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Marketing Analytics Courses

Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.


Popular Marketing Analytics Courses and Certifications


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    National Taiwan University

    Operations Research (4): Capstone Project

    Skills you'll gain: Report Writing, Operations Research, Applied Mathematics, Mathematical Modeling, Algorithms, Industrial Engineering, Business Modeling, Process Optimization, Engineering Calculations, Feasibility Studies, Project Design, Engineering Management, Business Operations, Computational Thinking, Data Visualization, Complex Problem Solving, Decision Making, Performance Metric, Business Analytics

    Advanced · Course · 1 - 4 Weeks

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    Empower School of Health

    Innovations in Digital Health

    Skills you'll gain: Health Informatics, Health Technology, Emerging Technologies, Digital Transformation, Health Systems, Big Data, Health Care, Robotics, Telehealth, Value-Based Care, Blockchain, Artificial Intelligence, Medical Privacy, Healthcare Ethics, Predictive Analytics, Machine Learning

    Intermediate · Course · 1 - 4 Weeks

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    Coursera

    SQL in Action: Querying, Aggregating, and Joining Data

    Skills you'll gain: SQL, Database Management, Query Languages, Data Analysis, Performance Tuning, Data Manipulation

    Beginner · Course · 1 - 4 Weeks

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    Fundação Instituto de Administração

    Teoria dos Jogos: Da Teoria à Prática

    Skills you'll gain: Game Theory, Conflict Management, Bidding, Business Strategy, Negotiation, Strategic Thinking, Strategic Decision-Making, Market Dynamics, Market Analysis, Decision Making, Economics

    Beginner · Course · 1 - 4 Weeks

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    Skillshare

    Graphic Design Theory - Web & Digital Design

    Skills you'll gain: Responsive Web Design, User Interface and User Experience (UI/UX) Design, Digital Design, Web Design, Motion Graphics, Adobe XD, No-Code Development, Animations, Layout Design, Prototyping, Graphic Design, Augmented and Virtual Reality (AR/VR), Style Guides

    Beginner · Course · 1 - 3 Months

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    Duke University

    R을 사용한 확률 및 데이터 소개

    Skills you'll gain: Exploratory Data Analysis, Sampling (Statistics), Statistical Inference, Probability Distribution, R (Software), Statistics, Bayesian Statistics, Data Analysis, Statistical Software, R Programming, Probability, Descriptive Statistics

    Beginner · Course · 1 - 3 Months

  • G

    Google Cloud

    Dataproc: Qwik Start - Console

    Skills you'll gain: Apache Spark, Apache Hadoop, Google Cloud Platform, Data Processing, Command-Line Interface, Big Data, Cloud Computing

    Beginner · Project · Less Than 2 Hours

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    Coursera

    How to Build a Product Flow Diagram

    Skills you'll gain: Product Flow Diagram, Process Flow Diagrams, New Product Development, Go To Market Strategy, Product Development, Product Roadmaps, Product Improvement, Product Design, Customer experience strategy (CX), Customer Analysis, User Research, User Feedback, Analysis

    Intermediate · Course · 1 - 4 Weeks

  • C

    Coursera

    Plots Creation using Matplotlib Python

    Skills you'll gain: Matplotlib, Box Plots, Plot (Graphics), Seaborn, Data Visualization, Data Visualization Software, Pandas (Python Package), Scatter Plots, Data Import/Export, Histogram, Python Programming, Data Manipulation, Data Analysis, Data Structures

    3.9
    Rating, 3.9 out of 5 stars
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    9 reviews

    Beginner · Guided Project · Less Than 2 Hours

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    U

    University of Virginia

    Grundlagen der Geschäftsstrategie

    Skills you'll gain: Business Strategy, Competitive Analysis, Strategic Thinking, Business Planning, Market Analysis, Business Analytics, Organizational Strategy, Strategic Decision-Making, Market Dynamics, Value Propositions, Communication

    Beginner · Course · 1 - 4 Weeks

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    Skillshare

    Packaging Design: Redesign a Product for a Brand from A to Z

    Skills you'll gain: Packaging and Labeling, Competitive Analysis, Presentations, Product Design, Design Strategies, Design, Marketing Design, Adobe Illustrator, Graphic Design, Branding, Adobe Photoshop, Creative Thinking

    Intermediate · Course · 1 - 4 Weeks

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    O

    O.P. Jindal Global University

    Emerging Technologies & Digital Business

    Skills you'll gain: Emerging Technologies, Cloud Computing, Business Technologies, Technology Strategies, Digital Marketing, Internet Of Things, Digital Transformation, Cybersecurity, Marketing, MarTech, FinTech, Artificial Intelligence, Blockchain, Business Strategy, Data Security, Automation

    Build toward a degree

    Mixed · Course · 3 - 6 Months

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In summary, here are 10 of our most popular marketing analytics courses

  • Operations Research (4): Capstone Project: National Taiwan University
  • Innovations in Digital Health: Empower School of Health
  • SQL in Action: Querying, Aggregating, and Joining Data: Coursera
  • Teoria dos Jogos: Da Teoria à Prática: Fundação Instituto de Administração
  • Graphic Design Theory - Web & Digital Design: Skillshare
  • R을 사용한 확률 및 데이터 소개: Duke University
  • Dataproc: Qwik Start - Console: Google Cloud
  • How to Build a Product Flow Diagram: Coursera
  • Plots Creation using Matplotlib Python: Coursera
  • Grundlagen der Geschäftsstrategie: University of Virginia

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