• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Coursera
  • Online Degrees
  • Careers
  • Log In
  • Join for Free
    Coursera
    • Browse
    • Social Media Marketing

    Social Media Marketing Courses

    Social media marketing courses can help you learn how to build brand presence, engage audiences, and drive results across platforms like Instagram, LinkedIn, and TikTok.

    Skip to search results

    Filter by

    Subject
    Required
     *

    Language
    Required
     *

    The language used throughout the course, in both instruction and assessments.

    Learning Product
    Required
     *

    Build job-relevant skills in under 2 hours with hands-on tutorials.
    Learn from top instructors with graded assignments, videos, and discussion forums.
    Learn a new tool or skill in an interactive, hands-on environment.
    Get in-depth knowledge of a subject by completing a series of courses and projects.
    Earn career credentials from industry leaders that demonstrate your expertise.
    Earn career credentials while taking courses that count towards your Master’s degree.
    Earn your Bachelor’s or Master’s degree online for a fraction of the cost of in-person learning.
    Earn a university-issued career credential in a flexible, interactive format.
    Graduate level learning within reach.

    Level
    Required
     *

    Duration
    Required
     *

    Skills
    Required
     *

    Subtitles
    Required
     *

    Educator
    Required
     *

    Find the Best Social Media Marketing Course for Your Goals

    • Status: Preview
      Preview
      U

      Universidad Nacional Autónoma de México

      Promoción de Habilidades Socioemocionales

      Skills you'll gain: Instructional Strategies, Instructional Design, Social Skills, Training Programs, Personal Development, Empowerment, Emotional Intelligence, Program Evaluation, Psychosocial Assessments, Self-Awareness, Case Studies, Adaptability

      4.8
      Rating, 4.8 out of 5 stars
      Ā·
      12 reviews

      Beginner Ā· Course Ā· 1 - 4 Weeks

    • Status: Free
      Free
      Y

      Yale University

      The Making of Modern Ukraine

      Skills you'll gain: International Relations, World History, European History, Political Sciences, Ancient History, Public Safety and National Security, Social Sciences, Culture, Cultural Diversity, Social Justice, Sociology, Socioeconomics, Economics, Governance

      4.8
      Rating, 4.8 out of 5 stars
      Ā·
      6 reviews

      Beginner Ā· Course Ā· 1 - 4 Weeks

    • Status: New
      New
      Status: Free Trial
      Free Trial
      C

      Coursera Instructor Network

      Leading Teams Effectively: Skills for Impactful Leadership

      Skills you'll gain: Team Leadership, Team Building, Team Motivation, Leadership Development, Team Management, Team Performance Management, Initiative and Leadership, Leadership, Organizational Leadership, Leadership and Management, Professional Development, Teamwork, Personal Development, People Development, Business Leadership, Willingness To Learn, Self-Awareness, Empathy, Conflict Management, Communication

      Beginner Ā· Course Ā· 1 - 4 Weeks

    • C

      Coursera Project Network

      Erstelle einen Instagram Business Account

      Skills you'll gain: Instagram, Social Media, Social Media Content, Social Media Marketing, Social Media Strategy, Facebook, Product Promotion, Promotional Strategies, Advertising, Branding

      Beginner Ā· Guided Project Ā· Less Than 2 Hours

    • C

      Coursera Project Network

      Support Interactive Learning with Genially

      Skills you'll gain: Interactive Learning, Education Software and Technology, End User Training and Support, Virtual Environment

      4.9
      Rating, 4.9 out of 5 stars
      Ā·
      17 reviews

      Beginner Ā· Guided Project Ā· Less Than 2 Hours

    • Status: Preview
      Preview
      N

      Northeastern University

      Aligning Business Strategy for AI Integration

      Skills you'll gain: Competitive Analysis, AI Product Strategy, Machine Learning, Responsible AI, Business Strategy, Business Intelligence, Organizational Strategy, Business Analytics, Strategic Thinking, Market Analysis, Artificial Intelligence, Value Engineering, Business Analysis, Ethical Standards And Conduct, Analytics, Case Studies

      Beginner Ā· Course Ā· 1 - 4 Weeks

    • Status: Free
      Free
      C

      Coursera Project Network

      Adobe Captivate for Beginners: Make a Scored Assessment

      Skills you'll gain: Learning Management Systems, Web Content Accessibility Guidelines, Educational Materials, Instructional Design, Test Tools

      Beginner Ā· Guided Project Ā· Less Than 2 Hours

    • Status: Free Trial
      Free Trial
      U

      Universitat Autònoma de Barcelona

      Interacción social y cultura organizacional

      Skills you'll gain: Organizational Leadership, Leadership and Management, Industrial and Organizational Psychology, Qualitative Research, Organizational Structure, Organizational Effectiveness, Organizational Change, Culture, Social Sciences, Employee Engagement, Sociology, Sustainable Development

      4.8
      Rating, 4.8 out of 5 stars
      Ā·
      9 reviews

      Beginner Ā· Course Ā· 1 - 3 Months

    • Status: Free Trial
      Free Trial
      A

      Aptly

      Google Search Advertising Implementation

      Skills you'll gain: Google Ads, Advertising Campaigns, Search Engine Marketing, Pay Per Click Advertising, Performance Analysis, Bidding, Campaign Management, Digital Advertising, Web Analytics, Key Performance Indicators (KPIs), Target Audience, Performance Management, Budget Management

      Beginner Ā· Course Ā· 1 - 3 Months

    • Status: New
      New
      Status: Preview
      Preview
      U

      Universidad Nacional Autónoma de México

      IA: Ɖtica en la Inteligencia Artificial Educativa

      Skills you'll gain: Responsible AI, Law, Regulation, and Compliance, Data Ethics, Artificial Intelligence, Education and Training, Ethical Standards And Conduct, Social Sciences, Economics, Policy, and Social Studies, Artificial Intelligence and Machine Learning (AI/ML), Generative AI Agents, Analysis

      4.8
      Rating, 4.8 out of 5 stars
      Ā·
      17 reviews

      Intermediate Ā· Course Ā· 1 - 3 Months

    • Status: Preview
      Preview
      J

      Johns Hopkins University

      Responsible Reporting on Suicide for Journalists

      Skills you'll gain: Journalism, Health Education, Public Health, Media and Communications, Interviewing Skills, Advocacy, Mental Health, Cultural Sensitivity, Ethical Standards And Conduct

      4.6
      Rating, 4.6 out of 5 stars
      Ā·
      11 reviews

      Beginner Ā· Course Ā· 1 - 4 Weeks

    • Status: Preview
      Preview
      C

      Coursera Instructor Network

      Data Ingestion, Exploration & Visualization in Qlik Sense

      Skills you'll gain: Data Visualization Software, Data Modeling, Dashboard, Interactive Data Visualization, Data Presentation, Data Manipulation, Data Transformation, Data Cleansing, Data Import/Export, Data Analysis, Key Performance Indicators (KPIs)

      4.9
      Rating, 4.9 out of 5 stars
      Ā·
      13 reviews

      Intermediate Ā· Course Ā· 1 - 4 Weeks

    Searches related to social media marketing

    meta social media marketing
    social media marketing in practice
    introduction to social media marketing
    meta social media marketing capstone
    genai in social media marketing
    meta social media marketing professional certificate
    social media marketing and brand advocacy
    genai for social media marketing specialists
    1…303304305…404

    In summary, here are 10 of our most popular social media marketing courses

    • Promoción de Habilidades Socioemocionales:Ā Universidad Nacional Autónoma de MĆ©xico
    • The Making of Modern Ukraine:Ā Yale University
    • Leading Teams Effectively: Skills for Impactful Leadership:Ā Coursera Instructor Network
    • Erstelle einen Instagram Business Account:Ā Coursera Project Network
    • Support Interactive Learning with Genially:Ā Coursera Project Network
    • Aligning Business Strategy for AI Integration:Ā Northeastern University
    • Adobe Captivate for Beginners: Make a Scored Assessment:Ā Coursera Project Network
    • Interacción social y cultura organizacional:Ā Universitat Autònoma de Barcelona
    • Google Search Advertising Implementation:Ā Aptly
    • IA: Ɖtica en la Inteligencia Artificial Educativa:Ā Universidad Nacional Autónoma de MĆ©xico

    Why Learn Social Media Marketing?

    Social media marketing is the strategy of using platforms like Instagram, LinkedIn, TikTok, and others to connect with audiences, build brands, and drive engagement. It’s a critical skill in today’s digital economy, where businesses rely on social channels for visibility and growth. Learning social media marketing empowers you to create content, analyze performance, and grow a presence that makes an impact.

    Skills you can learn in Marketing

    Market (economics) (28)
    Social Media (15)
    Marketing Strategy (14)
    Analytics (13)
    Brand (13)
    Digital Marketing (13)
    Marketing Analytics (11)
    Plan (11)
    Advertising (9)
    Modeling (9)
    Social Media Marketing (9)
    Brand Management (7)

    Other topics to explore

    Arts and Humanities
    338 courses
    Business
    1095 courses
    Computer Science
    668 courses
    Data Science
    425 courses
    Information Technology
    145 courses
    Health
    471 courses
    Math and Logic
    70 courses
    Personal Development
    137 courses
    Physical Science and Engineering
    413 courses
    Social Sciences
    401 courses
    Language Learning
    150 courses

    Coursera Footer

    Technical Skills

    • ChatGPT
    • Coding
    • Computer Science
    • Cybersecurity
    • DevOps
    • Ethical Hacking
    • Generative AI
    • Java Programming
    • Python
    • Web Development

    Analytical Skills

    • Artificial Intelligence
    • Big Data
    • Business Analysis
    • Data Analytics
    • Data Science
    • Financial Modeling
    • Machine Learning
    • Microsoft Excel
    • Microsoft Power BI
    • SQL

    Business Skills

    • Accounting
    • Digital Marketing
    • E-commerce
    • Finance
    • Google
    • Graphic Design
    • IBM
    • Marketing
    • Project Management
    • Social Media Marketing

    Career Resources

    • Essential IT Certifications
    • High-Income Skills to Learn
    • How to Get a PMP Certification
    • How to Learn Artificial Intelligence
    • Popular Cybersecurity Certifications
    • Popular Data Analytics Certifications
    • What Does a Data Analyst Do?
    • Career Development Resources
    • Career Aptitude Test
    • Share your Coursera Learning Story

    Coursera

    • About
    • What We Offer
    • Leadership
    • Careers
    • Catalog
    • Coursera Plus
    • Professional Certificates
    • MasterTrackĀ® Certificates
    • Degrees
    • For Enterprise
    • For Government
    • For Campus
    • Become a Partner
    • Social Impact
    • Free Courses
    • ECTS Credit Recommendations

    Community

    • Learners
    • Partners
    • Beta Testers
    • Blog
    • The Coursera Podcast
    • Tech Blog

    More

    • Press
    • Investors
    • Terms
    • Privacy
    • Help
    • Accessibility
    • Contact
    • Articles
    • Directory
    • Affiliates
    • Modern Slavery Statement
    • Do Not Sell/Share
    Learn Anywhere
    Download on the App Store
    Get it on Google Play
    Logo of Certified B Corporation
    Ā© 2025 Coursera Inc. All rights reserved.
    • Coursera Facebook
    • Coursera Linkedin
    • Coursera Twitter
    • Coursera YouTube
    • Coursera Instagram
    • Coursera TikTok