• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Coursera
  • Online Degrees
  • Careers
  • Log In
  • Join for Free
    Coursera
    • Browse
    • Social Media Marketing

    Social Media Marketing Courses

    Social media marketing courses can help you learn how to build brand presence, engage audiences, and drive results across platforms like Instagram, LinkedIn, and TikTok.

    Skip to search results

    Filter by

    Subject
    Required
     *

    Language
    Required
     *

    The language used throughout the course, in both instruction and assessments.

    Learning Product
    Required
     *

    Build job-relevant skills in under 2 hours with hands-on tutorials.
    Learn from top instructors with graded assignments, videos, and discussion forums.
    Learn a new tool or skill in an interactive, hands-on environment.
    Get in-depth knowledge of a subject by completing a series of courses and projects.
    Earn career credentials from industry leaders that demonstrate your expertise.
    Earn career credentials while taking courses that count towards your Master’s degree.
    Earn your Bachelor’s or Master’s degree online for a fraction of the cost of in-person learning.
    Earn a university-issued career credential in a flexible, interactive format.
    Graduate level learning within reach.

    Level
    Required
     *

    Duration
    Required
     *

    Skills
    Required
     *

    Subtitles
    Required
     *

    Educator
    Required
     *

    Find the Best Social Media Marketing Course for Your Goals

    • Status: New
      New
      Status: Preview
      Preview
      U

      Universidades Anáhuac

      Fundamentos de Investigación Científica

      Skills you'll gain: Scientific Methods, General Science and Research, Science and Research, Research, Systems Thinking, Deductive Reasoning, Social Sciences, Qualitative Research, Quantitative Research

      Mixed · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      C

      Coursera Instructor Network

      GenAI for Product Managers

      Skills you'll gain: AI Product Strategy, Agile Product Development, Product Management, Generative AI, Responsible AI, Product Development, AI Personalization, Product Lifecycle Management, Ideation, Product Automation, Market Analysis, Prototyping

      3.8
      Rating, 3.8 out of 5 stars
      ·
      25 reviews

      Beginner · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      F

      Fundação Instituto de Administração

      Principais Elementos do Sucesso do Cliente

      Skills you'll gain: Customer Success Management, Customer Retention, Customer experience strategy (CX), Customer Engagement, Customer Relationship Management, Customer Insights, Target Audience, Organizational Structure, Key Performance Indicators (KPIs), Business Metrics, Value Propositions

      4.8
      Rating, 4.8 out of 5 stars
      ·
      19 reviews

      Beginner · Course · 1 - 4 Weeks

    • Status: New
      New
      Status: Free Trial
      Free Trial
      R

      Real Madrid Graduate School Universidad Europea

      Strategies and Approaches in Sports Media

      Skills you'll gain: Storytelling, Social Media Marketing, Social Media, Content Strategy, Content Creation, Social Media Strategy, Media Relations, Strategic Partnership, Brand Management, Paid media, Advertising, Revenue Management, Strategic Communication, Video Production, Community Development, Target Audience, Target Market, Negotiation, Crisis Management, Planning

      Beginner · Course · 1 - 4 Weeks

    • Status: Preview
      Preview
      U

      Universitat Autònoma de Barcelona

      Asia Oriental en el s. XX: introducción desde la Historia

      Skills you'll gain: International Relations, Social Studies, Cultural Diversity, World History, Governance, Political Sciences, Economics, Policy Analysis

      4.7
      Rating, 4.7 out of 5 stars
      ·
      30 reviews

      Beginner · Course · 1 - 3 Months

    • Status: Free Trial
      Free Trial
      A

      Arizona State University

      商务英语课程:市场与营销英语 Marketing & Sales

      Skills you'll gain: Sales Presentations, Business Writing, English Language, Selling Techniques, Business Communication, Brainstorming, Presentations, Promotional Materials, Business Marketing, Marketing, Graphic Design, Advertising, Persuasive Communication, Marketing Communications, New Product Development, Vocabulary

      5
      Rating, 5 out of 5 stars
      ·
      8 reviews

      Intermediate · Course · 1 - 3 Months

    • Status: Free Trial
      Free Trial
      U

      University of Colorado Boulder

      Storying the Self for Leadership and Creativity

      Skills you'll gain: Constructive Feedback, Storytelling, Active Listening, Empathy, Social Skills, Relationship Building, Creativity, Oral Expression, Emotional Intelligence, Self-Awareness, Cognitive flexibility, Initiative and Leadership, Leadership, Writing and Editing, Public Speaking, Social Justice, Cultural Diversity, Personal Development, Social Sciences, Communication

      3.6
      Rating, 3.6 out of 5 stars
      ·
      10 reviews

      Beginner · Specialization · 1 - 3 Months

    • Status: Free Trial
      Free Trial
      G

      Google Cloud

      Gemini for Data Scientists and Analysts

      Skills you'll gain: Google Gemini, Big Data, Google Cloud Platform, Marketing Analytics, Generative AI, Data Analysis, Machine Learning Methods, Predictive Analytics, Forecasting, SQL

      4
      Rating, 4 out of 5 stars
      ·
      8 reviews

      Beginner · Course · 1 - 4 Weeks

    • C

      Coursera Project Network

      Créer une publicité Facebook à partir de votre page

      Skills you'll gain: Target Audience, Facebook, Marketing Budgets, Advertising Campaigns, Campaign Management, Budget Management, Advertising, Online Advertising, Digital Advertising, Paid media, Content Creation, Marketing, Social Media

      Intermediate · Guided Project · Less Than 2 Hours

    • Status: Free Trial
      Free Trial
      G

      Goodwill Industries International

      Goodwill® Digital Navigator Certificate

      Skills you'll gain: Training Programs, Relationship Building, Course Development, Cultural Diversity, Digital Transformation, Computer Literacy, Disabilities, Workforce Development, Community Development, Community Outreach, Research, Workplace inclusivity, Web Content Accessibility Guidelines, Diversity Equity and Inclusion Initiatives, Curriculum Planning, Needs Assessment, Digital Communications, Computer Security Awareness Training, Professional Development, Ethical Standards And Conduct

      4.6
      Rating, 4.6 out of 5 stars
      ·
      28 reviews

      Beginner · Specialization · 1 - 3 Months

    • Status: New
      New
      Status: Preview
      Preview
      B

      Board Infinity

      Writing Effective Technical Documentation

      Skills you'll gain: Technical Writing, Technical Documentation, Technical Communication, Software Documentation, Writing and Editing, Augmented and Virtual Reality (AR/VR), Content Creation, Writing, Typography, Multimedia, Proofreading, Design Elements And Principles, GitHub, Version Control

      Beginner · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      R

      Rice University

      Introduction to Archaeology : Archaeology as Science

      Skills you'll gain: Scientific Methods, Anthropology, Environmental Science, Research, Ancient History, General Science and Research, Geographic Information Systems, Spatial Analysis, Data Collection, Geospatial Information and Technology

      Beginner · Course · 1 - 3 Months

    Searches related to social media marketing

    meta social media marketing
    social media marketing in practice
    introduction to social media marketing
    meta social media marketing capstone
    genai in social media marketing
    meta social media marketing professional certificate
    social media marketing and brand advocacy
    genai for social media marketing specialists
    1…286287288…404

    In summary, here are 10 of our most popular social media marketing courses

    • Fundamentos de Investigación Científica: Universidades Anáhuac
    • GenAI for Product Managers: Coursera Instructor Network
    • Principais Elementos do Sucesso do Cliente: Fundação Instituto de Administração
    • Strategies and Approaches in Sports Media: Real Madrid Graduate School Universidad Europea
    • Asia Oriental en el s. XX: introducción desde la Historia: Universitat Autònoma de Barcelona
    • 商务英语课程:市场与营销英语 Marketing & Sales: Arizona State University
    • Storying the Self for Leadership and Creativity: University of Colorado Boulder
    • Gemini for Data Scientists and Analysts: Google Cloud
    • Créer une publicité Facebook à partir de votre page: Coursera Project Network
    • Goodwill® Digital Navigator Certificate: Goodwill Industries International

    Why Learn Social Media Marketing?

    Social media marketing is the strategy of using platforms like Instagram, LinkedIn, TikTok, and others to connect with audiences, build brands, and drive engagement. It’s a critical skill in today’s digital economy, where businesses rely on social channels for visibility and growth. Learning social media marketing empowers you to create content, analyze performance, and grow a presence that makes an impact.

    Skills you can learn in Marketing

    Market (economics) (28)
    Social Media (15)
    Marketing Strategy (14)
    Analytics (13)
    Brand (13)
    Digital Marketing (13)
    Marketing Analytics (11)
    Plan (11)
    Advertising (9)
    Modeling (9)
    Social Media Marketing (9)
    Brand Management (7)

    Other topics to explore

    Arts and Humanities
    338 courses
    Business
    1095 courses
    Computer Science
    668 courses
    Data Science
    425 courses
    Information Technology
    145 courses
    Health
    471 courses
    Math and Logic
    70 courses
    Personal Development
    137 courses
    Physical Science and Engineering
    413 courses
    Social Sciences
    401 courses
    Language Learning
    150 courses

    Coursera Footer

    Technical Skills

    • ChatGPT
    • Coding
    • Computer Science
    • Cybersecurity
    • DevOps
    • Ethical Hacking
    • Generative AI
    • Java Programming
    • Python
    • Web Development

    Analytical Skills

    • Artificial Intelligence
    • Big Data
    • Business Analysis
    • Data Analytics
    • Data Science
    • Financial Modeling
    • Machine Learning
    • Microsoft Excel
    • Microsoft Power BI
    • SQL

    Business Skills

    • Accounting
    • Digital Marketing
    • E-commerce
    • Finance
    • Google
    • Graphic Design
    • IBM
    • Marketing
    • Project Management
    • Social Media Marketing

    Career Resources

    • Essential IT Certifications
    • High-Income Skills to Learn
    • How to Get a PMP Certification
    • How to Learn Artificial Intelligence
    • Popular Cybersecurity Certifications
    • Popular Data Analytics Certifications
    • What Does a Data Analyst Do?
    • Career Development Resources
    • Career Aptitude Test
    • Share your Coursera Learning Story

    Coursera

    • About
    • What We Offer
    • Leadership
    • Careers
    • Catalog
    • Coursera Plus
    • Professional Certificates
    • MasterTrack® Certificates
    • Degrees
    • For Enterprise
    • For Government
    • For Campus
    • Become a Partner
    • Social Impact
    • Free Courses
    • ECTS Credit Recommendations

    Community

    • Learners
    • Partners
    • Beta Testers
    • Blog
    • The Coursera Podcast
    • Tech Blog

    More

    • Press
    • Investors
    • Terms
    • Privacy
    • Help
    • Accessibility
    • Contact
    • Articles
    • Directory
    • Affiliates
    • Modern Slavery Statement
    • Do Not Sell/Share
    Learn Anywhere
    Download on the App Store
    Get it on Google Play
    Logo of Certified B Corporation
    © 2025 Coursera Inc. All rights reserved.
    • Coursera Facebook
    • Coursera Linkedin
    • Coursera Twitter
    • Coursera YouTube
    • Coursera Instagram
    • Coursera TikTok