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  • Marketing Analytics

Marketing Analytics Courses

Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.


Popular Marketing Analytics Courses and Certifications


  • C

    Coursera

    Comercialice su nuevo negocio con Canva

    Skills you'll gain: Brochures, Canva (Software), Logo Design, Marketing Materials, Marketing Design, Promotional Materials, Graphic Design, Marketing, Design, Branding

    Intermediate · Guided Project · Less Than 2 Hours

  • Status: Free Trial
    Free Trial
    S

    SAS

    Creating Features for Time Series Data

    Skills you'll gain: Time Series Analysis and Forecasting, SAS (Software), Feature Engineering, Statistical Analysis, Data Analysis, Digital Signal Processing, Data Transformation, Exploratory Data Analysis, Data Preprocessing, Unsupervised Learning, Dimensionality Reduction

    Intermediate · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    U

    University of Michigan

    NumPy and Pandas Basics for Future Data Scientists

    Skills you'll gain: Debugging, Data Analysis, Data Preprocessing, Numerical Analysis, Critical Thinking

    4.1
    Rating, 4.1 out of 5 stars
    ·
    12 reviews

    Intermediate · Course · 1 - 4 Weeks

  • C

    Coursera

    Naive Bayes 101: Resume Selection with Machine Learning

    Skills you'll gain: Data Visualization, Matplotlib, Plot (Graphics), Exploratory Data Analysis, Text Mining, Model Evaluation, Classification Algorithms, Applied Machine Learning, Data Cleansing, Scikit Learn (Machine Learning Library), Data Preprocessing, Natural Language Processing, Machine Learning, Unstructured Data, Data Analysis, Data Manipulation, Python Programming, Computer Science

    4.5
    Rating, 4.5 out of 5 stars
    ·
    17 reviews

    Intermediate · Guided Project · Less Than 2 Hours

  • Status: Free Trial
    Free Trial
    U

    Università di Napoli Federico II

    Data Visualization: Analisi dei dati con Tableau

    Skills you'll gain: Interactive Data Visualization, Tableau Software, Dashboard, Data Storytelling, Data Visualization Software, Peer Review, Data Presentation, Data Integration, Data Visualization, Geographic Information Systems, Spatial Analysis, Business Intelligence, Data Manipulation, Data Preprocessing, Data Transformation, Data Sharing, Data Analysis, Business Analytics, Data Cleansing, Data Access

    4.6
    Rating, 4.6 out of 5 stars
    ·
    11 reviews

    Beginner · Specialization · 3 - 6 Months

  • C

    Coursera

    Développe un site Internet gratuit avec WordPress

    Skills you'll gain: WordPress, Blogs, Web Content, Content Creation, Photography, Multimedia, Content Management, Creativity

    4.4
    Rating, 4.4 out of 5 stars
    ·
    14 reviews

    Intermediate · Guided Project · Less Than 2 Hours

  • Status: New
    New
    Status: Free Trial
    Free Trial
    A

    Alex Genadinik

    LLM SEO, GEO, AEO: Get Traffic From ChatGPT And Other AI SEO

    Skills you'll gain: Google Gemini, Search Engine Optimization, Anthropic Claude, Large Language Modeling, Generative AI, ChatGPT, Prompt Engineering, Web Analytics and SEO, Keyword Research, Artificial Intelligence, Content Creation, Content Strategy, Product Promotion, Brand Strategy

    Mixed · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    U

    University of Pittsburgh

    Data Visualization Fundamentals in Python

    Skills you'll gain: Data Storytelling, Data Presentation, Plot (Graphics), Data Visualization, Matplotlib, Interactive Data Visualization, Data Visualization Software, Seaborn, Data Analysis, Graphic and Visual Design, Python Programming, Jupyter, Pandas (Python Package), Data Manipulation, NumPy

    Build toward a degree

    Intermediate · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    C

    Coursera

    Advanced Data Science Techniques (with AWS Integration)

    Skills you'll gain: AWS SageMaker, Unsupervised Learning, Feature Engineering, Time Series Analysis and Forecasting, Model Deployment, Cloud Deployment, Amazon Web Services, Applied Machine Learning, Amazon Redshift, Machine Learning Methods, Amazon S3, Artificial Intelligence and Machine Learning (AI/ML), Cloud Computing, Model Evaluation, Forecasting, MLOps (Machine Learning Operations), Predictive Analytics, Data Preprocessing, Supervised Learning, Dimensionality Reduction

    Beginner · Course · 1 - 3 Months

  • C

    Coursera

    Predict Ad Clicks Using Logistic Regression and XG-Boost

    Skills you'll gain: Model Evaluation, Scikit Learn (Machine Learning Library), Data Visualization, Feature Engineering, Data Preprocessing, Customer Analysis, Predictive Modeling, Predictive Analytics, Marketing Analytics, Applied Machine Learning, Logistic Regression, Data Cleansing, Data Manipulation, Advertising, Digital Advertising, Performance Analysis, Machine Learning, Python Programming, Deep Learning

    4.6
    Rating, 4.6 out of 5 stars
    ·
    10 reviews

    Beginner · Guided Project · Less Than 2 Hours

  • C

    Coursera

    Publish your corporate designs on Slack with Canva

    Skills you'll gain: Slack (Software), Collaborative Software, Marketing Materials, Content Creation, Marketing Design, Content Marketing, Corporate Communications, Shared Media, Facebook, Social Media Content, Graphic Design, User Accounts, Marketing Communications, Multimedia, Digital Marketing

    Beginner · Guided Project · Less Than 2 Hours

  • Status: Free Trial
    Free Trial
    E

    EDUCBA

    PySpark & Python: Hands-On Guide to Data Processing

    Skills you'll gain: PySpark, MySQL, Data Pipelines, Apache Spark, Data Processing, SQL, Data Transformation, Data Manipulation, Distributed Computing, Python Programming, Debugging

    4.5
    Rating, 4.5 out of 5 stars
    ·
    41 reviews

    Mixed · Course · 1 - 4 Weeks

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In summary, here are 10 of our most popular marketing analytics courses

  • Comercialice su nuevo negocio con Canva: Coursera
  • Creating Features for Time Series Data: SAS
  • NumPy and Pandas Basics for Future Data Scientists: University of Michigan
  • Naive Bayes 101: Resume Selection with Machine Learning: Coursera
  • Data Visualization: Analisi dei dati con Tableau: Università di Napoli Federico II
  • Développe un site Internet gratuit avec WordPress: Coursera
  • LLM SEO, GEO, AEO: Get Traffic From ChatGPT And Other AI SEO: Alex Genadinik
  • Data Visualization Fundamentals in Python: University of Pittsburgh
  • Advanced Data Science Techniques (with AWS Integration): Coursera
  • Predict Ad Clicks Using Logistic Regression and XG-Boost: Coursera

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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