Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.

Skills you'll gain: Time Series Analysis and Forecasting, SAS (Software), Feature Engineering, Statistical Analysis, Data Analysis, Digital Signal Processing, Data Transformation, Exploratory Data Analysis, Data Preprocessing, Unsupervised Learning, Dimensionality Reduction
Intermediate · Course · 1 - 3 Months

University of Michigan
Skills you'll gain: Debugging, Data Analysis, Data Preprocessing, Numerical Analysis, Critical Thinking
Intermediate · Course · 1 - 4 Weeks

University of Colorado System
Skills you'll gain: Predictive Modeling, Clinical Data Management, Intensive Care Unit, Risk Modeling, Clinical Practices, Patient Evaluation, Decision Support Systems, Applied Machine Learning, Health Informatics, Model Evaluation, Qualitative Research, Data Analysis, Model Deployment
Intermediate · Course · 1 - 3 Months

Skills you'll gain: WordPress, Blogs, Web Content, Content Creation, Photography, Multimedia, Content Management, Creativity
Intermediate · Guided Project · Less Than 2 Hours

University of Pittsburgh
Skills you'll gain: Data Storytelling, Data Presentation, Plot (Graphics), Data Visualization, Matplotlib, Interactive Data Visualization, Data Visualization Software, Seaborn, Data Analysis, Graphic and Visual Design, Python Programming, Jupyter, Pandas (Python Package), Data Manipulation, NumPy
Build toward a degree
Intermediate · Course · 1 - 3 Months

Skills you'll gain: AWS SageMaker, Unsupervised Learning, Feature Engineering, Time Series Analysis and Forecasting, Model Deployment, Cloud Deployment, Amazon Web Services, Applied Machine Learning, Amazon Redshift, Machine Learning Methods, Amazon S3, Artificial Intelligence and Machine Learning (AI/ML), Cloud Computing, Model Evaluation, Forecasting, MLOps (Machine Learning Operations), Predictive Analytics, Data Preprocessing, Supervised Learning, Dimensionality Reduction
Beginner · Course · 1 - 3 Months

Northeastern University
Skills you'll gain: Web Applications, Web Development, Object Oriented Programming (OOP), Application Development, Python Programming, Computer Programming, Programming Principles, Data Science, Data Analysis, Scripting, Debugging
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Slack (Software), Collaborative Software, Marketing Materials, Content Creation, Marketing Design, Content Marketing, Corporate Communications, Shared Media, Facebook, Social Media Content, Graphic Design, User Accounts, Marketing Communications, Multimedia, Digital Marketing
Beginner · Guided Project · Less Than 2 Hours

Skills you'll gain: PySpark, MySQL, Data Pipelines, Apache Spark, Data Processing, SQL, Data Transformation, Data Manipulation, Distributed Computing, Python Programming, Debugging
Mixed · Course · 1 - 4 Weeks

Amazon Web Services
Skills you'll gain: Prompt Engineering, Amazon Bedrock, Model Context Protocol, AI Security, AI Workflows, AI Orchestration, Generative AI, Vibe coding, Secure Coding, LLM Application, Responsible AI, Amazon Web Services, Integrated Development Environments
Beginner · Course · 1 - 4 Weeks

Coursera
Skills you'll gain: Team Performance Management, Performance Management, Smart Goals, Employee Performance Management, Performance Review, Management Training And Development, People Development, Generative AI Agents, Goal Setting, Performance Analysis, Employee Coaching, AI Personalization, HR Tech, Workforce Development, Employee Engagement, Constructive Feedback, Business Priorities, Driving engagement, Coaching, Analytics
Intermediate · Course · 1 - 4 Weeks

Packt
Skills you'll gain: Stata, STATA (Software), Scripting, Graphing, Data Visualization Software, Data Manipulation, Statistical Methods, Data Analysis, Data Management, Statistical Programming, Data Presentation, Debugging, Data Import/Export, Data Integrity
Beginner · Course · 1 - 3 Months