Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.

Coursera
Skills you'll gain: Canva (Software), Graphics Software, Graphic Design, Photo Editing, Graphic and Visual Design, Content Creation, Content Marketing
Beginner · Guided Project · Less Than 2 Hours

Khalifa University
Skills you'll gain: AI Enablement, Feature Engineering, Responsible AI, Data Preprocessing, Strategic Decision-Making, Business Leadership, Data-Driven Decision-Making, Data Ethics, Business Analytics, Natural Language Processing, Large Language Modeling, Artificial Intelligence, Predictive Analytics, Advanced Analytics, Governance, Data Governance, Systems Integration, Business Ethics, Workflow Management, Applied Machine Learning
Beginner · Course · 1 - 4 Weeks

University of Colorado Boulder
Skills you'll gain: Exploratory Data Analysis, Data Wrangling, Data Integration, Data Collection, Data Preprocessing, Data Validation, Data Cleansing, Data Quality, Data Analysis, Data Manipulation, Data Transformation, Data Pipelines, Pivot Tables And Charts, Statistical Visualization, Data Visualization, Statistical Analysis, Descriptive Statistics, Data Mining, Dimensionality Reduction
Intermediate · Course · 1 - 3 Months

Illinois Tech
Skills you'll gain: NoSQL, Big Data, Apache Hadoop, Apache Spark, Data Infrastructure, Real Time Data, Apache Kafka, Data Management, Apache Cassandra, Apache Hive, Data Lakes, MongoDB, Databases, Data Ethics, Distributed Computing, Data Processing, Informatics, Cloud Computing, Software Design Patterns, Data Storage
Build toward a degree
Intermediate · Course · 1 - 3 Months

Board Infinity
Skills you'll gain: Vue.JS, Application Deployment, JavaScript Frameworks, Application Design, User Interface (UI), Frontend Performance, Web Analytics and SEO, Android Development, Server Side, Data Management
Intermediate · Course · 1 - 4 Weeks

Skills you'll gain: ChatGPT, AI Enablement, Market Research, Financial Forecasting, AI Personalization, Business Solutions, LLM Application, Generative AI, Strategic Decision-Making, Supply Chain Management, Innovation, Forecasting, Customer Support, Artificial Intelligence
Intermediate · Course · 1 - 4 Weeks

Skills you'll gain: Facebook, Social Media Marketing, Social Media Campaigns, Social Media Management, Advertising, Content Performance Analysis, Account Management, Customer Communications Management, Target Audience, Customer Engagement, Content Creation
Beginner · Guided Project · Less Than 2 Hours
University of Illinois Urbana-Champaign
Skills you'll gain: Data Storytelling, Performance Measurement, Data Visualization Software, Business Analysis, Accounting, Business, Analytics, Business Strategy, Marketing, Strategic Communication, Organizational Strategy, Data Analysis, Consumer Behaviour, Product Lifecycle Management
Beginner · Course · 1 - 3 Months

Skills you'll gain: Tableau Software, Dashboard, Data Visualization Software, Data Visualization, R Programming, Alteryx, Statistical Programming, Data Presentation, Interactive Data Visualization, Data Cleansing, Data Storytelling, Data Structures, Statistical Analysis, Workflow Management, Data Analysis, Scatter Plots, Graphing, Data Preprocessing, Data Manipulation, Data Processing
Intermediate · Specialization · 3 - 6 Months

LearnKartS
Skills you'll gain: Google Cloud Platform, Kubernetes, Google App Engine, Cloud Storage, Load Balancing, Cloud-Native Computing, Cloud Infrastructure, Cloud Computing, Containerization, Data Storage Technologies, Virtual Machines, Cloud Security, Application Deployment, DevOps, Application Performance Management, Scalability
Intermediate · Course · 1 - 4 Weeks

Skills you'll gain: Git (Version Control System), Version Control, GitHub, Jupyter, Python Programming, Data Science, Generative AI, Development Environment, Computer Programming, Data Analysis
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Instagram, Content Creation, Social Media Management, Social Media Content, Content Development and Management, Marketing Planning, Content Strategy, Shared Media, Owned Media, Scheduling, Workflow Management
Beginner · Course · 1 - 4 Weeks