• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Coursera
  • Log In
  • Join for Free
    Coursera
    • Browse
    • Content Strategy

    Content Strategy Courses Online

    Learn content strategy principles for planning and managing content. Understand how to align content with business goals and user needs.

    Skip to search results

    Filter by

    Subject
    Required
     *

    Language
    Required
     *

    The language used throughout the course, in both instruction and assessments.

    Learning Product
    Required
     *

    Build job-relevant skills in under 2 hours with hands-on tutorials.
    Learn from top instructors with graded assignments, videos, and discussion forums.
    Learn a new tool or skill in an interactive, hands-on environment.
    Get in-depth knowledge of a subject by completing a series of courses and projects.
    Earn career credentials from industry leaders that demonstrate your expertise.
    Earn career credentials while taking courses that count towards your Master’s degree.
    Earn your Bachelor’s or Master’s degree online for a fraction of the cost of in-person learning.
    Earn a university-issued career credential in a flexible, interactive format.
    Graduate level learning within reach.

    Level
    Required
     *

    Duration
    Required
     *

    Skills
    Required
     *

    Subtitles
    Required
     *

    Educator
    Required
     *

    Explore the Content Strategy Course Catalog

    • Status: New
      New
      G

      Google Cloud

      運用 Google Vids 製作精彩影片

      Skills you'll gain: Video Editing, Google Gemini, Generative AI, Multimedia, Video Production, Google Workspace, AI Personalization, Content Creation

      Beginner · Course · 1 - 4 Weeks

    • Status: New
      New
      Status: Free Trial
      Free Trial
      I

      IBM

      Generative AI for Product Owners

      Skills you'll gain: Prompt Engineering, AI Product Strategy, Prompt Patterns, Generative AI, Responsible AI, ChatGPT, Google Gemini, Product Management, Artificial Intelligence and Machine Learning (AI/ML), Artificial Intelligence, Product Development, Image Quality, Machine Learning, Virtual Environment, Stakeholder Engagement

      4.7
      Rating, 4.7 out of 5 stars
      ·
      8.9K reviews

      Intermediate · Specialization · 1 - 3 Months

    • Status: New
      New
      Status: Free Trial
      Free Trial
      E

      Edureka

      Generative AI Foundation for HR Professionals

      Skills you'll gain: Recruitment Strategies, Generative AI, Recruitment, Employee Onboarding, Talent Recruitment, People Analytics, Human Resources Management and Planning, AI Personalization, Talent Acquisition, Human Resources, Human Resource Strategy, Employee Engagement, Talent Management, Automation, Collaboration, IT Automation

      Beginner · Course · 1 - 4 Weeks

    • Status: New
      New
      Status: Free Trial
      Free Trial
      S

      Skillshare

      Branding Building Blocks: Craft a Compelling Moodboard

      Skills you'll gain: Brand Strategy, Presentations, Branding, Design Thinking, Marketing Strategies, Graphic and Visual Design, Typography, Adobe Illustrator, Adobe Photoshop, Target Audience, Color Theory, Competitive Analysis

      Beginner · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      U

      University of Virginia

      Design Thinking for Innovation

      Skills you'll gain: Design Thinking, Creative Problem-Solving, Ideation, Innovation, Creativity, Strategic Thinking, Case Studies, Market Opportunities, Human Centered Design, Curiosity, Storytelling, Growth Mindedness, Business Modeling

      4.7
      Rating, 4.7 out of 5 stars
      ·
      9.1K reviews

      Beginner · Course · 1 - 3 Months

    • Status: New
      New
      Status: Free Trial
      Free Trial
      E

      Edureka

      Agentic AI & No-Code Automation for Strategic HR

      Skills you'll gain: Human Resource Strategy, Human Resources, Data Ethics, Workflow Management, Employee Retention, Talent Management, Business Process Automation, Succession Planning, Talent Acquisition, Talent Recruitment, Personally Identifiable Information, Automation, AI Personalization, Artificial Intelligence and Machine Learning (AI/ML), Diversity and Inclusion, Digital Transformation, Performance Analysis

      Beginner · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      U

      University of Pennsylvania

      Entrepreneurship 2: Launching your Start-Up

      Skills you'll gain: Entrepreneurship, Branding, Lean Methodologies, Team Building, Legal Risk, New Business Development, Business Strategy, Growth Strategies, Strategic Partnership, Brand Management, Intellectual Property, Team Management, Business Modeling, Presentations, Product Development

      4.8
      Rating, 4.8 out of 5 stars
      ·
      2K reviews

      Mixed · Course · 1 - 4 Weeks

    • Status: Preview
      Preview
      Y

      Yale University

      Introduction to Negotiation: A Strategic Playbook for Becoming a Principled and Persuasive Negotiator

      Skills you'll gain: Negotiation, Contract Negotiation, Conflict Management, Mediation, Leadership, Communication, Persuasive Communication, Influencing, Relationship Building, Collaboration, Game Theory, Strategic Decision-Making

      4.8
      Rating, 4.8 out of 5 stars
      ·
      5.1K reviews

      Mixed · Course · 1 - 3 Months

    • Status: Free Trial
      Free Trial
      G

      Google

      Attract and Engage Customers with Digital Marketing

      Skills you'll gain: Google Ads, Search Engine Optimization, Digital Marketing, Keyword Research, Target Audience, Search Engine Marketing, Pay Per Click Advertising, Marketing, Web Analytics and SEO, Marketing Strategies, Advertising, Customer Engagement

      4.8
      Rating, 4.8 out of 5 stars
      ·
      7.4K reviews

      Beginner · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      T

      The Museum of Modern Art

      What Is Contemporary Art?

      Skills you'll gain: Performing Arts, Art History, Electronic Media, Aesthetics, Creativity, Design, Liberal Arts, Content Creation, Multimedia, Photo/Video Production and Technology, Social Justice

      4.7
      Rating, 4.7 out of 5 stars
      ·
      1.9K reviews

      Beginner · Course · 1 - 3 Months

    • Status: Free Trial
      Free Trial
      H

      HRCI

      HRCI Human Resource Associate

      Skills you'll gain: Talent Acquisition, Training and Development, Compensation and Benefits, Training Programs, Recruitment, Employee Training, Full Cycle Recruitment, Job Analysis, Employee Performance Management, Compensation Management, Performance Appraisal, Job Evaluation, Developing Training Materials, Compensation Strategy, Performance Management, Human Resource Policies, Employee Relations, Occupational Safety And Health, Business Continuity Planning, Risk Management

      Build toward a degree

      4.8
      Rating, 4.8 out of 5 stars
      ·
      2.8K reviews

      Beginner · Professional Certificate · 3 - 6 Months

    • Status: Free Trial
      Free Trial
      I

      IBM

      IBM IT Scrum Master

      Skills you'll gain: User Story, Software Development Life Cycle, Software Architecture, Sprint Retrospectives, Agile Software Development, Kanban Principles, DevOps, Backlogs, Software Design, Sprint Planning, Scrum (Software Development), Information Technology, Software Engineering, Computer Hardware, Agile Methodology, Agile Project Management, Team Building, Risk Management, Leadership, Communication

      4.8
      Rating, 4.8 out of 5 stars
      ·
      10K reviews

      Beginner · Professional Certificate · 3 - 6 Months

    Content Strategy learners also search

    Content Marketing
    Marketing Strategy
    Digital Marketing
    Digital
    Marketing
    Entrepreneurship
    Beginner Digital Marketing
    Digital Marketing Projects
    1…363738…382

    In summary, here are 10 of our most popular content strategy courses

    • 運用 Google Vids 製作精彩影片: Google Cloud
    • Generative AI for Product Owners: IBM
    • Generative AI Foundation for HR Professionals: Edureka
    • Branding Building Blocks: Craft a Compelling Moodboard: Skillshare
    • Design Thinking for Innovation: University of Virginia
    • Agentic AI & No-Code Automation for Strategic HR: Edureka
    • Entrepreneurship 2: Launching your Start-Up: University of Pennsylvania
    • Introduction to Negotiation: A Strategic Playbook for Becoming a Principled and Persuasive Negotiator: Yale University
    • Attract and Engage Customers with Digital Marketing: Google
    • What Is Contemporary Art?: The Museum of Modern Art

    Skills you can learn in Data Management

    Google (4)
    Google Cloud Platform (4)
    Application Programming Interfaces (2)
    Mongodb (2)
    Apache Hadoop (1)
    Applied Machine Learning (1)
    Arrays (1)
    CSS (1)
    Cluster Analysis (1)
    Data Structure (1)
    E-commerce (1)
    Graphics (1)

    Other topics to explore

    Arts and Humanities
    338 courses
    Business
    1095 courses
    Computer Science
    668 courses
    Data Science
    425 courses
    Information Technology
    145 courses
    Health
    471 courses
    Math and Logic
    70 courses
    Personal Development
    137 courses
    Physical Science and Engineering
    413 courses
    Social Sciences
    401 courses
    Language Learning
    150 courses

    Coursera Footer

    Skills

    • Artificial Intelligence (AI)
    • Cybersecurity
    • Data Analytics
    • Digital Marketing
    • English Speaking
    • Generative AI (GenAI)
    • Microsoft Excel
    • Microsoft Power BI
    • Project Management
    • Python

    Certificates & Programs

    • Google Cybersecurity Certificate
    • Google Data Analytics Certificate
    • Google IT Support Certificate
    • Google Project Management Certificate
    • Google UX Design Certificate
    • IBM Data Analyst Certificate
    • IBM Data Science Certificate
    • Machine Learning Certificate
    • Microsoft Power BI Data Analyst Certificate
    • UI / UX Design Certificate

    Industries & Careers

    • Business
    • Computer Science
    • Data Science
    • Education & Teaching
    • Engineering
    • Finance
    • Healthcare
    • Human Resources (HR)
    • Information Technology (IT)
    • Marketing

    Career Resources

    • Career Aptitude Test
    • Examples of Strengths and Weaknesses for Job Interviews
    • High-Income Skills to Learn
    • How Does Cryptocurrency Work?
    • How to Highlight Duplicates in Google Sheets
    • How to Learn Artificial Intelligence
    • Popular Cybersecurity Certifications
    • Preparing for the PMP Certification
    • Signs You Will Get the Job After an Interview
    • What Is Artificial Intelligence?

    Coursera

    • About
    • What We Offer
    • Leadership
    • Careers
    • Catalog
    • Coursera Plus
    • Professional Certificates
    • MasterTrack® Certificates
    • Degrees
    • For Enterprise
    • For Government
    • For Campus
    • Become a Partner
    • Social Impact
    • Free Courses
    • Share your Coursera learning story

    Community

    • Learners
    • Partners
    • Beta Testers
    • Blog
    • The Coursera Podcast
    • Tech Blog

    More

    • Press
    • Investors
    • Terms
    • Privacy
    • Help
    • Accessibility
    • Contact
    • Articles
    • Directory
    • Affiliates
    • Modern Slavery Statement
    • Do Not Sell/Share
    Learn Anywhere
    Download on the App Store
    Get it on Google Play
    Logo of Certified B Corporation
    © 2025 Coursera Inc. All rights reserved.
    • Coursera Facebook
    • Coursera Linkedin
    • Coursera Twitter
    • Coursera YouTube
    • Coursera Instagram
    • Coursera TikTok