Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.

Skills you'll gain: Interactive Data Visualization, Heat Maps, Data Visualization, Data Visualization Software, Matplotlib, Plotly, Data Storytelling, Data Access, Correlation Analysis, Scatter Plots, Exploratory Data Analysis, Data Preprocessing, Data Science, Data Analysis, Python Programming
Beginner · Guided Project · Less Than 2 Hours

Coursera
Skills you'll gain: Facebook, Social Media Marketing, Social Media, Social Media Content, Marketing Materials, Advertising, Marketing Design, Data Visualization, Content Creation, Graphic Design, User Accounts, Account Management
Beginner · Guided Project · Less Than 2 Hours

Case Western Reserve University
Skills you'll gain: Geostatistics, Exploratory Data Analysis, Spatial Analysis, Descriptive Statistics, Box Plots, Statistical Modeling, Geospatial Information and Technology, R Programming, Plot (Graphics), Rmarkdown, Data Analysis, Data Cleansing, Statistical Methods, Simulations
Intermediate · Course · 1 - 3 Months

Skills you'll gain: Apache Hadoop, Real Time Data, Apache Spark, Data Integration, Data Processing, Apache Hive, Apache Kafka, Apache Cassandra, Data Pipelines, Big Data, Applied Machine Learning, System Design and Implementation, MongoDB, NoSQL, Distributed Computing, SQL, Scalability
Intermediate · Course · 1 - 3 Months

Johns Hopkins University
Skills you'll gain: Package and Software Management, Code Review, Open Source Technology, GitHub, Scientific Methods, Bioinformatics, Technical Documentation, Informatics, Clinical Informatics, R (Software), Data Analysis, Programming Principles, R Programming, Version Control, Integrated Development Environments
Intermediate · Course · 1 - 3 Months

Skills you'll gain: Tableau Software, Data Storytelling, Data Visualization Software, Data Analysis, Dashboard, Business Intelligence, Interactive Data Visualization
Advanced · Course · 1 - 4 Weeks

Skills you'll gain: Presentations, Prompt Engineering, Responsible AI, Verbal Communication Skills, Sampling (Statistics), Excel Formulas, Data Storytelling, Spreadsheet Software, Generative AI, Data Analysis
Beginner · Course · 1 - 4 Weeks

Empower School of Health
Skills you'll gain: Health Informatics, Health Technology, Emerging Technologies, Digital Transformation, Health Systems, Big Data, Health Care, Robotics, Telehealth, Value-Based Care, Blockchain, Artificial Intelligence, Medical Privacy, Healthcare Ethics, Predictive Analytics, Machine Learning
Intermediate · Course · 1 - 4 Weeks

Skills you'll gain: Content Performance Analysis, Instagram, TikTok, Social Media, Social Media Marketing, Growth Strategies, Social Media Strategy, Pinterest, Keyword Research, Drive Engagement
Beginner · Guided Project · Less Than 2 Hours

Coursera
Skills you'll gain: Product Flow Diagram, Process Flow Diagrams, New Product Development, Go To Market Strategy, Product Development, Product Roadmaps, Product Improvement, Product Design, Customer experience strategy (CX), Customer Analysis, User Research, User Feedback, Analysis
Intermediate · Course · 1 - 4 Weeks

Universidad Austral
Skills you'll gain: Natural Language Processing, MLOps (Machine Learning Operations), Application Lifecycle Management, Systems Architecture, Application Development, Algorithms, Software Architecture, Model Evaluation, Software Development Life Cycle, Text Mining, Model Deployment, Machine Learning
Beginner · Course · 1 - 4 Weeks

American Psychological Association
Skills you'll gain: Sample Size Determination, Statistical Hypothesis Testing, Statistical Methods, Quantitative Research, Statistical Analysis, Probability & Statistics, Statistical Inference, Statistics, Data Analysis, Regression Analysis, Research Design, Research, Psychology
Beginner · Course · 1 - 3 Months