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Marketing Analytics Courses

Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.


Popular Marketing Analytics Courses and Certifications


  • Status: New
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    Coursera

    Advanced Data Science Techniques (with AWS Integration)

    Skills you'll gain: AWS SageMaker, Unsupervised Learning, Feature Engineering, Time Series Analysis and Forecasting, Model Deployment, Cloud Deployment, Amazon Web Services, Applied Machine Learning, Trend Analysis, Advanced Analytics, Machine Learning Methods, Amazon S3, Artificial Intelligence and Machine Learning (AI/ML), Cloud Computing, Model Evaluation, Statistical Analysis, Forecasting, MLOps (Machine Learning Operations), Predictive Analytics, Data Preprocessing

    Beginner · Course · 1 - 3 Months

  • G

    Google Cloud

    Integrate Search in Applications using Vertex AI Agent Builder

    Skills you'll gain: Web Analytics and SEO, Generative AI Agents, Google Cloud Platform, Enterprise Application Management, Data Compilation, Analytics, Data Store, Frontend Integration, System Configuration

    Beginner · Project · Less Than 2 Hours

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    I

    IE Business School

    Beyond the Obvious: How to Think in the Age of Generative AI

    Skills you'll gain: Critical Thinking, Logical Reasoning, Analytical Skills, Generative AI, Empathy, Cognitive flexibility, Research, Lifelong Learning, Data Analysis, Decision Making, Statistical Analysis

    Beginner · Course · 1 - 4 Weeks

  • C

    Coursera

    Lancer une campagne publicitaire sur Pinterest

    Skills you'll gain: Pinterest, Advertising Campaigns, Target Audience, Advertising, Scheduling, Online Advertising, Budgeting, Paid media, Campaign Management, Marketing, Social Media, Goal Setting

    Intermediate · Guided Project · Less Than 2 Hours

  • G

    Google Cloud

    Working with JSON, Arrays, and Structs in BigQuery

    Skills you'll gain: Data Wrangling, Unstructured Data, Query Languages, Data Manipulation, Data Import/Export, Big Data, SQL, Database Administration

    4.8
    Rating, 4.8 out of 5 stars
    ·
    6 reviews

    Beginner · Project · Less Than 2 Hours

  • Status: Free Trial
    Free Trial
    J

    Johns Hopkins University

    Data Science Decisions in Time

    Skills you'll gain: Game Theory, Data-Driven Decision-Making, Strategic Decision-Making, Reinforcement Learning, Bioinformatics, Decision Making, Image Analysis, Data Analysis, Analytics, Decision Tree Learning, Markov Model, Bayesian Statistics, Time Series Analysis and Forecasting, Forecasting, Data Science, Complex Problem Solving, Precision Medicine, Statistical Methods, Cybersecurity, Statistical Analysis

    Intermediate · Specialization · 3 - 6 Months

  • C

    Coursera

    Créer une présentation professionnelle avec Prezi

    Skills you'll gain: Presentations, Developing Training Materials, Sales Presentation, Data Visualization, Technical Communication, Productivity Software, Project Documentation, Graphic Design, Business Communication, Marketing

    Beginner · Guided Project · Less Than 2 Hours

  • Status: Free Trial
    Free Trial
    P

    Packt

    Streaming Big Data with Spark Streaming, Scala, and Spark 3!

    Skills you'll gain: Apache Kafka, Apache Spark, Scala Programming, Real Time Data, Apache Hadoop, Machine Learning Algorithms, Data Pipelines, Apache Cassandra, Big Data, Data Processing, Application Deployment, Development Environment

    Advanced · Course · 1 - 3 Months

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    Packt

    Learn Tableau by Working on Exciting Dashboards

    Skills you'll gain: Data Storytelling, Tableau Software, Dashboard, Interactive Data Visualization, Data Visualization Software, Data Analysis, Sales Strategy, Key Performance Indicators (KPIs), Trend Analysis, Performance Analysis, Investment Management, Financial Data

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    U

    University of Minnesota

    Social Determinants of Health: Planetary Health

    Skills you'll gain: Social Determinants Of Health, Scatter Plots, Health Policy, Environmental Monitoring, Environmental Science, Data Analysis, Health Education, Health Equity, Community Health, Regression Analysis, Systems Thinking, Public Health, Sustainable Development, Health Informatics, Forecasting, Climate Change Adaptation, Data Visualization

    Beginner · Course · 1 - 3 Months

  • Status: Preview
    Preview
    S

    Starweaver

    Future of Production

    Skills you'll gain: Lean Manufacturing, Manufacturing and Production, Production Process, Manufacturing Processes, Quality Management, Sustainable Business, Emerging Technologies, Sustainable Technologies, Strategic Leadership, Operational Efficiency, Big Data, Product Quality (QA/QC), Process Optimization, Internet Of Things, Data-Driven Decision-Making, 3D Assets, Automation, Waste Minimization, Digital Transformation, Robotics

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    G

    Google Cloud

    Créer des lacs de données et des entrepôts de données sur Google Cloud

    Skills you'll gain: Data Lakes, Data Governance, Metadata Management, Data Architecture, Data Management, Data Warehousing, Google Cloud Platform, Data Storage Technologies, Data Storage, Cloud Storage, Data Security, Operational Data Store, Advanced Analytics, Applied Machine Learning

    4.8
    Rating, 4.8 out of 5 stars
    ·
    11 reviews

    Intermediate · Course · 1 - 3 Months

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In summary, here are 10 of our most popular marketing analytics courses

  • Advanced Data Science Techniques (with AWS Integration): Coursera
  • Integrate Search in Applications using Vertex AI Agent Builder: Google Cloud
  • Beyond the Obvious: How to Think in the Age of Generative AI: IE Business School
  • Lancer une campagne publicitaire sur Pinterest: Coursera
  • Working with JSON, Arrays, and Structs in BigQuery: Google Cloud
  • Data Science Decisions in Time: Johns Hopkins University
  • Créer une présentation professionnelle avec Prezi: Coursera
  • Streaming Big Data with Spark Streaming, Scala, and Spark 3!: Packt
  • Learn Tableau by Working on Exciting Dashboards: Packt
  • Social Determinants of Health: Planetary Health: University of Minnesota

Skills you can learn in Marketing

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