Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.

Skills you'll gain: Marketing Strategies, Facebook, Web Analytics, Marketing Analytics, Social Media Marketing, Online Advertising, Business Marketing, Target Audience, Digital Marketing, Business Communication
Beginner · Guided Project · Less Than 2 Hours

Skills you'll gain: Sales Presentation, Presentations, Sales Presentations, Canva (Software), Multimedia, Marketing Design, Design, Marketing Collateral, Product Demonstration, Marketing Materials, Graphic Design, Photo Editing
Intermediate · Guided Project · Less Than 2 Hours

DeepLearning.AI
Skills you'll gain: LLM Application, Large Language Modeling, Embeddings, Prompt Engineering, Data Processing, Big Data, Applied Machine Learning, Vector Databases
Beginner · Project · Less Than 2 Hours

Pearson
Skills you'll gain: Splunk, Dashboard, Ad Hoc Reporting, Data Visualization Software, Event Monitoring, Security Information and Event Management (SIEM), Statistical Analysis, Software Installation, Analytics, Data Analysis, Anomaly Detection, Big Data, Query Languages
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Canva (Software), Infographics, Diagram Design, Graphic Design, Graphic and Visual Design, Graphic and Visual Design Software, Multimedia, Collaborative Software, Developing Training Materials, Data Sharing, Marketing
Intermediate · Guided Project · Less Than 2 Hours

Dartmouth College
Skills you'll gain: Simulation and Simulation Software, Digital Transformation, Systems Thinking, Complex Problem Solving, Operations Research, Predictive Analytics, Data-Driven Decision-Making, Verification And Validation, Process Optimization, Data Integration, Risk Management, Python Programming, Event-Driven Programming, Probability & Statistics, Performance Analysis
Intermediate · Course · 1 - 3 Months

Coursera
Skills you'll gain: ChatGPT, Responsible AI, Technical Consulting, Business Consulting, Generative AI, Prompt Engineering Tools, AI Enablement, Business Reporting, Research Reports, Client Services, Business Process Automation, Data Analysis, Business Ethics, Innovation
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Facebook, Social Media Marketing, Social Media, Social Media Strategy, Social Media Campaigns, Advertising, Online Advertising, Paid media, Budget Management, Customer Engagement
Intermediate · Guided Project · Less Than 2 Hours

Skills you'll gain: Box Plots, Data Science, Histogram, Statistical Analysis, Statistical Methods, Data Preprocessing, Probability & Statistics, Data Analysis, Data Visualization Software, Bayesian Statistics, Scatter Plots, Scripting, Python Programming, Machine Learning Algorithms, Data Manipulation, Statistical Inference, Regression Analysis
Mixed · Course · 1 - 4 Weeks

Skills you'll gain: Applied Machine Learning, Data Science, Python Programming, Scikit Learn (Machine Learning Library), NumPy, Computational Thinking, Machine Learning Algorithms, Pandas (Python Package), Data Preprocessing, Data Analysis, Exploratory Data Analysis, Programming Principles, Data Manipulation
Beginner · Course · 1 - 4 Weeks

AI CERTs
Skills you'll gain: AI Personalization, Applied Machine Learning, Model Evaluation
Intermediate · Course · 1 - 3 Months

Skills you'll gain: Instagram, Social Media Content, LinkedIn, Social Media, Facebook, Content Creation, Social Media Management, Social Media Marketing, User Accounts, Graphic Design, Marketing
Beginner · Guided Project · Less Than 2 Hours