  • Prompt Engineering for ChatGPT Course
  • Python for Everybody Specialization

Career Resources

  • Career Aptitude Test
  • CAPM Certification Requirements
  • CompTIA A+ Certification Requirements
  • CompTIA Security+ Certification Requirements
  • Essential IT Certifications
  • Free IT Certifications and Courses
  • High-Income Skills to Learn
  • How to Learn Artificial Intelligence
  • PMP Certification Requirements
  • Popular Cybersecurity Certifications

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Share your Coursera learning story

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok