Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.

Skills you'll gain: Cloud Storage, Database Management, Cloud Platforms, Role-Based Access Control (RBAC)
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Content Performance Analysis, Proposal Development, Web Analytics, Presentations, Marketing Materials, Finance, Project Management
Beginner · Guided Project · Less Than 2 Hours

Skills you'll gain: Prompt Engineering, Plot (Graphics), Data Visualization, Large Language Modeling, Text Mining, Retrieval-Augmented Generation, Data Visualization Software, Data Analysis, Natural Language Processing
Intermediate · Course · 1 - 4 Weeks

Skills you'll gain: People Analytics, Accounts Payable and Receivable, Workday (Software), Data Analysis Software, Accounting and Finance Software, Financial Data, Dashboard, General Ledger, Accounting, Data Import/Export, Workflow Management, Business Process, Financial Reporting, Finance
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Data Import/Export, Data Analysis, Exploratory Data Analysis, Java, Data Processing, Data Manipulation, Java Programming, Statistics
Intermediate · Guided Project · Less Than 2 Hours

Packt
Skills you'll gain: Stata, STATA (Software), Scripting, Graphing, Data Visualization Software, Data Manipulation, Statistical Methods, Data Analysis, Data Management, Statistical Programming, Data Presentation, Debugging, Data Import/Export, Data Integrity
Beginner · Course · 1 - 3 Months

Coursera
Skills you'll gain: Pinterest, Professional Networking, Organizational Skills, User Accounts, Content Development and Management, Social Media, Collaboration, Project Portfolio Management, Driving engagement, Resourcefulness, Research
Beginner · Guided Project · Less Than 2 Hours

Johns Hopkins University
Skills you'll gain: Data Visualization Software, Data Literacy, Storyboarding, Statistical Visualization, Data Storytelling, Data Manipulation, Data Presentation, Ggplot2, Statistical Reporting, Dashboard, Data Synthesis, Data Analysis, Data Cleansing, R Programming, Tidyverse (R Package), Data Preprocessing, Data Transformation, Data Import/Export, Graphing
Mixed · Course · 1 - 4 Weeks

Skills you'll gain: Vector Databases, Embeddings, PostgreSQL, Relational Databases, SQL, NoSQL, Node.JS, Data Import/Export, Data Processing, Data Analysis
Intermediate · Course · 1 - 4 Weeks

Google Cloud
Skills you'll gain: Data Visualization Software, Data Visualization, Dashboard, Interactive Data Visualization, SQL Server Reporting Services, Google Cloud Platform, Big Data
Intermediate · Project · Less Than 2 Hours

Alfaisal University | KLD
Skills you'll gain: Market Share, Market Analysis, Market Opportunities, Market Intelligence, Market Dynamics, Strategic Marketing, Competitive Analysis, Market Research, Market Trend, Market Data, Customer Demand Planning, Performance Measurement, Consumer Behaviour, Business Metrics, Revenue Forecasting, Performance Metric, Product Lifecycle Management
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Instagram, Content Creation, Social Media Management, Social Media, Social Media Content, Social Media Marketing, Social Media Strategy, Customer Engagement, Marketing, Business
Beginner · Guided Project · Less Than 2 Hours