• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Brand Management

Brand Management Courses

Brand management courses can help you learn brand positioning, consumer behavior analysis, brand equity measurement, and strategic marketing planning. You can build skills in crafting compelling brand narratives, managing brand portfolios, and conducting competitive analysis. Many courses introduce tools like SWOT analysis, brand tracking software, and social media analytics, that support monitoring brand performance and engaging with target audiences effectively.


Popular Brand Management Courses and Certifications


  • Status: Free Trial
    Free Trial
    M

    Michigan State University

    Launch Strategy: 5 Steps to Capstone Experience

    Skills you'll gain: Customer Acquisition Management, Business Planning, Entrepreneurship, Business Modeling, Resource Management, Sales Strategy, Plan Execution, New Business Development, Business Strategy, Customer Engagement, Go To Market Strategy, Marketing, Innovation, Fundraising and Crowdsourcing, Budgeting

    4.7
    Rating, 4.7 out of 5 stars
    ·
    131 reviews

    Mixed · Course · 1 - 3 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    C

    Coursera

    Brand Logos for Digital Impact

    Skills you'll gain: Branding, Marketing Design, Style Guides, Digital Marketing, Operational Excellence, Marketing Materials, Graphic Design

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    E

    Emory University

    Introduction to Social Media Analytics

    Skills you'll gain: Social Media Marketing, Social Media, Marketing Analytics, Text Mining, Consumer Behaviour, Data Mining, Social Network Analysis, Customer Insights, Market Analysis, Unstructured Data, Trend Analysis, Research

    4.3
    Rating, 4.3 out of 5 stars
    ·
    111 reviews

    Mixed · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    S

    Starweaver

    Automotive Industrial Engineering

    Skills you'll gain: Supply Chain Management, Industrial Engineering, Logistics, Transportation Management, Operations Management, Corporate Strategy, Business Strategy, Operational Efficiency, Manufacturing Processes, Corporate Sustainability, Mechanical Engineering, Strategic Planning, Procurement, Materials science, Innovation, Technology Strategies

    4.2
    Rating, 4.2 out of 5 stars
    ·
    141 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    E

    EDUCBA

    Microsoft Azure: Cloud Solutions Mastery

    Skills you'll gain: Responsible AI, Azure Active Directory, Microsoft Azure, Data Lakes, Platform As A Service (PaaS), Cloud Computing, Data Integration, Relational Databases, AI Personalization, Cloud Applications, Cloud Development, Power BI, Performance Tuning, Microsoft Visual Studio, Model Deployment, Cloud Computing Architecture, Anomaly Detection, Cloud Platforms, Cloud Services, Cloud Management

    4.7
    Rating, 4.7 out of 5 stars
    ·
    225 reviews

    Intermediate · Specialization · 3 - 6 Months

  • Status: Preview
    Preview
    U

    University of Florida

    Fixing Healthcare Delivery

    Skills you'll gain: Patient Safety, Clinical Leadership, Corrective and Preventive Action (CAPA), Overcoming Obstacles, Health Systems, Healthcare Project Management, Lean Methodologies, Care Coordination, Teamwork, Initiative and Leadership, Adaptability, Accident Prevention, Leadership, Collaboration, Continuous Quality Improvement (CQI), Reliability

    4.7
    Rating, 4.7 out of 5 stars
    ·
    137 reviews

    Mixed · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    C

    Codio

    Object-Oriented Python: Inheritance and Encapsulation

    Skills you'll gain: Object Oriented Programming (OOP), Computer Programming, Data Persistence, Programming Principles, Python Programming, File Management, Computer Science

    4.4
    Rating, 4.4 out of 5 stars
    ·
    152 reviews

    Intermediate · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    Universidad Nacional Autónoma de México

    Innovación digital

    Skills you'll gain: Water Sustainability, Cross-Functional Team Leadership, Strategic Partnership, Social Impact, Sustainable Development, Communication Planning, Water Resource Management, Project Design, Social Media, Team Leadership, Initiative and Leadership, Water Resources, Project Planning, Resilience, Sustainable Systems, Strategic Leadership, Environmental Issue, Problem Solving, Innovation, Climate Change Adaptation

    4.7
    Rating, 4.7 out of 5 stars
    ·
    167 reviews

    Beginner · Specialization · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    U

    University of Illinois Urbana-Champaign

    Central Banks and Monetary Policy

    Skills you'll gain: Financial Policy, Financial Systems, Banking, Financial Market, Financial Regulation, Market Liquidity, Economics, Economics, Policy, and Social Studies, Market Dynamics, Crisis Management

    Build toward a degree

    4.7
    Rating, 4.7 out of 5 stars
    ·
    117 reviews

    Intermediate · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    University of London

    Fundamentals of International Business

    Skills you'll gain: Business Ethics, Global Marketing, Social Sciences, International Relations, Business, Political Sciences, Corporate Sustainability, Intercultural Competence, Business Strategy, Cultural Diversity, Business Risk Management, Economics

    4.6
    Rating, 4.6 out of 5 stars
    ·
    131 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    M

    Microsoft

    Computer Vision in Microsoft Azure

    Skills you'll gain: Image Analysis, Computer Vision, Artificial Intelligence, Microsoft Azure, Data Capture, Model Deployment, Text Mining, Application Programming Interface (API), Classification Algorithms, Document Management

    4.6
    Rating, 4.6 out of 5 stars
    ·
    130 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    S

    Salesforce

    Foundations for Interviewing with Confidence

    Skills you'll gain: Verbal Communication Skills, Interviewing Skills, Professional Development, Communication, Storytelling, Sales Development, Presentations, Portfolio Management, Professional Networking, Branding, Personal Attributes, LinkedIn, Brand Strategy, Empathy

    4.4
    Rating, 4.4 out of 5 stars
    ·
    90 reviews

    Beginner · Course · 1 - 4 Weeks

1…318319320…834

In summary, here are 10 of our most popular brand management courses

  • Launch Strategy: 5 Steps to Capstone Experience: Michigan State University
  • Brand Logos for Digital Impact: Coursera
  • Introduction to Social Media Analytics: Emory University
  • Automotive Industrial Engineering: Starweaver
  • Microsoft Azure: Cloud Solutions Mastery: EDUCBA
  • Fixing Healthcare Delivery: University of Florida
  • Object-Oriented Python: Inheritance and Encapsulation: Codio
  • Innovación digital: Universidad Nacional Autónoma de México
  • Central Banks and Monetary Policy: University of Illinois Urbana-Champaign
  • Fundamentals of International Business: University of London

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Accounting
  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • Human Resources (HR)
  • Microsoft Excel
  • Project Management
  • Python
  • SQL

Professional Certificates

  • Google AI Certificate
  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM AI Engineering Certificate
  • IBM AI Product Manager Certificate
  • IBM Data Science Certificate
  • Intuit Academy Bookkeeping Certificate

Courses & Specializations

  • AI Essentials Specialization
  • AI For Business Specialization
  • AI For Everyone Course
  • AI in Healthcare Specialization
  • Deep Learning Specialization
  • Excel Skills for Business Specialization
  • Financial Markets Course
  • Machine Learning Specialization
  • Prompt Engineering for ChatGPT Course
  • Python for Everybody Specialization

Career Resources

  • Career Aptitude Test
  • CAPM Certification Requirements
  • CompTIA A+ Certification Requirements
  • CompTIA Security+ Certification Requirements
  • Essential IT Certifications
  • Free IT Certifications and Courses
  • High-Income Skills to Learn
  • How to Learn Artificial Intelligence
  • PMP Certification Requirements
  • Popular Cybersecurity Certifications

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Share your Coursera learning story

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok