Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.

Coursera
Skills you'll gain: Instagram, Advertising, Marketing Budgets, Target Audience, Social Media Campaigns, Digital Advertising, Social Media, Marketing, Budget Management, Media Planning
Beginner · Guided Project · Less Than 2 Hours

The State University of New York
Skills you'll gain: Strategic Communication, Professional Development, Employee Coaching, Collaboration, Personal Development, Lifelong Learning, Smart Goals, Social Media Content, Coaching, Self-Awareness, Brand Management, Digital Assets, Goal Setting, Branding, LinkedIn, Promotional Strategies, Marketing Strategies, Constructive Feedback, Investigation, Business Research
Intermediate · Course · 1 - 4 Weeks

Universidad de los Andes
Skills you'll gain: Public Cloud, Big Data, Data Infrastructure, Apache Hadoop, Apache Spark, Data Architecture, Cloud Platforms, Cloud Services, Data Processing, Distributed Computing, Cloud Computing, Scalability, Data Storage Technologies, NoSQL, File Systems, Data Storage, Software Architecture
Beginner · Course · 1 - 3 Months

Fundação Instituto de Administração
Skills you'll gain: Marketing Analytics, Data Visualization, Sales Strategy, Marketing Strategies, Digital Media Strategy, Data Visualization Software, Customer Engagement, Analytics, Consumer Behaviour, Market Analysis, Regression Analysis, Statistical Analysis, Exploratory Data Analysis, Pandas (Python Package), Decision Tree Learning, Decision Making, Logistic Regression, Artificial Neural Networks
Beginner · Course · 1 - 4 Weeks

Fractal Analytics
Skills you'll gain: Feature Engineering, Model Evaluation, Machine Learning Algorithms, Random Forest Algorithm, Algorithms, Supervised Learning, Applied Machine Learning, Decision Tree Learning, Predictive Modeling, Classification Algorithms, Regression Analysis, Performance Tuning
Beginner · Course · 1 - 3 Months

Johns Hopkins University
Skills you'll gain: Social Network Analysis, Network Analysis, Data Analysis, Analytical Skills, Statistical Analysis, Behavioral Economics, Research, Data Collection, Sociology, Data Transformation, Persuasive Communication, Application Programming Interface (API), Media and Communications, Scripting, Psychology
Intermediate · Course · 1 - 3 Months

Corporate Finance Institute
Skills you'll gain: Dashboard, Tableau Software, Interactive Data Visualization, Data Visualization Software, Data Presentation, Data Modeling, Data Storytelling, Data Manipulation, Data Import/Export, Business Intelligence, Data Transformation, Data Integration, Data Analysis
Beginner · Course · 1 - 3 Months

University of Leeds
Skills you'll gain: Exploratory Data Analysis, Data Cleansing, Statistical Methods, Statistical Modeling, Data Visualization, Statistics, R (Software), Data Analysis, Descriptive Statistics, Data Preprocessing, Box Plots, Data Visualization Software, Histogram, Probability, Probability Distribution
Intermediate · Course · 1 - 4 Weeks

Skills you'll gain: Workforce Planning, Job Analysis, Human Resource Strategy, Human Resources, Workforce Management, Google Sheets, Consolidation, Talent Acquisition, Compensation Analysis, Recruitment, Analysis
Beginner · Guided Project · Less Than 2 Hours

Skills you'll gain: Data Visualization, Keras (Neural Network Library), Data Preprocessing, Artificial Neural Networks, Interactive Data Visualization, Predictive Modeling, Tensorflow, Applied Machine Learning, Feature Engineering, Data Science, Predictive Analytics, Data Manipulation, Machine Learning, Model Evaluation, Regression Analysis, Python Programming
Beginner · Guided Project · Less Than 2 Hours

Skills you'll gain: Text Mining, Data Processing, Microsoft Azure, Cloud Storage, Database Development, Data Storage Technologies, Unstructured Data, Application Development, Web Applications
Beginner · Guided Project · Less Than 2 Hours

Skills you'll gain: Dashboard, Data Import/Export, Business Intelligence, Google Cloud Platform, Data Integration, Database Development, Data Migration, Query Languages, Data Analysis, Data Management
Intermediate · Project · Less Than 2 Hours