• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Social Media Marketing

Social Media Marketing Courses

Social media marketing courses can help you learn content creation, audience engagement strategies, analytics interpretation, and campaign management. You can build skills in crafting compelling posts, optimizing ad spend, and measuring ROI on various platforms. Many courses introduce tools like Hootsuite for scheduling, Google Analytics for tracking performance, and Canva for designing eye-catching visuals, showing how these skills are applied in real campaigns.

Popular Social Media Marketing Courses and Certifications


  • Status: Free Trial
    Free Trial
    M

    Microsoft

    Product Design and UX/UI Fundamentals

    Skills you'll gain: User Story, User Interface and User Experience (UI/UX) Design, Usability, UI/UX Strategy, Design Thinking, User Interface (UI) Design, User Experience Design, Mockups, Wireframing, Interaction Design, Experience Design, Usability Testing, Human Centered Design, User Centered Design, Application Design, AI literacy, Responsible AI, Prototyping

    4.5
    Rating, 4.5 out of 5 stars
    ·
    28 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    U

    Universitat Autònoma de Barcelona

    Videojuegos: ¿de qué hablamos?

    Skills you'll gain: Video Game Development, Game Design, Animation and Game Design, Computer Programming, Computer Graphics, Interaction Design, Artificial Intelligence

    4.3
    Rating, 4.3 out of 5 stars
    ·
    567 reviews

    Mixed · Course · 1 - 3 Months

  • Status: Free
    Free
    C

    Coursera

    Créer un site Web gratuit avec WordPress

    Skills you'll gain: WordPress, Content Management Systems, Web Design and Development, Blogs, Content Creation, Content Management, Business Marketing, Creativity

    4.3
    Rating, 4.3 out of 5 stars
    ·
    117 reviews

    Beginner · Guided Project · Less Than 2 Hours

  • Status: Free Trial
    Free Trial
    M

    Michigan State University

    Game Design and Development 3: 3D Shooter

    Skills you'll gain: Game Design, Unity Engine, 3D Assets, Prototyping, Video Game Development, 3D Modeling, Computer Graphics, Multimedia, Programming Principles, Development Testing

    4.8
    Rating, 4.8 out of 5 stars
    ·
    68 reviews

    Intermediate · Course · 1 - 4 Weeks

  • Status: Free
    Free
    T

    The Chinese University of Hong Kong

    Structural Equation Model and its Applications | 结构方程模型及其应用 (普通话)

    Skills you'll gain: Social Sciences, Statistical Analysis, Statistical Software, Statistical Modeling, Correlation Analysis, Statistical Methods, Advanced Analytics, Regression Analysis, Mathematical Modeling, Data Analysis Software, Research, Model Evaluation, Data Modeling

    4.8
    Rating, 4.8 out of 5 stars
    ·
    97 reviews

    Mixed · Course · 3 - 6 Months

  • Status: Free
    Free
    C

    Coursera

    Market your new business with Canva

    Skills you'll gain: Logo Design, Canva (Software), Marketing Design, Promotional Materials, Design, Dashboard, Design Elements And Principles, Marketing Materials, Marketing Collateral, Color Theory, Graphic and Visual Design Software, Graphic Design, Branding, Content Creation, Marketing, Advertising, Business

    4.7
    Rating, 4.7 out of 5 stars
    ·
    36 reviews

    Intermediate · Guided Project · Less Than 2 Hours

  • Status: Free Trial
    Free Trial
    U

    University of Michigan

    More Applied Data Science with Python

    Skills you'll gain: Unsupervised Learning, Data Mining, Social Network Analysis, ChatGPT, Embeddings, LLM Application, Applied Machine Learning, Data Quality, Unstructured Data, Anomaly Detection, Machine Learning Methods, Data Science, Machine Learning, Data Preprocessing, Data Transformation, Data Analysis, Social Media Analytics, Data Manipulation, Python Programming, Exploratory Data Analysis

    4.6
    Rating, 4.6 out of 5 stars
    ·
    21 reviews

    Advanced · Specialization · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    S

    Saïd Business School, University of Oxford

    Sustainable Finance: Products, Instruments and Future Trends

    Skills you'll gain: Sustainable Business, Sustainable Development, Environmental Social And Corporate Governance (ESG), Corporate Sustainability, Sustainability Reporting, Social Impact, Finance, Stakeholder Engagement, Financial Services, Financial Systems, Case Studies, Corporate Strategy, Financial Analysis, Investments, Return On Investment, Loans, Risk Management

    4.8
    Rating, 4.8 out of 5 stars
    ·
    60 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    J

    Johns Hopkins University

    Clinical Trials Analysis, Monitoring, and Presentation

    Skills you'll gain: Clinical Monitoring, Sample Size Determination, Clinical Trials, Clinical Research, Statistical Reporting, Statistical Analysis, Analysis, Advanced Analytics, Data Analysis, Statistical Methods, Patient Safety, Bayesian Statistics, Data Presentation, Communication

    4.7
    Rating, 4.7 out of 5 stars
    ·
    96 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Preview
    Preview
    R

    Rutgers the State University of New Jersey

    Soul Beliefs: Causes and Consequences - Unit 2: Belief Systems

    Skills you'll gain: Culture, Cultural Diversity, Social Studies, Anthropology, Liberal Arts, Sociology, Psychology, Human Development, Ancient History, Political Sciences, Neurology, Scientific Methods, Research, Science and Research

    4.6
    Rating, 4.6 out of 5 stars
    ·
    173 reviews

    Mixed · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    Y

    Yonsei University

    AR (Augmented Reality) & Video Streaming Services Emerging Technologies

    Skills you'll gain: Augmented Reality, Augmented and Virtual Reality (AR/VR), Live Streaming, Multimedia, Emerging Technologies, Market Analysis, Photo/Video Production and Technology, Network Routing, Cloud Services, Network Protocols, Cloud Computing, Application Development, Image Analysis, Computer Vision, Business Modeling, Content Management

    4.7
    Rating, 4.7 out of 5 stars
    ·
    122 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    P

    Pontificia Universidad Católica de Chile

    Análisis de Negocios con Estados Financieros

    Skills you'll gain: Financial Statements, Financial Statement Analysis, Financial Accounting, Income Statement, Financial Analysis, Balance Sheet, Financial Reporting, Accruals, Cash Flows, Cash Management, Working Capital, Accrual Accounting, Asset Management, Resource Management, Equities, Market Analysis

    Build toward a degree

    4.8
    Rating, 4.8 out of 5 stars
    ·
    169 reviews

    Beginner · Course · 1 - 4 Weeks

1…331332333…585

In summary, here are 10 of our most popular social media marketing courses

  • Product Design and UX/UI Fundamentals: Microsoft
  • Videojuegos: ¿de qué hablamos?: Universitat Autònoma de Barcelona
  • Créer un site Web gratuit avec WordPress: Coursera
  • Game Design and Development 3: 3D Shooter: Michigan State University
  • Structural Equation Model and its Applications | 结构方程模型及其应用 (普通话): The Chinese University of Hong Kong
  • Market your new business with Canva: Coursera
  • More Applied Data Science with Python: University of Michigan
  • Sustainable Finance: Products, Instruments and Future Trends: Saïd Business School, University of Oxford
  • Clinical Trials Analysis, Monitoring, and Presentation: Johns Hopkins University
  • Soul Beliefs: Causes and Consequences - Unit 2: Belief Systems: Rutgers the State University of New Jersey

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Accounting
  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • Human Resources (HR)
  • Microsoft Excel
  • Project Management
  • Python
  • SQL

Professional Certificates

  • Google AI Certificate
  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM AI Engineering Certificate
  • IBM AI Product Manager Certificate
  • IBM Data Science Certificate
  • Intuit Academy Bookkeeping Certificate

Courses & Specializations

  • AI Essentials Specialization
  • AI For Business Specialization
  • AI For Everyone Course
  • AI in Healthcare Specialization
  • Deep Learning Specialization
  • Excel Skills for Business Specialization
  • Financial Markets Course
  • Machine Learning Specialization
  • Prompt Engineering for ChatGPT Course
  • Python for Everybody Specialization

Career Resources

  • Career Aptitude Test
  • CAPM Certification Requirements
  • CompTIA A+ Certification Requirements
  • CompTIA Security+ Certification Requirements
  • Essential IT Certifications
  • High-Income Skills to Learn
  • How to Learn Artificial Intelligence
  • PMP Certification Requirements
  • Popular Cybersecurity Certifications
  • Share your Coursera learning story

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Udemy

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok