Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.

Skills you'll gain: Data-Driven Decision-Making, Data Presentation, Data Storytelling, Data Literacy, Data Analysis, Trend Analysis, Data Ethics, Analytical Skills, Investigation, Decision Making
Beginner · Course · 1 - 4 Weeks

Johns Hopkins University
Skills you'll gain: Health Informatics, Digital Transformation, Health Technology, Public Health, Medical Privacy, Health Systems, Health Care, Data Governance, Interoperability, Artificial Intelligence
Beginner · Course · 1 - 3 Months

Skills you'll gain: Instagram, Social Media, Facebook, Social Media Marketing, Social Media Strategy, Content Creation, Driving engagement, Advertising
Beginner · Guided Project · Less Than 2 Hours

Skills you'll gain: Identity and Access Management, Cloud Services, Microsoft Azure, Microsoft Teams, Collaborative Software, Security Controls, Endpoint Security, Cloud Solutions, Zero Trust Network Access, Microsoft Office, Cloud Computing, Threat Management, Information Privacy
Beginner · Course · 3 - 6 Months

Fundação Instituto de Administração
Skills you'll gain: Ggplot2, Data Visualization Software, Plot (Graphics), R Programming, Data Manipulation, Tidyverse (R Package), Data Structures, Data Analysis, Statistical Programming, Integrated Development Environments, Data Import/Export, Software Installation
Beginner · Course

University of Colorado Boulder
Skills you'll gain: New Product Development, Product Development, Product Design, Design Thinking, Persona Development, Innovation, Prototyping, Market Research, Ideation, Target Market, Product Requirements, Wireframing, Customer Insights
Build toward a degree
Beginner · Course · 1 - 3 Months

Illinois Tech
Skills you'll gain: Statistical Analysis, Data Analysis, Statistical Programming, Statistical Machine Learning, Statistical Modeling, Model Evaluation, Regression Analysis, Bayesian Statistics, Supervised Learning, Statistical Inference, Machine Learning, Unsupervised Learning, Predictive Modeling, Feature Engineering, Logistic Regression, Decision Tree Learning, Classification Algorithms
Build toward a degree
Intermediate · Course · 1 - 3 Months

Skills you'll gain: Animations, Storyboarding, Multimedia, Content Creation, Editing, User Accounts, Marketing
Beginner · Guided Project · Less Than 2 Hours

Skills you'll gain: Video Production, Video Editing, Videography, Photo/Video Production and Technology, Cinematography, Storytelling
Intermediate · Course · 1 - 4 Weeks

Skills you'll gain: Business Planning, Market Analysis, Process Design, Cost Management
Mixed · Course · 1 - 4 Weeks

ESSEC Business School
Skills you'll gain: Corporate Sustainability, Social Impact, Environmental Social And Corporate Governance (ESG), Environmental Issue, Sustainable Business, Public Health, Climate Change Mitigation, Sustainability Reporting, Consumer Behaviour, Waste Minimization, Packaging and Labeling
Beginner · Course · 1 - 3 Months

Skills you'll gain: Brochures, Canva (Software), Graphic Design, Marketing Collateral, Marketing Materials, Presentations, Promotional Materials, Design, Design Elements And Principles, Content Marketing, Marketing
Beginner · Guided Project · Less Than 2 Hours