• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Market Research

Market Research Courses

Market research courses can help you learn data collection techniques, survey design, consumer behavior analysis, and competitive landscape assessment. You can build skills in interpreting market trends, segmenting target audiences, and conducting focus groups. Many courses introduce tools like SPSS, Tableau, and Google Analytics, that support analyzing data and visualizing insights to inform business strategies.

Popular Market Research Courses and Certifications


  • G

    Goldman Sachs

    Les bases de la gestion des clients et des concurrents avec Goldman Sachs 10,000 Women  

    Skills you'll gain: Competitive Analysis, Value Propositions, Customer Analysis, Target Market, Business Strategy, Business Development, Competitive Intelligence, Strategic Marketing, Market Research, Consumer Behaviour, Customer Insights, Target Audience, Growth Strategies, Marketing, Market Analysis

    Mixed · Course · 1 - 4 Weeks

    Category: Free
    Free
  • C

    Coursera

    Regulatory Compliance & Risk Management in Banking in India

    Skills you'll gain: Risk Mitigation, Risk Management, Bank Regulations, Risk Management Framework, Regulatory Compliance, Risk Analysis, Enterprise Risk Management (ERM), Compliance Management, Banking, Financial Regulation, Financial Regulations, Credit Risk, Operational Risk, Banking Services, Regulatory Requirements, Financial Industry Regulatory Authorities, Compliance Reporting, Analysis, Planning

    ★ 4.7 (11) · Intermediate · Course · 1 - 4 Weeks

    Category: Preview
    Preview
  • T

    The State University of New York

    Player Evaluation, Team Performance and Roster Management

    Skills you'll gain: Calendar Management, People Analytics, Performance Analysis, Analytics, Data-Driven Decision-Making, Scheduling, Labor Relations, Workforce Management, Staff Management, Team Performance Management, Linear Algebra, Data Management, Administration, Contract Management, Team Management, Unsupervised Learning, R (Software), R Programming, Statistical Programming, Operations Management

    ★ 5 (6) · Beginner · Course · 1 - 3 Months

    Status: Free Trial
    Free Trial
  • J

    Johns Hopkins University

    Practical Methodology and Ethics in AI

    Skills you'll gain: Responsible AI, Model Training, Data Ethics, Deep Learning, Model Deployment, Debugging, Artificial Intelligence, Bayesian Network, Machine Learning Methods, Ethical Standards And Conduct, Model Evaluation, Bayesian Statistics, Artificial Neural Networks

    ★ 4.5 (11) · Intermediate · Course · 1 - 4 Weeks

    Status: Free Trial
    Free Trial
  • U

    University of Pennsylvania

    Money, Risk, and Ethics: The Psychology of Decision-Making

    Skills you'll gain: Decision Making, Accountability Frameworks, Strategic Decision-Making, Risking, Accountability, Complex Problem Solving, Behavioral Economics, Business Ethics, Critical Thinking, Ethical Standards And Conduct, Psychology, Mitigation

    Intermediate · Course · 1 - 4 Weeks

    Category: Preview
    Preview
  • A

    AI CERTs

    AI in Finance Agent

    Skills you'll gain: Risk Analysis, Financial Forecasting, Governance, Financial Analysis, Predictive Analytics, Automation, Governance Risk Management and Compliance, Financial Management, Forecasting, Compliance Management, Financial Reporting, Risk Management

    Beginner · Course · 1 - 3 Months

    Category: Preview
    Preview
  • E

    EDUCBA

    Master DCF Valuation: Analyze, Forecast, and Present

    Skills you'll gain: Cash Flow Forecasting, Business Valuation, Financial Modeling, Financial Forecasting, Revenue Forecasting, Risk Analysis, Financial Analysis, Forecasting, Investment Banking, Cash Flows, Presentations, Verification And Validation, Dashboard, Case Studies, Real Time Data

    ★ 4.6 (14) · Mixed · Course · 1 - 4 Weeks

    Category: Preview
    Preview
  • P

    Packt

    Fundamentals of AI, Machine Learning, and Python Programming

    Skills you'll gain: Artificial Intelligence and Machine Learning (AI/ML), NumPy, Applied Machine Learning, PyTorch (Machine Learning Library), Predictive Modeling, Matplotlib, Artificial Intelligence, Development Environment, Pandas (Python Package), Deep Learning, Python Programming, Artificial Neural Networks, Data Manipulation, Programming Principles, Tensorflow, Machine Learning Methods, Regression Analysis, Model Training, Scripting Languages, Computer Programming

    Beginner · Course · 3 - 6 Months

    Status: Free Trial
    Free Trial
  • S

    Salesforce

    Manual de estrategias de ventas por conversación para SDR

    Skills you'll gain: Overcoming Objections, Sales Development, Oral Expression, Lead Generation, Consultative Selling, Selling Techniques, Verbal Communication Skills, Prospecting and Qualification, Inside Sales, Phone Sales, Cold Calling, General Sales Practices, Sales, Emotional Intelligence, Sales Strategy, Target Audience, Closing (Sales), Sales Prospecting, Data-Driven Marketing, Empathy

    ★ 4 (7) · Beginner · Course · 1 - 3 Months

    Status: Free Trial
    Free Trial
  • U

    University of Virginia

    Mercadeo analítico

    Skills you'll gain: Marketing Analytics, Data-Driven Marketing, Marketing Effectiveness, Customer Analysis, Data-Driven Decision-Making, Marketing Strategies, Brand Management, Marketing, Regression Analysis, Analytics, Customer Retention, Consumer Behaviour, Case Studies, Return On Investment, Statistical Analysis, A/B Testing

    Beginner · Course · 1 - 3 Months

    Category: Preview
    Preview
  • E

    EDUCBA

    Predictive Analytics & Modeling with Minitab

    Skills you'll gain: Data-Driven Decision-Making, Minitab, Regression Analysis, Predictive Modeling, Logistic Regression, Statistical Hypothesis Testing, Statistical Analysis, Scatter Plots, Correlation Analysis, Data Analysis, Analytics, Data Analysis Software, Predictive Analytics, Statistical Methods, Descriptive Statistics, Statistical Software, Statistical Modeling, Advanced Analytics, Forecasting, Analysis

    ★ 4.8 (25) · Beginner · Specialization · 1 - 3 Months

    Status: Free Trial
    Free Trial
  • A

    Alfaisal University | KLD

    مقدمة عن المشتقات وإدارة المخاطر

    Skills you'll gain: Derivatives, Risk Management, Risk Mitigation, Business Risk Management, Risk Analysis, Financial Services, Financial Market

    ★ 4.9 (20) · Beginner · Course · 1 - 4 Weeks

    Category: Preview
    Preview
1…304305306…448

In summary, here are 10 of our most popular market research courses

  • Les bases de la gestion des clients et des concurrents avec Goldman Sachs 10,000 Women  : Goldman Sachs
  • Regulatory Compliance & Risk Management in Banking in India: Coursera
  • Player Evaluation, Team Performance and Roster Management: The State University of New York
  • Practical Methodology and Ethics in AI: Johns Hopkins University
  • Money, Risk, and Ethics: The Psychology of Decision-Making: University of Pennsylvania
  • AI in Finance Agent: AI CERTs
  • Master DCF Valuation: Analyze, Forecast, and Present: EDUCBA
  • Fundamentals of AI, Machine Learning, and Python Programming: Packt
  • Manual de estrategias de ventas por conversación para SDR: Salesforce
  • Mercadeo analítico: University of Virginia

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Accounting
  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • Human Resources (HR)
  • Microsoft Excel
  • Project Management
  • Python
  • SQL

Professional Certificates

  • Google AI Certificate
  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM AI Engineering Certificate
  • IBM AI Product Manager Certificate
  • IBM Data Science Certificate
  • Intuit Academy Bookkeeping Certificate

Courses & Specializations

  • AI Essentials Specialization
  • AI For Business Specialization
  • AI For Everyone Course
  • AI in Healthcare Specialization
  • Deep Learning Specialization
  • Excel Skills for Business Specialization
  • Financial Markets Course
  • Machine Learning Specialization
  • Prompt Engineering for ChatGPT Course
  • Python for Everybody Specialization

Career Resources

  • Career Aptitude Test
  • CAPM Certification Requirements
  • CompTIA A+ Certification Requirements
  • CompTIA Security+ Certification Requirements
  • Essential IT Certifications
  • High-Income Skills to Learn
  • How to Learn Artificial Intelligence
  • PMP Certification Requirements
  • Popular Cybersecurity Certifications
  • Share your Coursera learning story

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Udemy

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok