• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Social Media Marketing

Social Media Marketing Courses

Social media marketing courses can help you learn content creation, audience engagement strategies, analytics interpretation, and campaign management. You can build skills in crafting compelling posts, optimizing ad spend, and measuring ROI on various platforms. Many courses introduce tools like Hootsuite for scheduling, Google Analytics for tracking performance, and Canva for designing eye-catching visuals, showing how these skills are applied in real campaigns.

Popular Social Media Marketing Courses and Certifications


  • U

    University of Pennsylvania

    ESG Impact: Investor Perspective

    Skills you'll gain: Environmental Social And Corporate Governance (ESG), Corporate Sustainability, Portfolio Risk, Equities, Investment Management, Return On Investment, Social Impact, Portfolio Management, Sustainability Reporting, Sustainability Standards, Stakeholder Engagement, Environmental Issue, Stakeholder Analysis, Market Trend, Risk Analysis, Climate Change Mitigation, Corporate Finance, Petroleum Industry, Performance Analysis

    ★ 4.7 (240) · Mixed · Course · 1 - 4 Weeks

    Status: Free Trial
    Free Trial
  • P

    Packt

    Mastering Adobe Photoshop 2024

    Skills you'll gain: AI powered creativity, Adobe Firefly, Adobe Photoshop, Marketing Collateral, Typography, Marketing Design, Photo Editing, Animations, Graphic Design, Brand Marketing, Branding, Creative Design, Graphic and Visual Design, Brand Awareness, Computer Graphic Techniques, Social Media, Social Media Content, Digital Design, Marketing Materials, Digital Advertising

    Beginner · Specialization · 1 - 3 Months

    Category: New
    New
    Status: Free Trial
    Free Trial
  • C

    Coursera

    Créer des visuels Facebook avec PicMonkey pour entreprises

    Skills you'll gain: Facebook, Social Media Content, Brand Awareness, Advertising Campaigns, Advertising, Social Media Marketing, Social Media, Content Creation, Event Marketing, Graphic and Visual Design Software, Graphic and Visual Design, Brand Loyalty, Content Marketing, Customer Engagement, Digital Marketing

    Beginner · Guided Project · Less Than 2 Hours

    Category: Free
    Free
  • C

    Coursera

    Brand Identity Design in Canva

    Skills you'll gain: Canva (Software), Brand Strategy, Branding, Style Guides, Brand Awareness, Brand Management, Marketing Design, Graphic Design, Marketing Collateral, Graphic and Visual Design, Marketing Materials, Typography, Design Elements And Principles, Color Theory, Asset Management, File Management

    Beginner · Course · 1 - 4 Weeks

    Status: Free Trial
    Free Trial
  • G

    Google Cloud

    Google Chat

    Skills you'll gain: Google Workspace, Collaborative Software, Collaboration, Productivity Software, Internal Communications, Business Communication, Communication, Business Solutions, Spreadsheet Software

    ★ 4.6 (62) · Beginner · Course · 1 - 3 Months

    Status: Free Trial
    Free Trial
  • P

    Politecnico di Milano

    Sustainable Textile Manufacturing

    Skills you'll gain: Sustainable Design, Sustainable Technologies, Sustainability Standards, Sustainable Business, Strategic Sourcing, Manufacturing and Production, Corporate Sustainability, Sustainable Development, Manufacturing Processes, Production Process, Digital Transformation, Environmental Issue, Supply Chain Management, Supply Chain, Prototyping, Case Studies

    ★ 4.2 (43) · Beginner · Course · 1 - 3 Months

    Category: Preview
    Preview
  • É

    École Nationale des Ponts et Chaussées

    Mobilités et véhicules électriques

    Skills you'll gain: Electrical Systems, Energy and Utilities, Transportation Operations, Electric Power Systems, Sustainable Development, Sustainable Technologies, Economic Development, Sustainable Engineering, Climate Change Mitigation, Market Dynamics, Economics, Market Analysis, Environmental Science, Public Policies, Financial Inclusion, Pollution Prevention, Cost Benefit Analysis

    ★ 4.7 (110) · Beginner · Course · 1 - 3 Months

    Category: Preview
    Preview
  • I

    IE Business School

    Critical Perspectives on Management

    Skills you'll gain: Innovation, Employee Performance Management, Performance Appraisal, Performance Management, Leadership and Management, Governance, Case Studies, Organizational Effectiveness, Corporate Strategy, Decision Making, Behavioral Economics, Ancient History, Organizational Structure, Business Strategy, Business Economics, Social Studies, Economics, Market Dynamics, Storytelling

    ★ 4.8 (314) · Beginner · Course · 1 - 3 Months

  • D

    Duke University

    Raising Impact Investment Capital

    Skills you'll gain: Financial Modeling, Entrepreneurial Finance, Return On Investment, Due Diligence, Financial Forecasting, Social Impact, Investments, Contract Negotiation, Entrepreneurship, Capital Budgeting, Environmental Social And Corporate Governance (ESG), Fundraising, Negotiation, Business Modeling, Finance, Strategic Partnership, Capital Markets, Performance Measurement, Business Strategy, Growth Strategies

    ★ 4.9 (63) · Beginner · Specialization · 1 - 3 Months

    Status: Free Trial
    Free Trial
  • A

    American Psychological Association

    What is Qualitative Research?

    Skills you'll gain: Qualitative Research, Research, Research Methodologies, Data Collection, Research Design, Social Sciences, Interviewing Skills, Psychology

    ★ 4.7 (54) · Beginner · Course · 1 - 3 Months

    Status: Free Trial
    Free Trial
  • C

    Coursera

    Create your First Twitter Ad

    Skills you'll gain: Advertising Campaigns, Campaign Management, Advertising, Online Advertising, Advertising Sales, Social Media Marketing, Digital Advertising, Lead Generation, Automation

    Beginner · Guided Project · Less Than 2 Hours

    Category: Free
    Free
  • U

    University of Colorado Boulder

    Bring Your Story to Life – Video Post-Production

    Skills you'll gain: Adobe Premiere, Post-Production, Video Editing, Video Production, Photo/Video Production and Technology, Media Production, Editing, Visual Storytelling, Data Import/Export, Graphic and Visual Design, Graphic and Visual Design Software, Storytelling, Timelines, File Management

    ★ 4.7 (54) · Beginner · Course · 1 - 3 Months

    Status: Free Trial
    Free Trial
1…334335336…585

In summary, here are 10 of our most popular social media marketing courses

  • ESG Impact: Investor Perspective: University of Pennsylvania
  • Mastering Adobe Photoshop 2024: Packt
  • Créer des visuels Facebook avec PicMonkey pour entreprises: Coursera
  • Brand Identity Design in Canva: Coursera
  • Google Chat: Google Cloud
  • Sustainable Textile Manufacturing: Politecnico di Milano
  • Mobilités et véhicules électriques: École Nationale des Ponts et Chaussées
  • Critical Perspectives on Management: IE Business School
  • Raising Impact Investment Capital: Duke University
  • What is Qualitative Research?: American Psychological Association

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Accounting
  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • Human Resources (HR)
  • Microsoft Excel
  • Project Management
  • Python
  • SQL

Professional Certificates

  • Google AI Certificate
  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM AI Engineering Certificate
  • IBM AI Product Manager Certificate
  • IBM Data Science Certificate
  • Intuit Academy Bookkeeping Certificate

Courses & Specializations

  • AI Essentials Specialization
  • AI For Business Specialization
  • AI For Everyone Course
  • AI in Healthcare Specialization
  • Deep Learning Specialization
  • Excel Skills for Business Specialization
  • Financial Markets Course
  • Machine Learning Specialization
  • Prompt Engineering for ChatGPT Course
  • Python for Everybody Specialization

Career Resources

  • Career Aptitude Test
  • CAPM Certification Requirements
  • CompTIA A+ Certification Requirements
  • CompTIA Security+ Certification Requirements
  • Essential IT Certifications
  • High-Income Skills to Learn
  • How to Learn Artificial Intelligence
  • PMP Certification Requirements
  • Popular Cybersecurity Certifications
  • Share your Coursera learning story

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Udemy

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok