• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
Log In
Join for Free
  • Browse
  • Market Research

Market Research Courses

Market research courses can help you learn data collection techniques, survey design, consumer behavior analysis, and competitive landscape assessment. You can build skills in interpreting market trends, segmenting target audiences, and conducting focus groups. Many courses introduce tools like SPSS, Tableau, and Google Analytics, that support analyzing data and visualizing insights to inform business strategies.


More to explore:

Popular Market Research Courses and Certifications


  • Status: Free Trial
    Free Trial
    J

    Johns Hopkins University

    Advanced Reproducibility in Cancer Informatics

    Skills you'll gain: Code Review, GitHub, Git (Version Control System), Version Control, Docker (Software), Software Development Tools, Continuous Integration, Containerization, Bioinformatics, Informatics, Automation, Data Analysis, R Programming

    Advanced · Course · 1 - 3 Months

  • Status: Free
    Free
    C

    Coursera

    Progressive Web App with JavaScript: Make a Scavenger PWA

    Skills you'll gain: Hypertext Markup Language (HTML), Frontend Performance, Web Applications, Javascript, Web Development Tools, Performance Tuning, Software Development

    Intermediate · Guided Project · Less Than 2 Hours

  • Status: Free Trial
    Free Trial
    P

    Packt

    Advanced Machine Learning and Deep Learning

    Skills you'll gain: Autoencoders, Shiny (R Package), Deep Learning, Recurrent Neural Networks (RNNs), Transfer Learning, Convolutional Neural Networks, Image Analysis, PyTorch (Machine Learning Library), Artificial Neural Networks, Artificial Intelligence and Machine Learning (AI/ML), Applied Machine Learning, Tensorflow, Predictive Modeling, Dimensionality Reduction, Classification Algorithms, Time Series Analysis and Forecasting, Model Evaluation

    Advanced · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    Y

    Yunus Social Business Fund Bengaluru

    Value and Individual Decision Making

    Skills you'll gain: Finance, Financial Modeling, Financial Acumen, Financial Analysis, Corporate Finance, Business Valuation, Decision Making, Microsoft Excel, Social Impact, Investments, Economics, Policy, and Social Studies

    Beginner · Course · 1 - 3 Months

  • C

    Coursera

    Comment Créer des Réponses Automatisées pour Facebook Ads

    Skills you'll gain: Advertising, Advertising Campaigns, Facebook, Marketing Automation, Social Media Management, Marketing, Social Media, Social Media Marketing, Target Audience, Goal Setting, Digital Marketing

    Intermediate · Guided Project · Less Than 2 Hours

  • Status: Free Trial
    Free Trial
    A

    American Psychological Association

    Measures of Correlation and Contingency

    Skills you'll gain: Regression Analysis, Correlation Analysis, Statistical Software, Statistical Analysis, Statistical Methods, Probability & Statistics, Quantitative Research, Data Analysis, Descriptive Statistics, Statistical Hypothesis Testing

    Beginner · Course · 1 - 3 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    E

    EDUCBA

    CRM Strategies: Analyze, Design & Implement

    Skills you'll gain: Customer Relationship Management, Customer experience strategy (CX), Brand Loyalty, Customer Data Management, Customer Analysis, Customer Engagement, Organizational Strategy, Business Strategy, Competitive Analysis, Business Analysis, Analysis, Auditing, Market Analysis

    Mixed · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    C

    Coursera

    YouTube Analytics: Optimize Performance

    Skills you'll gain: Benchmarking, Search Engine Optimization, Content Performance Analysis, Keyword Research, Marketing Analytics, Key Performance Indicators (KPIs), Performance Analysis, Web Analytics and SEO, Performance Measurement, Content Strategy, Performance Improvement, Driving engagement, Trend Analysis, Customer Insights

    Beginner · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
    Free Trial
    H

    Harvard Business Review

    Foster a Culture of Innovation

    Skills you'll gain: Innovation, Creative Thinking, Curiosity, Ideation, Brainstorming, Strategic Thinking, New Product Development, Market Opportunities, Business Risk Management, Collaboration, Continuous Improvement Process, Problem Solving, Prioritization, Stakeholder Engagement

    Intermediate · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
    Free Trial
    U

    University of Illinois Urbana-Champaign

    Understanding the Healthcare Innovation Process II

    Skills you'll gain: Lean Six Sigma, Performance Improvement, Statistical Process Controls, Operational Analysis, Process Improvement, Statistical Methods, Continuous Improvement Process, Innovation, Operations Management, Probability & Statistics, Problem Solving

    Build toward a degree

    Intermediate · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    O

    O.P. Jindal Global University

    Prescriptive Analytics

    Skills you'll gain: Microsoft Excel, Business Analytics, Operations Research, Mathematical Modeling, Analytical Skills, Forecasting, Classification Algorithms, Network Model, Advanced Analytics, Applied Machine Learning, Decision Making, Business Modeling, Team Building, Process Optimization, Case Studies

    Build toward a degree

    Beginner · Course · 3 - 6 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    L

    LearnQuest

    Foundations of Complex Sales Success

    Skills you'll gain: Sales Pipelines, B2B Sales, Sales Presentation, Enterprise Sales, Sales Enablement, Sales, Sales Process, Sales Strategy, Consultative Selling, Cross Selling, Value Propositions, Rapport Building, Stakeholder Management, Customer Relationship Management, Data-Driven Decision-Making, Relationship Building, Communication Strategies, Personalized Service

    Intermediate · Course · 1 - 4 Weeks

1…303304305…339

In summary, here are 10 of our most popular market research courses

  • Advanced Reproducibility in Cancer Informatics: Johns Hopkins University
  • Progressive Web App with JavaScript: Make a Scavenger PWA: Coursera
  • Advanced Machine Learning and Deep Learning: Packt
  • Value and Individual Decision Making: Yunus Social Business Fund Bengaluru
  • Comment Créer des Réponses Automatisées pour Facebook Ads: Coursera
  • Measures of Correlation and Contingency: American Psychological Association
  • CRM Strategies: Analyze, Design & Implement: EDUCBA
  • YouTube Analytics: Optimize Performance: Coursera
  • Foster a Culture of Innovation: Harvard Business Review
  • Understanding the Healthcare Innovation Process II: University of Illinois Urbana-Champaign

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • English Speaking
  • Generative AI (GenAI)
  • Microsoft Excel
  • Microsoft Power BI
  • Project Management
  • Python

Certificates & Programs

  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM Data Analyst Certificate
  • IBM Data Science Certificate
  • Machine Learning Certificate
  • Microsoft Power BI Data Analyst Certificate
  • UI / UX Design Certificate

Industries & Careers

  • Business
  • Computer Science
  • Data Science
  • Education & Teaching
  • Engineering
  • Finance
  • Healthcare
  • Human Resources (HR)
  • Information Technology (IT)
  • Marketing

Career Resources

  • Career Aptitude Test
  • Examples of Strengths and Weaknesses for Job Interviews
  • High-Income Skills to Learn
  • How Does Cryptocurrency Work?
  • How to Highlight Duplicates in Google Sheets
  • How to Learn Artificial Intelligence
  • Popular Cybersecurity Certifications
  • Preparing for the PMP Certification
  • Signs You Will Get the Job After an Interview
  • What Is Artificial Intelligence?

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Share your Coursera learning story

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2025 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok