• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Market Research

Market Research Courses

Market research courses can help you learn data collection techniques, survey design, consumer behavior analysis, and competitive landscape assessment. You can build skills in interpreting market trends, segmenting target audiences, and conducting focus groups. Many courses introduce tools like SPSS, Tableau, and Google Analytics, that support analyzing data and visualizing insights to inform business strategies.

Popular Market Research Courses and Certifications


  • D

    Dartmouth College

    Question Reality: Mind

    Skills you'll gain: Computational Logic, Theoretical Computer Science, Logical Reasoning, Experimentation, Deductive Reasoning, Artificial Intelligence, Computational Thinking, Mathematics and Mathematical Modeling, Simulations, Computer Science, AI literacy, Psychology, Science and Research

    ★ 4.4 (14) · Beginner · Course · 1 - 4 Weeks

    Status: Free Trial
    Free Trial
  • E

    EDUCBA

    Retail Strategy: Analyze, Design & Evaluate

    Skills you'll gain: Retail Store Operations, Competitive Analysis, Business Strategy, Organizational Strategy, Strategic Thinking, Market Analysis, Organizational Structure, Case Studies, Business Strategies, Strategic Planning, Sustainable Business, Analysis, Organizational Development

    ★ 5 (16) · Mixed · Course · 1 - 4 Weeks

    Status: Free Trial
    Free Trial
  • P

    Packt

    Deep Learning with Real-World Projects

    Skills you'll gain: Recurrent Neural Networks (RNNs), Artificial Neural Networks, Deep Learning, Matplotlib, Convolutional Neural Networks, Linear Algebra, Image Analysis, Plot (Graphics), Data Visualization, NumPy, Scientific Visualization, Machine Learning Algorithms, Keras (Neural Network Library), Statistical Visualization, Pandas (Python Package), Model Training, Applied Machine Learning, Data Science, Artificial Intelligence, Machine Learning

    ★ 4.3 (7) · Beginner · Specialization · 3 - 6 Months

    Status: Free Trial
    Free Trial
  • P

    PepsiCo

    The Water Cycle

    Skills you'll gain: Water Resources, Hydrology, Water Resource Management, Water Sustainability, Water Quality, Environment and Resource Management, Natural Resource Management, Environmental Science, Environmental Issue, Quantitative Research

    ★ 4 (8) · Beginner · Course · 1 - 4 Weeks

    Category: Free
    Free
  • L

    L&T EduTech

    Tunnel Construction Practices

    Skills you'll gain: Construction Engineering, Engineering, Scientific, and Technical Instruments, Construction, Civil Engineering, Construction Management, Structural Engineering, Environmental Monitoring, Engineering Practices, Safety Standards, Failure Analysis, Structural Analysis, Engineering Design Process, Engineering Analysis, Finite Element Methods

    Advanced · Course · 1 - 3 Months

    Status: Free Trial
    Free Trial
  • A

    American Psychological Association

    t-Tests of Hypotheses About Means

    Skills you'll gain: Sample Size Determination, Statistical Hypothesis Testing, Statistical Methods, Statistical Reporting, Quantitative Research, Statistical Analysis, Probability & Statistics, Sampling (Statistics), Statistical Inference, Descriptive Statistics, Statistics, Probability Distribution, Data Analysis, Regression Analysis, Research Design, Research, Psychology

    Beginner · Course · 1 - 3 Months

    Status: Free Trial
    Free Trial
  • U

    University of Michigan

    Data Augmented Technology Assisted Medical Decision Making

    Skills you'll gain: Healthcare Ethics, Statistical Methods, Statistical Machine Learning, Patient Communication, Health Care Procedure and Regulation, Clinical Research, Model Evaluation, Data Ethics, Probability & Statistics, Health Technology, Health Informatics, Decision Intelligence, Health Policy, Responsible AI, Machine Learning, Applied Machine Learning, Artificial Intelligence, Artificial Intelligence and Machine Learning (AI/ML), AI Integrations, Predictive Modeling

    Beginner · Course · 1 - 4 Weeks

    Category: Preview
    Preview
  • G

    Goodwill Industries International

    Building Your Community Resources

    Skills you'll gain: digital literacy, Training Programs, Educational Materials, Relationship Building, Community Development, Community Outreach, Research, Digital Transformation, Workplace inclusivity, Rapport Building, Curriculum Planning, Needs Assessment, Program Evaluation, Planning, Collaboration, Data Mapping, Cultural Responsiveness, Goal Setting, Communication Strategies

    ★ 4.8 (20) · Beginner · Course · 1 - 4 Weeks

    Status: Free Trial
    Free Trial
  • I

    IE Business School

    Network Externalities, Platform Markets and Sharing

    Skills you'll gain: Market Dynamics, Economics, Market Share, Market Analysis, Network Model, Consumer Behaviour, Business Modeling, Entrepreneurship, Competitive Analysis, Business Strategy, Corporate Strategy

    Beginner · Course · 1 - 4 Weeks

    Category: Preview
    Preview
  • I

    Illinois Tech

    Health Informatics and Marketspace

    Skills you'll gain: Health Informatics, Clinical Informatics, Epic EMR, Health Information Management and Medical Records, Health Systems, Health Information Management, Interoperability, Health Technology, Medical Records, Health Care, Electronic Medical Record System, Health Policy, Clinical Documentation, Medical Terminology, Stakeholder Engagement, Data Analysis

    Intermediate · Course · 1 - 4 Weeks

    Status: Free Trial
    Free Trial
  • D

    Dubai College of Tourism

    Travel Agency Fundamentals

    Skills you'll gain: Booking (Sales), Sales Process, Sales Training, General Sales Practices, Market Opportunities, Client Services

    Beginner · Course · 1 - 4 Weeks

    Category: Preview
    Preview
  • I

    IE Business School

    From Ideas to Impact: Design Thinking for User-Centricity

    Skills you'll gain: Design Thinking, Innovation, Human Centered Design, Problem Solving, Case Studies, Brainstorming, User Research, Ideation, Empathy

    ★ 4.7 (21) · Beginner · Course · 1 - 4 Weeks

    Category: Preview
    Preview
1…293294295…448

In summary, here are 10 of our most popular market research courses

  • Question Reality: Mind: Dartmouth College
  • Retail Strategy: Analyze, Design & Evaluate: EDUCBA
  • Deep Learning with Real-World Projects: Packt
  • The Water Cycle: PepsiCo
  • Tunnel Construction Practices: L&T EduTech
  • t-Tests of Hypotheses About Means: American Psychological Association
  • Data Augmented Technology Assisted Medical Decision Making: University of Michigan
  • Building Your Community Resources: Goodwill Industries International
  • Network Externalities, Platform Markets and Sharing: IE Business School
  • Health Informatics and Marketspace: Illinois Tech

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Accounting
  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • Human Resources (HR)
  • Microsoft Excel
  • Project Management
  • Python
  • SQL

Professional Certificates

  • Google AI Certificate
  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM AI Engineering Certificate
  • IBM AI Product Manager Certificate
  • IBM Data Science Certificate
  • Intuit Academy Bookkeeping Certificate

Courses & Specializations

  • AI Essentials Specialization
  • AI For Business Specialization
  • AI For Everyone Course
  • AI in Healthcare Specialization
  • Deep Learning Specialization
  • Excel Skills for Business Specialization
  • Financial Markets Course
  • Machine Learning Specialization
  • Prompt Engineering for ChatGPT Course
  • Python for Everybody Specialization

Career Resources

  • Career Aptitude Test
  • CAPM Certification Requirements
  • CompTIA A+ Certification Requirements
  • CompTIA Security+ Certification Requirements
  • Essential IT Certifications
  • High-Income Skills to Learn
  • How to Learn Artificial Intelligence
  • PMP Certification Requirements
  • Popular Cybersecurity Certifications
  • Share your Coursera learning story

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Udemy

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok