• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Market Research

Market Research Courses

Market research courses can help you learn data collection techniques, survey design, consumer behavior analysis, and competitive landscape assessment. You can build skills in interpreting market trends, segmenting target audiences, and conducting focus groups. Many courses introduce tools like SPSS, Tableau, and Google Analytics, that support analyzing data and visualizing insights to inform business strategies.

Popular Market Research Courses and Certifications


  • S

    S.P. Jain Institute of Management and Research

    The Art and Science of Self Leadership

    Skills you'll gain: Self-Awareness, Conflict Management, Personal Development, Emotional Intelligence, Personal Attributes, Interpersonal Communications, Collaboration, Relationship Building, Professional Development, Visionary, Leadership, Communication, Dealing With Ambiguity

    ★ 4.8 (26) · Beginner · Course · 1 - 4 Weeks

    Category: Preview
    Preview
  • Y

    Yad Vashem

    The Holocaust through the Perspective of Primary Sources

    ★ 4.6 (16) · Intermediate · Course · 1 - 3 Months

    Category: Free
    Free
  • C

    Coursera

    Streamlined Project Management with Trello: AI Integration

    Skills you'll gain: Workflow Management, Go To Market Strategy, Project Schedules, Project Management Software, Scheduling, Organizational Skills, Marketing Planning, Process Optimization, Campaign Planning, Marketing Strategies, Project Coordination, AI Enablement, Content Creation, Project Management, Digital Marketing, Content Development and Management, ChatGPT, Automation, Artificial Intelligence

    Intermediate · Guided Project · Less Than 2 Hours

  • L

    Logical Operations

    Effective Presentations

    Skills you'll gain: Presentations, Microsoft PowerPoint, Oral Expression, Public Speaking, Verbal Communication Skills, Virtual Teams, Target Audience, Microsoft Office, Communication, Persuasive Communication, Discussion Facilitation, Communication Strategies, Storytelling, Data Storytelling, Business Communication, Planning, Organizational Skills, Data Analysis

    Mixed · Course · 1 - 3 Months

    Category: Preview
    Preview
  • U

    Universidad Nacional de Colombia

    Identidad digital: ¿Cómo tener visibilidad académica?

    Skills you'll gain: Data Ethics, Web Presence, Research, Personally Identifiable Information, Science and Research, Data Sharing, Identity and Access Management, digital literacy, User Accounts, Collaborative Software, Ethical Standards And Conduct, Higher Education, Information Privacy, Content Management, Authentications

    ★ 5 (13) · Beginner · Course · 1 - 3 Months

    Category: Preview
    Preview
  • A

    Alex Genadinik

    Sales Copywriting And Landing Page Optimization With ChatGPT

    Skills you'll gain: Sales Strategy, Closing (Sales), Marketing Psychology, Marketing Materials, Product Promotion, Copywriting, Sales, Sales Process, Selling Techniques, Consumer Behaviour, General Sales Practices, Video Production, Marketing Strategies, Target Audience, Conversion Funnel Analysis, Prompt Engineering, ChatGPT, Decision Making

    Mixed · Course · 1 - 3 Months

    Status: Free Trial
    Free Trial
  • G

    Goldman Sachs

    Expanda Seus Negócios com o 10,000 Women da Goldman Sachs

    Skills you'll gain: Feasibility Studies, Business Planning, Market Opportunities, Growth Strategies, Business Development, Business Strategies, Business Strategy, Entrepreneurship, Peer Review, Goal Setting

    ★ 5 (113) · Mixed · Course · 1 - 4 Weeks

    Category: Free
    Free
  • K

    Kennesaw State University

    Creating a Differential Competitive Advantage -Jagdish Sheth

    Skills you'll gain: Branding, Brand Marketing, Global Marketing, Brand Strategy, Target Market, Brand Management, Strategic Marketing, Target Audience, Brand Awareness, Marketing, Digital Advertising, Market Opportunities, Online Advertising, Brand Loyalty, Product Marketing, Marketing Strategy and Techniques, Product Strategy, MarTech, Business Strategy, Business

    ★ 3.7 (6) · Beginner · Specialization · 1 - 3 Months

    Status: Free Trial
    Free Trial
  • I

    Interactive Brokers

    Monetary Measures, Economic Output and Corporate Profits

    Skills you'll gain: Business Economics, Economics, Gross Profit, Financial Acumen, Fiscal Management, Financial Policy, Corporate Finance, Financial Systems, Governmental Accounting, Operating Cost, Securities (Finance), Financial Market, Banking, Market Dynamics, Consumer Behaviour, Forecasting

    ★ 5 (6) · Beginner · Course · 1 - 4 Weeks

    Status: Free Trial
    Free Trial
  • B

    Board Infinity

    Decoding BFSI: Key Segments and Functions in Finance

    Skills you'll gain: Investment Banking, Financial Services, Banking Services, Insurance, Financial Inclusion, Business Ethics, Banking, Insurance Policies, Financial Systems, Ethical Standards And Conduct, Underwriting, Financial Analysis, Investment Management, Financial Market, Financial Management, Credit Risk, Retail Banking, Financial Regulation, Bank Regulations, Financial Regulations

    ★ 4 (6) · Beginner · Course · 1 - 4 Weeks

    Status: Free Trial
    Free Trial
  • E

    EDUCBA

    Basel III Norms: Apply Standards in US & UK Banking

    Skills you'll gain: Bank Regulations, Risk Management Framework, Risk Analysis, Risk Management, Banking, Financial Regulation, Financial Systems, Regulatory Compliance, Commercial Banking, Regulatory Requirements

    ★ 4.7 (25) · Intermediate · Course · 1 - 4 Weeks

    Category: Preview
    Preview
  • C

    Coursera

    Business Strategy: Value Proposition Essentials

    Skills you'll gain: Value Propositions, Product Knowledge, Business Marketing, Business Strategy, Business Strategies, Competitive Analysis, Communication, Strategic Communication, Communication Strategies

    ★ 4.2 (13) · Beginner · Course · 1 - 4 Weeks

    Status: Free Trial
    Free Trial
1…333334335…448

In summary, here are 10 of our most popular market research courses

  • The Art and Science of Self Leadership: S.P. Jain Institute of Management and Research
  • The Holocaust through the Perspective of Primary Sources: Yad Vashem
  • Streamlined Project Management with Trello: AI Integration: Coursera
  • Effective Presentations: Logical Operations
  • Identidad digital: ¿Cómo tener visibilidad académica?: Universidad Nacional de Colombia
  • Sales Copywriting And Landing Page Optimization With ChatGPT: Alex Genadinik
  • Expanda Seus Negócios com o 10,000 Women da Goldman Sachs: Goldman Sachs
  • Creating a Differential Competitive Advantage -Jagdish Sheth: Kennesaw State University
  • Monetary Measures, Economic Output and Corporate Profits: Interactive Brokers
  • Decoding BFSI: Key Segments and Functions in Finance: Board Infinity

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Accounting
  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • Human Resources (HR)
  • Microsoft Excel
  • Project Management
  • Python
  • SQL

Professional Certificates

  • Google AI Certificate
  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM AI Engineering Certificate
  • IBM AI Product Manager Certificate
  • IBM Data Science Certificate
  • Intuit Academy Bookkeeping Certificate

Courses & Specializations

  • AI Essentials Specialization
  • AI For Business Specialization
  • AI For Everyone Course
  • AI in Healthcare Specialization
  • Deep Learning Specialization
  • Excel Skills for Business Specialization
  • Financial Markets Course
  • Machine Learning Specialization
  • Prompt Engineering for ChatGPT Course
  • Python for Everybody Specialization

Career Resources

  • Career Aptitude Test
  • CAPM Certification Requirements
  • CompTIA A+ Certification Requirements
  • CompTIA Security+ Certification Requirements
  • Essential IT Certifications
  • High-Income Skills to Learn
  • How to Learn Artificial Intelligence
  • PMP Certification Requirements
  • Popular Cybersecurity Certifications
  • Share your Coursera learning story

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Udemy

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok