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  • Marketing Analytics

Marketing Analytics Courses

Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.


Popular Marketing Analytics Courses and Certifications


  • Status: Free Trial
    Free Trial
    S

    SkillUp

    Practice Exam for Tableau Certified Data Analyst

    Skills you'll gain: Tableau Software, Data Storytelling, Data Visualization Software, Data Analysis, Dashboard, Business Intelligence, Interactive Data Visualization

    4.8
    Rating, 4.8 out of 5 stars
    ·
    22 reviews

    Advanced · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    F

    Fundação Instituto de Administração

    Ferramentas para Ciência de Dados: Introdução ao R

    Skills you'll gain: Ggplot2, Data Visualization Software, Plot (Graphics), R Programming, Data Manipulation, Tidyverse (R Package), Data Structures, Data Analysis, Statistical Programming, Integrated Development Environments, Data Import/Export, Software Installation

    2.7
    Rating, 2.7 out of 5 stars
    ·
    10 reviews

    Beginner · Course

  • Status: Free Trial
    Free Trial
    F

    Fundação Instituto de Administração

    Sistemática de Comércio Exterior

    Skills you'll gain: Logistics, Logistics Management, Export Control, International Finance, Transportation Management, Supply Chain, Entrepreneurship, Market Opportunities, Market Research, Regulatory Compliance, Operational Efficiency, Commercial Laws, Negotiation

    4.7
    Rating, 4.7 out of 5 stars
    ·
    39 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    U

    University of Virginia

    Gestión de productos digitales: Fundamentos modernos

    Skills you'll gain: Product Management, New Product Development, Product Roadmaps, Product Lifecycle Management, Product Improvement, Innovation, Business Modeling, Stakeholder Engagement, Product Testing, Leadership and Management, Growth Strategies, Customer Engagement, Cross-Functional Collaboration, Customer Insights, Data-Driven Decision-Making

    4.9
    Rating, 4.9 out of 5 stars
    ·
    8 reviews

    Beginner · Course · 1 - 4 Weeks

  • C

    Coursera

    Crear boletines para empresas con Canva

    Skills you'll gain: Newsletters, Marketing Materials, Promotional Materials, Marketing Design, Email Marketing, Content Creation, Event Marketing, Owned Media, Graphic Design, Digital Marketing

    Beginner · Guided Project · Less Than 2 Hours

  • Status: Free Trial
    Free Trial
    C

    Coursera

    Facebook Optimization: Grow Your Presence

    Skills you'll gain: Content Performance Analysis, Facebook, Marketing Analytics, Social Media Content, Social Media Marketing, Social Media Management, Content Strategy, Online Advertising, Instagram, Analytics, Performance Measurement, Key Performance Indicators (KPIs), Social Media Strategy, Scalability, Revenue Management, Data-Driven Decision-Making, Brand Marketing, Promotional Strategies

    Beginner · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    J

    Johns Hopkins University

    Cours intensif sur la science des données

    Skills you'll gain: Data Science, Data Literacy, Project Design, Data Analysis, Data Management, Data Presentation, Data-Driven Decision-Making, Business Analytics, Performance Metric, Machine Learning, Statistical Inference

    Mixed · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    R

    Rice University

    Введение в анализ данных с помощью Excel

    Skills you'll gain: Pivot Tables And Charts, Excel Formulas, Graphing, Microsoft Excel, Spreadsheet Software, Data Analysis, Histogram, Scatter Plots, Data Import/Export, Data Manipulation, Data Management

    4.6
    Rating, 4.6 out of 5 stars
    ·
    16 reviews

    Mixed · Course · 1 - 4 Weeks

  • C

    Coursera

    Modifier et améliorer votre publicité Facebook

    Skills you'll gain: Content Performance Analysis, Facebook, Digital Advertising, Advertising Campaigns, Web Analytics, Advertising, Driving engagement, Target Audience, Marketing, Social Media Marketing, Social Media

    Intermediate · Guided Project · Less Than 2 Hours

  • Status: New
    New
    Status: Free Trial
    Free Trial
    E

    EDUCBA

    CRM Strategies: Analyze, Design & Implement

    Skills you'll gain: Customer Relationship Management, Customer experience strategy (CX), Brand Loyalty, Customer Data Management, Customer Analysis, Customer Engagement, Organizational Strategy, Business Strategy, Competitive Analysis, Business Analysis, Analysis, Auditing, Market Analysis

    4.3
    Rating, 4.3 out of 5 stars
    ·
    12 reviews

    Mixed · Course · 1 - 4 Weeks

  • Status: Free
    Free
    C

    Coursera

    Data Visualization with ChatGPT: Python for Dashboarding

    Skills you'll gain: Dashboard, Data Visualization Software, ChatGPT, Analytics, Data-Driven Decision-Making, Interactive Data Visualization, Data Analysis, Matplotlib, Pandas (Python Package), Python Programming, Generative AI

    4.6
    Rating, 4.6 out of 5 stars
    ·
    11 reviews

    Intermediate · Guided Project · Less Than 2 Hours

  • Status: Free Trial
    Free Trial
    G

    Google Cloud

    Gemini in BigQuery

    Skills you'll gain: Google Gemini, Retrieval-Augmented Generation, Gemini, Embeddings, Generative AI, Predictive Modeling, Vector Databases, Big Data, Data Analysis, Exploratory Data Analysis, Artificial Intelligence and Machine Learning (AI/ML), AI Enablement, SQL, Python Programming, Data Preprocessing, Customer Relationship Management, Google Cloud Platform, Data Visualization Software, Machine Learning

    4.8
    Rating, 4.8 out of 5 stars
    ·
    9 reviews

    Beginner · Specialization · 1 - 4 Weeks

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In summary, here are 10 of our most popular marketing analytics courses

  • Practice Exam for Tableau Certified Data Analyst: SkillUp
  • Ferramentas para Ciência de Dados: Introdução ao R: Fundação Instituto de Administração
  • Sistemática de Comércio Exterior: Fundação Instituto de Administração
  • Gestión de productos digitales: Fundamentos modernos: University of Virginia
  • Crear boletines para empresas con Canva: Coursera
  • Facebook Optimization: Grow Your Presence: Coursera
  • Cours intensif sur la science des données: Johns Hopkins University
  • Введение в анализ данных с помощью Excel: Rice University
  • Modifier et améliorer votre publicité Facebook: Coursera
  • CRM Strategies: Analyze, Design & Implement: EDUCBA

Skills you can learn in Marketing

Market (economics) (28)
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Brand (13)
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Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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