• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Marketing Strategy

Marketing Strategy Courses

Marketing strategy courses can help you learn customer segmentation, brand positioning, competitive analysis, and campaign planning. You can build skills in data interpretation, digital marketing tactics, and content creation strategies. Many courses introduce tools like Google Analytics, social media management platforms, and email marketing software, showing how these resources can enhance your marketing efforts and track performance effectively.


Popular Marketing Strategy Courses and Certifications


  • Status: Free Trial
    Free Trial
    K

    Kennesaw State University

    Segmenting the Market with Jagdish Sheth

    Skills you'll gain: Target Market, Strategic Marketing, Product Marketing, Marketing Strategy and Techniques, Product Strategy, Market Research, Growth Strategies, Market Analysis, Marketing Psychology, Revenue Management, Promotional Strategies, Competitive Analysis, Consumer Behaviour

    Beginner · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Preview
    Preview
    S

    Starweaver

    Retail Sales Psychology: The Essentials of Selling More

    Skills you'll gain: Sales Strategy, B2B Sales, Sales Training, Sales Process, Marketing Psychology, Sales, Selling Techniques, Sales Enablement, Consumer Behaviour, Overcoming Objections, Storytelling, Closing (Sales), Stakeholder Communications, Negotiation, Non-Verbal Communication, Customer Engagement, Value Propositions, Communication Strategies, Empathy, Analysis

    Intermediate · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    C

    Coursera

    AI and European Union Law: Navigating Regulatory Compliance

    Skills you'll gain: Responsible AI, Legal Technology, Legal Research, Data Ethics, Law, Regulation, and Compliance, AI Workflows, General Data Protection Regulation (GDPR), Regulation and Legal Compliance, Business Process Automation, Workflow Management, Compliance Management, Automation, Legal Strategy, AI Enablement, Electronic Discovery, Productivity Software, Regulatory Requirements, Governance, Research, Analysis

    4.3
    Rating, 4.3 out of 5 stars
    ·
    8 reviews

    Intermediate · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
    Free Trial
    A

    Alex Genadinik

    Create (Artificial Intelligence) AI VIDEOS WITH ZERO FILMING

    Skills you'll gain: AI Personalization, Video Production, Video Editing, Content Creation, Artificial Intelligence, Animations, Multimedia, TikTok, Natural Language Processing, Scripting

    Mixed · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    D

    Dell

    Dell Technologies IT Sales Representative

    Skills you'll gain: Closing (Sales), Sustainable Business, Sales, Professional Development, Customer Relationship Building, Sales Strategy, Professionalism, Persuasive Communication, Emotional Intelligence, Influencing, Adaptability, Data Centers, Customer Insights, Interviewing Skills, Public Speaking, Negotiation, Account Management, Customer Relationship Management, Lead Generation, Digital Content

    Beginner · Professional Certificate · 3 - 6 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    G

    Google Cloud

    Generative AI Leader

    Skills you'll gain: Prompt Engineering, Generative AI Agents, Google Gemini, Retrieval-Augmented Generation, Responsible AI, Generative AI, Google Cloud Platform, AI Enablement, Gemini, AI Product Strategy, Google Workspace, Customer Engagement, AI Workflows, Agentic systems, AI Security, Google Docs, Cloud Infrastructure, Artificial Intelligence, Cloud Computing, Collaboration

    Beginner · Specialization · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    C

    Coursera

    Copilot for Beginners: Create a Sales Pitch Presentation

    Skills you'll gain: Sales Presentations, Microsoft Copilot, Microsoft PowerPoint, Presentations, Selling Techniques, Prompt Engineering, Solution Selling, Sales, Value Propositions, Product Knowledge, Price Negotiation, Storytelling, Business Modeling, Generative AI

    4.8
    Rating, 4.8 out of 5 stars
    ·
    12 reviews

    Beginner · Guided Project · Less Than 2 Hours

  • C

    Coursera

    Program Resource Planning with ClickUp

    Skills you'll gain: Program Management, Diagram Design, Resource Planning, Project Planning, Project Management Software, Capacity Planning, Resource Management, Agile Methodology, Strategic Planning

    4.7
    Rating, 4.7 out of 5 stars
    ·
    6 reviews

    Intermediate · Guided Project · Less Than 2 Hours

  • Status: Free Trial
    Free Trial
    U

    University of Maryland, College Park

    Cybersecurity Risk Management Across Critical Systems

    Skills you'll gain: Cybersecurity, Cyber Security Policies, Cyber Risk, Risk Management, Cyber Attacks, Risk Mitigation, Business Risk Management, Cyber Security Strategy, Stakeholder Communications, Operational Risk, Enterprise Risk Management (ERM), Security Management, Risk Analysis, Cyber Security Assessment, Threat Modeling, Risk Modeling, Governance, Vulnerability Assessments, Information Privacy, Estimation

    4.6
    Rating, 4.6 out of 5 stars
    ·
    8 reviews

    Beginner · Course · 1 - 3 Months

  • C

    Coursera

    Create Business Cards with a QR Code in Photoshop

    Skills you'll gain: Adobe Photoshop, Barcoding, Layout Design, Graphic Design, Marketing Collateral, Color Theory, Typography, Design Elements And Principles

    Beginner · Guided Project · Less Than 2 Hours

  • Status: Free Trial
    Free Trial
    M

    Microsoft

    Agile and Hybrid Approaches

    Skills you'll gain: Agile Project Management, Agile Methodology, Project Management Life Cycle, Kanban Principles, Sprint Planning, Project Management, Backlogs, Performance Metric, Project Planning, Project Performance, Lean Methodologies, Continuous Improvement Process

    4.9
    Rating, 4.9 out of 5 stars
    ·
    22 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    U

    University of Michigan

    Erfolgreich Verhandeln: Strategien und Fähigkeiten

    Skills you'll gain: Negotiation, Contract Negotiation, Mediation, Conflict Management, Communication, Decision Making, Intercultural Competence, Case Studies, Planning, Business Ethics

    4.4
    Rating, 4.4 out of 5 stars
    ·
    9 reviews

    Mixed · Course · 1 - 3 Months

Searches related to marketing strategy

marketing strategy specialization
marketing strategy for entrepreneurs
marketing strategy for engineers and technologists
marketing strategy and techniques
marketing strategy free
marketing strategy capstone project
marketing strategy specialist free
marketing strategy by ie business school
1…319320321…420

In summary, here are 10 of our most popular marketing strategy courses

  • Segmenting the Market with Jagdish Sheth: Kennesaw State University
  • Retail Sales Psychology: The Essentials of Selling More: Starweaver
  • AI and European Union Law: Navigating Regulatory Compliance: Coursera
  • Create (Artificial Intelligence) AI VIDEOS WITH ZERO FILMING: Alex Genadinik
  • Dell Technologies IT Sales Representative: Dell
  • Generative AI Leader: Google Cloud
  • Copilot for Beginners: Create a Sales Pitch Presentation : Coursera
  • Program Resource Planning with ClickUp: Coursera
  • Cybersecurity Risk Management Across Critical Systems: University of Maryland, College Park
  • Create Business Cards with a QR Code in Photoshop: Coursera

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • English Speaking
  • Generative AI (GenAI)
  • Microsoft Excel
  • Microsoft Power BI
  • Project Management
  • Python

Certificates & Programs

  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM Data Analyst Certificate
  • IBM Data Science Certificate
  • Machine Learning Certificate
  • Microsoft Power BI Data Analyst Certificate
  • UI / UX Design Certificate

Industries & Careers

  • Business
  • Computer Science
  • Data Science
  • Education & Teaching
  • Engineering
  • Finance
  • Healthcare
  • Human Resources (HR)
  • Information Technology (IT)
  • Marketing

Career Resources

  • Career Aptitude Test
  • Examples of Strengths and Weaknesses for Job Interviews
  • High-Income Skills to Learn
  • How Does Cryptocurrency Work?
  • How to Highlight Duplicates in Google Sheets
  • How to Learn Artificial Intelligence
  • Popular Cybersecurity Certifications
  • Preparing for the PMP Certification
  • Signs You Will Get the Job After an Interview
  • What Is Artificial Intelligence?

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Share your Coursera learning story

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok